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1. 
Cover image for Strategic brand management : building, measuring, and managing brand equity
Strategic brand management : building, measuring, and managing brand equity
Strategic brand management : building, measuring, and managing brand equity
by 
Keller, Kevin Lane, 1956- author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Keller, Kevin Lane, 1956- author.
Available: Copies:
2. 
Cover image for Marketing management
Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
Keller, Kevin Lane, 1956- author.
Available: Copies: