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Below the line brand intergration will increase sales and customer loyalty : Subaru South Africa as a case study

Rifkind, Daniel.

Format:

Manuscript

Publication Date

2007

Excerpt:

Below the line brand intergration will increase sales and customer loyalty : Subaru South Africa as

Available: Copies:

How customer service impacts brand loyalty in the Durban privately owned restaurant industry

Hartzer, Tegan

Format:

Manuscript

Publication Date

2017

Excerpt:

How customer service impacts brand loyalty in the Durban privately owned restaurant industry /

Available: Copies:

To evaluate the effects (positive or negative) that user focused websites designs can have on brand loyalty within the hospitality industry

Phogole, Karabo.

Format:

Manuscript

Publication Date

2016

Excerpt:

To evaluate the effects (positive or negative) that user focused websites designs can have on brand

Available: Copies:

A research study to determine required brand building aspects in Cape Town's cosmetics industry, with specific reference to brand loyalty amongst urban women

Tonkin, Madison

Format:

Manuscript

Publication Date

2016

Excerpt:

, with specific reference to brand loyalty amongst urban women / Tonkin, Madison

Available: Copies:

To establish how brand loyalty can be created and sustained within South African online stores Spree, Superbalist and Zando, based on the Constantinides Web experience theory

Mostert, Marike.

Format:

Manuscript

Publication Date

2015

Excerpt:

To establish how brand loyalty can be created and sustained within South African online stores

Available: Copies:

Branding is a science, loyalty is an art : determining the factors that motivates [sic] two of South Africa's Afrikaans women's magazines' readers to stay loyal to the magazine as a brand

Van Zyl, Lezje Eulize.

Format:

Manuscript

Publication Date

2015

Excerpt:

South Africa's Afrikaans women's magazines' readers to stay loyal to the magazine as a brand / Van Zyl

Available: Copies:

Loyalty vs deception : the truth behind 'organic' and 'free-range' brand labels

Hughes, Sarah-Jane.

Format:

Manuscript

Publication Date

2015

Excerpt:

Loyalty vs deception : the truth behind 'organic' and 'free-range' brand labels / Hughes, Sarah

Available: Copies:

My little pony : brand loyalty through brand heritage and evolution

Hattersley, Rachelle.

Format:

Manuscript

Publication Date

2014

Excerpt:

My little pony : brand loyalty through brand heritage and evolution / Hattersley, Rachelle.

Available: Copies:

The evolution of black branding and the death of brand loyalty

Mpofu, Phila.

Format:

Manuscript

Publication Date

2014

Excerpt:

The evolution of black branding and the death of brand loyalty / Mpofu, Phila.

Available: Copies:

10.

The effect of a human centered design philosophy on brand loyalty withing the automotive industry : a case study of Volvo cars, South Africa

Maohapeloa, Joshuoa Pulumo.

Format:

Manuscript

Publication Date

2014

Excerpt:

The effect of a human centered design philosophy on brand loyalty withing the automotive industry

Available: Copies:

11.

Nutritional labels for pregnant customers at Woolworths stores : building brand loyalty among pregnant customers and improving their shopping experience

Tavleieva, Tsvitana.

Format:

Manuscript

Publication Date

2013

Excerpt:

Nutritional labels for pregnant customers at Woolworths stores : building brand loyalty among

Available: Copies:

12.

Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazines

Makhanya, Nomfundo.

Format:

Manuscript

Publication Date

2012

Excerpt:

Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales

Available: Copies:

13.

Think pink! : a critical analysis of brand strategies that endeavour to the leverage brand loyalty from gay niche market

Meadon, Darius.

Format:

Manuscript

Publication Date

2008

Excerpt:

Think pink! : a critical analysis of brand strategies that endeavour to the leverage brand loyalty

Available: Copies:

14.

The relationship between loyalty programmes and the customer perception of the brand

Vaglietti, Daniela.

Format:

Manuscript

Publication Date

2006

Excerpt:

The relationship between loyalty programmes and the customer perception of the brand / Vaglietti

Available: Copies:

15.

