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1.

Value creation : the power of brand equity

by

Neal, William D. (William Douglas), 1943-

Table of contents http://catdir.loc.gov/catdir/toc/ecip087/2007050294.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-d.html

Format:

Books

Publication Date

2008

Excerpt:

Intangible property -- Valuation.

Available: Copies:

2.

Tangible strategies for intangible assets : how to manage and measure your company's brand, patents, intellectual property, and other sources of value

Tangible strategies for intangible assets : how to manage and measure your company's brand, patents, intellectual property, and other sources of value

by

Berry, John, 1960-

Format:

Books

Publication Date

2005 2004

Excerpt:

Intangible property -- Management.

Available: Copies:

3.

Cover image for Intangible finance standards : advances in fundamental analysis & technical analysis

Intangible finance standards : advances in fundamental analysis & technical analysis

Intangible finance standards : advances in fundamental analysis & technical analysis

by

Standfield, Ken.

Publisher description http://www.loc.gov/catdir/description/els051/2004017737.html
Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004017737.html

Format:

Books

Publication Date

2005

Excerpt:

Intangible property -- Accounting -- Standards.

Available: Copies:

4.

Cover image for Intellectual capital for communities : nations, regions, and cities

Intellectual capital for communities : nations, regions, and cities

Intellectual capital for communities : nations, regions, and cities

by

Bounfour, Ahmed.

Publisher description http://www.loc.gov/catdir/enhancements/fy0617/2004027531-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip054/2004027531.html

Format:

Books

Publication Date

2005

Excerpt:

Intangible property -- Management.

Available: Copies:

5.

Cover image for Strategy maps : converting intangible assets into tangible outcomes

Strategy maps : converting intangible assets into tangible outcomes

Strategy maps : converting intangible assets into tangible outcomes

by

Kaplan, Robert S.

Table of contents http://www.loc.gov/catdir/toc/ecip0410/2003024059.html

Format:

Books

Publication Date

2004

Excerpt:

Intangible property -- Management.

Available: Copies:

6.

Cover image for The new organizational wealth : managing & measuring knowledge-based assets

The new organizational wealth : managing & measuring knowledge-based assets

by

Sveiby, Karl Erik.

Format:

Books

Publication Date

1997

Excerpt:

Intangible property -- Management.

Available: Copies:

7.

Managing brand equity : capitalizing on the value of a brand name

by

Aaker, David A.

Sample text http://catdir.loc.gov/catdir/samples/simon031/91010380.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0630/91010380-t.html
Table of contents http://www.gbv.de/dms/hbz/toc/ht003895427.PDF
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/91010380.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/91010380.html

Format:

Books

Publication Date

1991

Excerpt:

Intangible property -- Valuation -- United States -- Management.

Available: Copies:

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