Search Results for Advertising -- Research -- South Africa

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1.

Kickflips and tailwhips an extreme subcultural perspective on brand equity, advertising and marketing communications

Kickflips and tailwhips an extreme subcultural perspective on brand equity, advertising and marketing communications

by

Ochler, Charl

Format:

Manuscript

Publication Date

2017

Excerpt:

Brand equity -- Research -- South Africa

Available: Copies:

2.

Cover image for Cross sectional qualitative personal interviews to describe the extent to which racially diverse print advertsements increase consumer acceptance of South African retail in Cape Town

Cross sectional qualitative personal interviews to describe the extent to which racially diverse print advertsements increase consumer acceptance of South African retail in Cape Town

Cross sectional qualitative personal interviews to describe the extent to which racially diverse print advertsements increase consumer acceptance of South African retail in Cape Town

by

Forbay, Rosland

Format:

Manuscript

Publication Date

2017

Excerpt:

Brand advertising -- Research -- Cape Town, South Africa

Available: Copies:

3.

Cover image for The transgender toy tipping point : a content analysis of Toys R Us christmas catalogue exploring the effects of the transgender movement in the toy advertising industry

The transgender toy tipping point : a content analysis of Toys R Us christmas catalogue exploring the effects of the transgender movement in the toy advertising industry

The transgender toy tipping point : a content analysis of Toys R Us christmas catalogue exploring the effects of the transgender movement in the toy advertising industry

by

Griffin, Olivia.

Format:

Manuscript

Publication Date

2016

Excerpt:

Advertising -- Research -- South Africa

Available: Copies:

4.

The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumer's brand perceptions

The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumer's brand perceptions

by

Basson, Haneke

Format:

Manuscript

Publication Date

2016

Excerpt:

Brand perception -- Research -- South Africa

Available: Copies:

5.

Creating shared value and brand sustainability : a South African advertising industry analysis

Creating shared value and brand sustainability : a South African advertising industry analysis

by

Barnard, Wilhemina.

Format:

Manuscript

Publication Date

2015

Excerpt:

Creating shared value and brand sustainability : a South African advertising industry analysis /

Available: Copies:

6.

Cover image for Gender stereotypes : the portrayal of mothers in food television advertisements

Gender stereotypes : the portrayal of mothers in food television advertisements

Gender stereotypes : the portrayal of mothers in food television advertisements

by

Gumede, Nozipho.

Format:

Manuscript

Publication Date

2014

Excerpt:

Television advertising -- South Africa.

Available: Copies:

7.

Cover image for The legal limit : exploring the alcohol advertising ban in South Africa and its potential impact on the marketing and media industry

The legal limit : exploring the alcohol advertising ban in South Africa and its potential impact on the marketing and media industry

The legal limit : exploring the alcohol advertising ban in South Africa and its potential impact on the marketing and media industry

by

Ioannou, Sophia.

Format:

Manuscript

Publication Date

2012

Excerpt:

The legal limit : exploring the alcohol advertising ban in South Africa and its potential impact on

Available: Copies:

8.

Cover image for Investigatigating the existence of racial stereotypes found in South African advertisements with regards to how black african people are depicted

Investigatigating the existence of racial stereotypes found in South African advertisements with regards to how black african people are depicted

Investigatigating the existence of racial stereotypes found in South African advertisements with regards to how black african people are depicted

by

Kambule, Simosa Lebogang.

Format:

Manuscript

Publication Date

2012

Excerpt:

Stereotypes (Social psychology) in advertising -- South Africa.

Available: Copies:

9.

Cover image for Caffeinated consciousness : exploring the blue movement trend and its effect on the Cape Town's coffee industry

Caffeinated consciousness : exploring the blue movement trend and its effect on the Cape Town's coffee industry

Caffeinated consciousness : exploring the blue movement trend and its effect on the Cape Town's coffee industry

by

Dobie, Kaylee Anne.

Format:

Manuscript

Publication Date

2012

Excerpt:

Marketing research -- South Africa -- Cape Town.

Available: Copies:

10.

Cover image for Advertising in the news : paid-for content and the South African print media

Advertising in the news : paid-for content and the South African print media

by

Hadland, Adrian.

http://www.hsrcpress.co.za
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0837/2008556364-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0837/2008556364-d.html

Format:

Books

Publication Date

2007

Excerpt:

Advertising in the news : paid-for content and the South African print media / Hadland, Adrian.

Available: Copies:

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Independent Institute of Education. Vega School

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Independent Institute of Education. Vega School.

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Barnard, Wilhemina.

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Cowling, Lesley.

(1)

Dobie, Kaylee Anne.

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Forbay, Rosland

(1)

Griffin, Olivia.

(1)

Gumede, Nozipho.

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Hadland, Adrian.

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Human Sciences Research Council. Society, Culture and Identity Research Programme.

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Ioannou, Sophia.

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Kambule, Simosa Lebogang.

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Tabe, Bate Felix Tabi.

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University of the Witwatersrand. Media Oberservatory.

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Marketing research -- South Africa.

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Advertising -- Alcoholic beverages -- South Africa.

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Advertising -- Coffee.

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Advertising -- Research

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Advertising -- Research -- South Africa

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Advertising, Newspaper -- Moral and ethical aspects -- South Africa.

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Advertising, Newspaper -- South Africa.

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Brand advertising -- Research -- Cape Town, South Africa

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Brand communication -- Research

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Brand equity -- Research -- South Africa

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Brand perception -- Research -- South Africa

(1)

Consumers -- Research -- South Africa.

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Gender, Transgender -- Research -- South Africa

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Identity -- Research -- South Africa

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Journalistic ethics -- South Africa.

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Marketing research -- South Africa -- Cape Town.

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Marketing research.

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Stereotypes (Social psychology) in advertising -- South Africa.

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Television advertising -- South Africa.

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