Predicting market success : new ways to measure customer loyalty and engage customers with your brand

Passikoff, Robert, 1948-

Format:

Books

Publication Date

2006

Excerpt:

Predicting market success : new ways to measure customer loyalty and engage customers with your

Available: Copies:

16.

The loyalty advantage : essential steps to energize your company, your customers, your brand

Durkin, Dianne M., 1947-

Table of contents http://www.loc.gov/catdir/toc/ecip055/2004030979.html

Format:

Books

Publication Date

2005

Excerpt:

The loyalty advantage : essential steps to energize your company, your customers, your brand /

Available: Copies:

17.

Relationship marketing and customer relationship management

Roberts-Lombard, Mornay, editor.

Format:

Books

Publication Date

2024

Excerpt:

customers are more empowered and brand loyalty is eroding, will have to move to Relationship Marketing (RM

Available: Copies:

18.

Brand metrics measuring brand efficacy along the customer journey

Kall, Jacek VerfasserIn.

Format:

Books

Publication Date

2022

Excerpt:

Brand metrics measuring brand efficacy along the customer journey Kall, Jacek VerfasserIn.

Available: Copies:

19.

Make your brand matter : experience-driven solutions to capture customers and keep them loyal

Soechtig, Steven G., author.

Format:

Books

Publication Date

2022

Excerpt:

Make your brand matter : experience-driven solutions to capture customers and keep them loyal /

Available: Copies:

20.

Strategic brand management

Elliott, Richard H., author.

Format:

Books

Publication Date

2018

Excerpt:

Strategic brand management / Elliott, Richard H., author.

Available: Copies:

21.

Relationship marketing and customer relationship management

Roberts-Lombard, Mornay, editor.

Format:

Books

Publication Date

2018

Excerpt:

customers are more empowered and brand loyalty is eroding, will have to move to Relationship Marketing (RM

Available: Copies:

22.

Small data : the tiny clues that uncover huge trends

Lindström, Martin, 1970-

Cover image http://www.netread.com/jcusers2/bk1388/684/9781250080684/image/lgcover.9781250080684.jpg

Format:

Books

Publication Date

2016

Excerpt:

membership in the United States and increase loyalty by 159 percent in only a year. And in China, the look of

Available: Copies:

23.

How perceived customer value creates loyalty among a select group of Pick 'n Pay shoppers

Mpobole, Mmamelo.

Format:

Manuscript

Publication Date

2016

Excerpt:

How perceived customer value creates loyalty among a select group of Pick 'n Pay shoppers / Mpobole

Available: Copies:

24.

Marketing management

Kotler, Philip, author.

Format:

Books

Publication Date

2016

Excerpt:

-- Identifying market segments and targets -- Crafting the brand positioning -- Creating brand equity

Available: Copies:

25.

Youthnation : building remarkable brands in a youth-driven culture

Britton, Matt, 1975-, author

Format:

Books

Publication Date

2015

Excerpt:

experiences that inspire loyalty and evangelism, and the cutting-edge tricks that help businesses large and

Available: Copies:

26.

Food labelling in South Africa : the effects of consumer understanding on consumer loyalty towards credence claims

Neil, Hannah Jade.

Format:

Manuscript

Publication Date

2014

Excerpt:

Food labelling in South Africa : the effects of consumer understanding on consumer loyalty towards

Available: Copies:

27.

Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaign

Mujeer, A. Qasim.

Format:

Manuscript

Publication Date

2014

Excerpt:

Brand loyalty.

Available: Copies:

28.

Pep'd up! selling hope to the bottom of the pyramid : a case study unpacking how a South African retail giant boost consumer engagement and loyalty

Odendaal, Jeanne.

Format:

Manuscript

Publication Date

2014

Excerpt:

retail giant boost consumer engagement and loyalty / Odendaal, Jeanne.

Available: Copies:

29.

Fashion Branding and Consumer Behaviors : Scientific Models

Choi, Tsan-Ming, editor.

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739

Format:

Books

Publication Date

2014

Excerpt:

communicating brand identity and enhancing brand loyalty. Along the way, these studies raise important questions

Available: Copies:

30.

