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1. 
Cover image for Principles of forecasting : a handbook for researchers and practitioners
Principles of forecasting : a handbook for researchers and practitioners
by 
Armstrong, Jon Scott.
Format: 
Books
Publication Date 
2004
Excerpt: 
Principles of forecasting : a handbook for researchers and practitioners / Armstrong, Jon Scott.
Available: Copies:
2. 
Cover image for Persuasive advertising : evidence-based principles
Persuasive advertising : evidence-based principles
by 
Armstrong, Jon Scott, 1937-
Format: 
Books
Publication Date 
2010
Excerpt: 
Persuasive advertising : evidence-based principles / Armstrong, Jon Scott, 1937-
Available: Copies:
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