by 
 Koekemoer, Ludi.
Format: 
Books
Publication Date 
 2020
Excerpt: 
 -- Advertising -- Advertising creativity -- Advertising media and media planning -- Personal selling -- Shopper
by 
 Shimp, Terence A.
Format: 
Books
Publication Date 
 2014
Excerpt: 
Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.
by 
 Drewniany, Bonnie L., author.
Format: 
Books
Publication Date 
 2014
Excerpt: 
Creative strategy in advertising / Drewniany, Bonnie L., author.
by 
 Koekemoer, Ludi.
Format: 
Books
Publication Date 
 2014
Excerpt: 
 -- Advertising -- Advertising creativity -- Advertising media and media planning -- Personal selling -- Shopper
by 
 Koekemoer, Ludi.
Format: 
Books
Publication Date 
 2014
Excerpt: 
Advertising and sales promotion / Koekemoer, Ludi.
by 
 Shimp, Terence A.
Format: 
Books
Publication Date 
 2013
Excerpt: 
Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.
by 
 Independent Institute of Education. Vega School of Brand Leadership.
Format: 
Books
Publication Date 
 2013
Excerpt: 
Word-of-mouth in brand building : reading pack. Independent Institute of Education. Vega School of
by 
 Silverman, George, 1942-
Format: 
Books
Publication Date 
 2011
Excerpt: 
Secrets of word-of-mouth marketing : how to trigger exponential sales through runaway word of mouth /
by 
 Cakim, Idil Miriam, 1974-
Format: 
Books
Publication Date 
 2010
Excerpt: 
Word-of-mouth advertising.
by 
 Shimp, Terence A.
Format: 
Books
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 2010
Excerpt: 
Integrated marketing communications in advertising and promotion / Shimp, Terence A.
by 
 Kotler, Philip.
Format: 
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Publication Date 
 2009
Excerpt: 
 -- Managing, word of mouth, and personal selling -- pt. 8. Creating successful long-term growth -- Introducing
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 Kirby, Justin.
Format: 
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 2006
Excerpt: 
Word-of-mouth advertising.
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