Loyalty 3.0 : how big data and gamification are revolutionizing customer and employee engagement

Paharia, Rajat.

Format:

Books

Publication Date

2013

Excerpt:

Brand loyalty.

Available: Copies:

31.

Selling through someone else : how to use agile sales networks and partners to sell more

Wollan, Robert, 1957-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1305/2012474340-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1305/2012474340-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1305/2012474340-d.html

Format:

Books

Publication Date

2013

Excerpt:

transform their "sales" approaches to grow revenue, and enhance customer and brand loyalty. This book

Available: Copies:

32.

Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices

Hasen, Jeff, 1958-

Format:

Books

Publication Date

2012

Excerpt:

Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices / Hasen

Available: Copies:

33.

Online consumer behavior : theory and research in social media, advertising, and e-tail

Close, Angeline, editor.

Format:

Books

Publication Date

2012

Excerpt:

' Changing Needs / Angela Hausman -- 12.Consumer Trust and Loyalty in e-Tail / Lin Guo -- 13.Toward a Theory

Available: Copies:

34.

E-marketing : applications of information technology and the internet within marketing

Molenaar, Cor.

Format:

Books

Publication Date

2012

Excerpt:

communication -- 3.2.Market fragmentation -- 3.3.Brand loyalty -- Summary -- 4.Marketing instruments -- 4.1

Available: Copies:

35.

The little book of big customer satisfaction measurement

Rao, Ajit, 1962-

Format:

Books

Publication Date

2012

Excerpt:

measurement tools -- Converging brand and the customer -- The loyalty convergence -- NPS : is it the ultimate

Available: Copies:

36.

Brand management : Principles and Practices

Dutta, Kirti.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html

Format:

Books

Publication Date

2012

Excerpt:

Brand management : Principles and Practices / Dutta, Kirti.

Available: Copies:

37.

Hospitality and travel marketing

Morrison, Alastair M.

Format:

Books

Publication Date

2010

Excerpt:

trends in the field, including Internet marketing and e-commerce, loyalty marketing, brand extension

Available: Copies:

38.

Cover image for A critical analysis of how premium automoblie manufacturer such as Audi and BMW attempt to create loyal customers during 2008/2009 economic crisis

A critical analysis of how premium automoblie manufacturer such as Audi and BMW attempt to create loyal customers during 2008/2009 economic crisis

Ellis, Michael Roy.

Format:

Manuscript

Publication Date

2009

Excerpt:

Brand loyalty.

Available: Copies:

39.

Marketing management

Kotler, Philip.

Table of contents Kostenfrei
E-book - Full text Myilibrary. You can only view this e-book online and not download it
Table of contents http://catdir.loc.gov/catdir/toc/ecip087/2008000337.html

Format:

Books

Publication Date

2009

Excerpt:

-- Identifying market segments and targets -- pt. 4. Building strong brands -- Creating brand equity -- Crafting

Available: Copies:

40.

Perspectives on branding

Miletsky, Jason I.

Format:

Books

Publication Date

2009

Excerpt:

Brand name products -- Case studies.

Available: Copies:

41.

Value creation : the power of brand equity

Neal, William D. (William Douglas), 1943-

Table of contents http://catdir.loc.gov/catdir/toc/ecip087/2007050294.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-d.html

Format:

Books

Publication Date

2008

Excerpt:

Brand loyalty.

Available: Copies:

42.

Marketing management

Kotler, Philip.

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA

Format:

Books

Publication Date

2006

Excerpt:

-- Identifying Market Segments & Targets -- Part IV. Building Strong Brands: Chapter 9 -- Creating Brand Equity

Available: Copies:

43.

Brand hijack : marketing without marketing

Wipperfürth, Alex.

Format:

Books

Publication Date

2005

Excerpt:

Brand loyalty.

Available: Copies:

44.

Kellogg on branding : the marketing faculty of the Kellogg School of Management

Tybout, Alice M.

