Case studies in Japanese management

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Title:

Author:

Haghirian, Parissa, 1970-

ISBN:

9789814340878

Publication Information:

Singapore : World Scientific, c2011.

Physical Description:

301 p. : ill. ; 24 cm.

Contents:

Machine generated contents note: What Can We Learn from Japanese Management? / Parissa Haghirian -- pt. 1 Entering the Japanese Market -- You Can't Please All of the People All of the Time: Wal-Mart's Adventures in Japan / Aaron Toussaint -- How eBay Got Outbid: Initial Failure and Market Re-entry in Japan / Julie Lafage -- Nintendo --- The 800-Pound Gorilla Returns / Greg Taylor -- NTT DoCoMo: Beyond i-mode and FOMA / Kaoru Kusuma -- Xbox in the Land of the Rising Sun / Ali Al Dahmen -- Big Gulps and Big Business: Seven-Eleven Japan and the New Keiretsu / Paul Gaspari -- Sony Playstation 3 (PS3): Phoenix from the Flames? / Vincent Agulhon -- pt. 2 Marketing Management in Japan -- Rise and Fall of the Japanese Luxury Market / Ekaterina Ignatova -- Toyota Lexus: Number One at Home but Struggling at Home / Nathan Michael Echols -- pt. 3 Dealing with Crisis -- Schindler Elevators and the Challenges of the Japanese Market / Pascal Kalbermatten --

Contents note continued: Lost in Translation? Toyota and the Recall Scandal / Elena Neufeld -- pt. 4 Cross-Cultural Encounters -- Japanese Perfectionism Meets American "Easygoing-ism" / Christina Wright -- Being Polite in Japan / Chenming Bi -- Getting More Than I Aimed For: Cultural Challenges in the Archery Club / Roy Martinez -- pt. 5 Future Technologies -- Japanese Car Wars --- Who Will Win the Race for the Future Technology? / Nathan Michael Echols.

Abstract:

Provides an opportunity for corporate strategy analysis within a Japanese context. This textbook regroups case studies to decorticate key concepts in Japanese management. It also includes over 11 cases that depict issues in entering the Japanese market, strategic issues when managing in Japan, marketing management, and crisis management.

Subject Term:

Management -- Japan -- Case studies.

Marketing -- Japan -- Case studies.

Industrial management -- Japan -- Case studies.

Corporations, Japanese -- Management -- Case studies.

Corporations, Foreign -- Japan -- Management -- Case studies.

Added Author:

Haghirian, Parissa, 1970-

Gagnon, Philippe.

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	23168001673563	658.00952 H145C 2011	1	Searching... Unknown

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Summary

This book provides a new opportunity for corporate strategy analysis within a Japanese context. It is the first academic textbook to be published in English which regroups case studies to emphasize key concepts in Japanese management. Where previous literature has set a separate focus on cultural, managerial and strategic variables, a holistic look is now taken at their influence on effective decision-making.
Over 11 detailed cases depict issues in entering the Japanese market, strategic issues when managing in Japan, marketing management, crisis management, cross-cultural encounters and future technologies. The sophistication and depth of these studies, along with their teaching notes, provide the basis for pragmatic analysis.
The mysticism surrounding Japanese culture seems magnified by the success of Japanese companies abroad, and the shortcomings of many MNEs that entered Japan ineffectively. Studying the empirical implications of these issues is a helpful exercise to develop more acute management reflexes in a Japanese setting.
The book's carefully laid out cases will benefit business and humanities students who are researching Japan, as well as professionals who work within this sphere.