Table of contents http://catdir.loc.gov/catdir/toc/ecip059/2005007457.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016292713&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-d.html

Format:

Books

Publication Date

2005

Excerpt:

Brand name products -- Management.

Available: Copies:

45.

Willie's way : 6 secrets for wooing, wowing, and winning customers and their loyalty

Van Hooser, Phillip, 1957-

Table of contents only http://www.loc.gov/catdir/toc/ecip0512/2005013737.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0622/2005013737-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0622/2005013737-d.html

Format:

Books

Publication Date

2005

Excerpt:

Willie's way : 6 secrets for wooing, wowing, and winning customers and their loyalty / Van Hooser

Available: Copies:

46.

ProfitBrand : how to increase the profitability, accountability & sustainability of brands

Wreden, Nick.

ebrary http://site.ebrary.com/id/10096170
Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001872.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005001872-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001872-d.html

Format:

Books

Publication Date

2005

Excerpt:

Brand name products -- Management.

Available: Copies:

47.

The culting of brands : when customers become true believers

Atkin, Douglas.

Sample text http://catdir.loc.gov/catdir/enhancements/fy0720/2004044283-s.html
Table of contents http://catdir.loc.gov/catdir/toc/fy045/2004044283.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0720/2004044283-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0720/2004044283-d.html

Format:

Books

Publication Date

2004

Excerpt:

Brand name products -- Marketing -- Management.

Available: Copies:

48.

How brands become icons : the principles of cultural branding

Holt, Douglas B.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0414/2004002697.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012881193&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1311/2004002697-d.html

Format:

Books

Publication Date

2004

Excerpt:

Brand name products.

Available: Copies:

49.

The business of brands

Miller, Jon, 1971-

Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2004053025.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0618/2004053025-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley042/2004053025.html
Cover http://swbplus.bsz-bw.de/bsz113620683cov.htm

Format:

Books

Publication Date

2004

Excerpt:

Brand name products -- Management.

Available: Copies:

50.

How brands become icons : the principles of cultural branding

Holt, Douglas B.

Format:

Books

Publication Date

2004

Excerpt:

Brand name products.

Available: Copies:

51.

AdValue : twenty ways advertising works for business

Butterfield, Leslie, 1952-

Table of contents http://catdir.loc.gov/catdir/toc/els031/2002043685.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2002043685.html

Format:

Books

Publication Date

2003

Excerpt:

Advertising -- Brand name products.

Available: Copies:

52.

AdValue : twenty ways advertising works for business

Butterfield, Leslie, 1952-

Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=288850
ebrary http://site.ebrary.com/id/10169897
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=104763
MyiLibrary http://www.myilibrary.com?id=96636
Taylor & Francis http://www.tandfebooks.com/isbn/9780080471877

Format:

Electronic Resources

Publication Date

2003

Excerpt:

Advertising -- Brand name products.

Available: Copies:

53.

Brand failures : the truth about the 100 biggest branding mistakes of all time

Haig, Matt.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010197158&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010197158&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0915/2003000966-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2003000966-d.html
Inhaltsverzeichnis Brand failures

Format:

Books

Publication Date

2003

Excerpt:

Brand loyalty.

Available: Copies:

54.

The brand marketing book : creating, managing, and extending the value of your brand

Marconi, Joe.

Table of contents http://catdir.loc.gov/catdir/toc/mh023/99023371.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/99023371.html

Format:

Books

Publication Date

2000

Excerpt:

The brand marketing book : creating, managing, and extending the value of your brand / Marconi, Joe.

Available: Copies:

55.

Commitment-led marketing : the key to brand profits is in the customer's mind

Hofmeyr, J. H. (Jan H.)

Table of contents http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html
Publisher description http://catdir.loc.gov/catdir/description/wiley035/2001281572.html

Format:

Books

Publication Date

2000

Excerpt:

Brand loyalty.

Available: Copies:

56.

Brand spirit : how cause related marketing builds brands

Pringle, Hamish.

Table of contents http://catdir.loc.gov/catdir/toc/onix01/99013354.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1233063&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley041/99013354.html
Publisher description http://catdir.loc.gov/catdir/description/wiley031/99013354.html
Cover http://swbplus.bsz-bw.de/bsz076176711cov.htm

Format:

Books

Publication Date

1999

Excerpt:

Brand spirit : how cause related marketing builds brands / Pringle, Hamish.

Available: Copies:

57.

Consumer behavior and marketing action

Assael, Henry.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html

Format:

Books

Publication Date

1995

Excerpt:

-- Complex decision making -- Comsumer learning, habit, and brand loyalty -- Low involvement decision making

Available: Copies:

58.

Managing brand equity : capitalizing on the value of a brand name

Aaker, David A.

Sample text http://catdir.loc.gov/catdir/samples/simon031/91010380.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0630/91010380-t.html
Table of contents http://www.gbv.de/dms/hbz/toc/ht003895427.PDF
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/91010380.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/91010380.html

Format:

Books

Publication Date

1991

Excerpt:

Managing brand equity : capitalizing on the value of a brand name / Aaker, David A.

Available: Copies:

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Independent Institute of Education. Vega School of Brand Leadership.

(14)

Butterfield, Leslie, 1952-

(2)

Holt, Douglas B.

(2)

Institute of Practitioners in Advertising.

(2)

Keller, Kevin Lane, 1956-

(2)

Kotler, Philip.

(2)

Roberts-Lombard, Mornay, editor.

(2)

Tait, Madéle, editor.

(2)

Aaker, David A.

(1)

American Marketing Association.

(1)

Assael, Henry.

(1)

Atkin, Douglas.

(1)

Britton, Matt, 1975-, author

(1)

Calkins, Tim.

(1)

Chandra, Subhash.

(1)

Choi, Tsan-Ming, editor.

(1)

Close, Angeline, editor.

(1)

Durkin, Dianne M., 1947-

(1)

Dutta, Kirti.

(1)

Elliott, Richard H., author.

(1)

(1)

(1)

(1)

(1)

Hattersley, Rachelle.

(1)

Heald, Michael.

(1)

Hofmeyr, J. H. (Jan H.)

(1)

Hughes, Sarah-Jane.

(1)

Independent Institute of Education. Vega School

(1)

Independent Institute of Education. Vega School.

(1)

Jain, Naveen (Management consultant)

(1)

Kall, Jacek VerfasserIn.

(1)

Keller, Kevin Lane, 1956- author.

(1)

Kellogg School of Management.

(1)

Kotler, Philip, author.

(1)

Lindström, Martin, 1970-

(1)

Makhanya, Nomfundo.

(1)

Maohapeloa, Joshuoa Pulumo.

(1)

(1)

(1)

(1)

(1)

(1)

Morrison, Alastair M.

(1)

(1)

(1)

(1)

(1)

(1)

Neal, William D. (William Douglas), 1943-

(1)

Neil, Hannah Jade.

(1)

Odendaal, Jeanne.

(1)

Paharia, Rajat.

(1)

Passikoff, Robert, 1948-

(1)

Percy, Larry, author.

(1)

Pervan, Simon, author.

(1)

(1)

(1)

(1)

(1)

(1)

(1)

Soechtig, Steven G., author.

(1)

Strauss, Ron (Ronald), 1943-

(1)

Tavleieva, Tsvitana.

(1)

Thompson, Marjorie, 1957-

(1)

Tonkin, Madison

(1)

Tybout, Alice M.

(1)

Vaglietti, Daniela.

(1)

Van Hooser, Phillip, 1957-

(1)

Van Zyl, Lezje Eulize.

(1)

Wipperfürth, Alex.

(1)

Wollan, Robert, 1957-

(1)

(1)

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(14)

(10)

(8)

(7)

(6)

(6)

Brand name products -- Management.

(4)

Internet marketing.

(4)

Merken.

(4)

Brand choice.

(3)

Brand name products -- Marketing.

(3)

Customer relations -- Management.

(3)

Customer relations.

(3)

Marketing -- Management.

(3)

Product management.

(3)

Relationship marketing.

(3)

Advertising -- Brand name products.

(2)

Business names.

(2)

Consumer satisfaction.

(2)

Consumers' preferences.

(2)

Customer services -- Management.

(2)

Popular culture.

(2)

Produits de marque -- Commercialisation.

(2)

Strategisch management.

(2)

Advertising.

(1)

Aufsatzsammlung.

(1)

Automobiles -- Marketing.

(1)

BIens incorporels -- Evaluation -- Etats-Unis.

(1)

Bars (Drinking establishments)

(1)

Bedrijfsbeleid.

(1)

Biens incorporels -- États-Unis -- Gestion.

(1)

Brand building -- Research -- South Africa

(1)

Brand consumer behaviour -- Research

(1)

Brand customer service -- Research

(1)

Brand loyalty -- Research -- Durban, South Africa

(1)

Brand loyalty -- Research -- South Africa

(1)

Brand name products -- Case studies.

(1)

Brand name products -- Marketing -- Management.

(1)

Brand name products -- Valuation -- Management.

(1)

Brand name products -- Valuation -- United States -- Management.

(1)

Brand name products -- Valuation.

(1)

Brand name products Valuation Management United States

(1)

Branding (Marketing) -- Case studies.

(1)

Branding (Marketing) -- Management.

(1)

Business networks.

(1)

Cell phone advertising.

(1)

Computer communications & networking.

(1)

Consommateurs -- Comportement.

(1)

Consommateurs -- Fidélité

(1)

Consumentengedrag.

(1)

Consumers -- Examinations, questions, etc.

(1)

Corporate culture.

(1)

Cosmetics -- Research -- Cape Town, South Africa

(1)

Customer services.

(1)

E-commerce.

(1)

Electronic commerce -- Psychological aspects.

(1)

Employee loyalty.

(1)

Employee motivation.

(1)

Fashion merchandising.

(1)

Fehlentscheidung.

(1)

Fidélité à une marque.

(1)

Food service -- Marketing.

(1)

Gastgewerbe.

(1)

Hospitality industry -- Marketing.

(1)

Hospitality industry Marketing

(1)

Identity (Psychology)

(1)

Identité (Psychologie)

(1)

Intangible -- Valuation -- United States -- Management.

(1)

Intangible property -- Valuation -- Management.

(1)

Intangible property -- Valuation -- United States -- Management.

(1)

Intangible property -- Valuation.

(1)

Intangible property Valuation Management United States

(1)

Interpersonal communication.

(1)

Lealtad de marca.

(1)

Logotypes -- Gestion.

(1)

(1)

(1)

(1)

(1)

Marketing -- Management -- Textbooks.

(1)

Marketing -- Psychological aspects.

(1)

Marketing -- organization & administration.

(1)

(1)

(1)

(1)

(1)

Marques de commerce -- Choix.

(1)

Marques de commerce -- États-Unis -- Gestion.

(1)

Mercadotecnia -- Administración.

(1)

(1)

(1)

(1)

(1)

(1)

Motivation research (Marketing)

(1)

Motivation research (Marketing) -- Examinations, questions, etc.

(1)

Organizational behavior.

(1)

Organizational commitment.

(1)

Periodicals -- Internet marketing.

(1)

Positionnement (Publicité)

(1)

Product Line Management -- economics.

(1)

Product Line Management -- organization & administration.

(1)

Productos de marca -- Valoración.

(1)

Productos de marca registrada (Mercadotecnia) -- Administración.

(1)

Produits de marque -- Marketing.

(1)

Produits de marque -- États-Unis -- Gestion.

(1)

Produits de marque -- États-Unis.

(1)

Propiedad intangible -- Valoración.

(1)

Public relations & advertising.

(1)

(1)

(1)

(1)

(1)

(1)

(1)

Tourism -- Marketing.

(1)

(1)

(1)

(1)

(1)

(1)

Young adult consumers.

(1)

Young adults -- Attitudes.

(1)

Young adults -- Conduct of life.

(1)

youth culture

(1)

youth-driven youth marketing ungdoms marketing ungdomsdrevet

(1)

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