byÂ
Tadajewski, Mark.
Format:Â
Books
Publication DateÂ
2007
Excerpt:Â
The history of marketing thought / Tadajewski, Mark.
Format:Â
Books
Publication DateÂ
2025 2024 2023 2022 2021
Excerpt:Â
Economic history -- 1971-1990 -- Periodicals.
byÂ
Budree, Adheesh author.
Format:Â
Books
Publication DateÂ
2023 2018
Excerpt:Â
Internet marketing.
byÂ
Seitel, Fraser P.
Format:Â
Books
Publication DateÂ
2017
Excerpt:Â
-- International consumer relations -- Execution: Public relations writing -- Integrated marketing communications
byÂ
Stewart, David W.
Format:Â
Books
Publication DateÂ
2015
Excerpt:Â
Social Psychology -- Contributions From Clinical Psychology -- Contributions From Marketing Research
byÂ
Ryan, Damian, author.
Format:Â
Books
Publication DateÂ
2014
Excerpt:Â
The best digital marketing campaigns in the world II / Ryan, Damian, author.
byÂ
Clow, Kenneth E.
Format:Â
Books
Publication DateÂ
2014
Excerpt:Â
Essentials of marketing research : putting research into practice / Clow, Kenneth E.
byÂ
Cohen, William A., 1937-
Format:Â
Books
Publication DateÂ
2013
Excerpt:Â
Drucker on marketing : lessons from the world's most influential business thinker / Cohen, William
byÂ
Miskelly, Matthew, Éditeur scientifique.
Format:Â
Books
Publication DateÂ
2013
Excerpt:Â
Marketing -- History -- 21st century -- Encyclopedias.
byÂ
Argenti, Paul A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html
Format:Â
Books
Publication DateÂ
2013
Excerpt:Â
of Coke -- Indian History -- Coke in India -- The Indian Beverage Market -- Marketing Cola in India
byÂ
Singer, Dorothy G.
Format:Â
Books
Publication DateÂ
2012
Excerpt:Â
-based television ratings / Bradley S. Greenberg, Lynn Rampoldi-Hnilo; Safeguards for youth in the digital marketing
byÂ
Caywood, Clarke L., 1947-
Format:Â
Books
Publication DateÂ
2012
Excerpt:Â
Communication in marketing.
byÂ
Belz, Frank-Martin.
Format:Â
Books
Publication DateÂ
2012
Excerpt:Â
Sustainability marketing : a global perspective / Belz, Frank-Martin.
byÂ
Morris, Michael, 1959-
Format:Â
Books
Publication DateÂ
2011
Excerpt:Â
Branding (Marketing) -- South Africa -- History.
byÂ
Holbrook, Morris B.
Format:Â
Books
Publication DateÂ
2011
Excerpt:Â
Motion picture music -- United States -- History and criticism.
byÂ
Seitel, Fraser P.
Format:Â
Books
Publication DateÂ
2011
Excerpt:Â
relations -- Public relations writing -- Writing for the eye and ear -- Integrated marketing communications
byÂ
Cateora, Philip R., author.
Format:Â
Books
Publication DateÂ
2010
Excerpt:Â
International marketing / Cateora, Philip R., author.
byÂ
Baker, Michael J., 1935-
Format:Â
Books
Publication DateÂ
2010
Excerpt:Â
Marketing -- History.
byÂ
Masteralexis, Lisa Pike.
Format:Â
Books
Publication DateÂ
2009
Excerpt:Â
Pt. 1. Foundations of Sport Management -- Ch. 1. History of Sport Management / Todd W. Crosset and
byÂ
Kervin, Alison.
Format:Â
Books
Publication DateÂ
2009
Excerpt:Â
History of the Rugby World Cup
byÂ
Cateora, Philip R.
Table of contents Kostenfrei
Table of contents http://catdir.loc.gov/catdir/toc/ecip0826/2008036578.html
Table of contents http://catdir.loc.gov/catdir/toc/ecip0826/2008036578.html
Format:Â
Books
Publication DateÂ
2009
Excerpt:Â
International marketing / Cateora, Philip R.
byÂ
Parsons, Elizabeth.
Format:Â
Books
Publication DateÂ
2009
Excerpt:Â
Contemporary issues in marketing and consumer behaviour / Parsons, Elizabeth.
byÂ
Pincas, Stepháne.
Format:Â
Books
Publication DateÂ
2008
Excerpt:Â
Branding (Marketing) -- History.
byÂ
Morris, Trevor.
Publisher description http://www.loc.gov/catdir/enhancements/fy0807/2007052916-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0807/2007052916-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0807/2007052916-t.html
Format:Â
Books
Publication DateÂ
2008
Excerpt:Â
of the PR industry -- 4. PR and integrated marketing communications -- 5. PR sectors and specialisms
byÂ
Selznick, Barbara J., 1970-
Format:Â
Books
Publication DateÂ
2008
Excerpt:Â
-- Clear, strong brands : British television as a marketing tool -- The three C's : children, citizenship
26.Â
byÂ
Angelico, Irene.
Format:Â
Video disc
Publication DateÂ
2008
Excerpt:Â
Soft drink industry -- United States -- History.
byÂ
Morris, Trevor.
Format:Â
Books
Publication DateÂ
2008
Excerpt:Â
integrated marketing communications -- PR sectors and specialisms -- The reputation of public relations
byÂ
Cateora, Philip R.
Digital material
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html
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Books
Publication DateÂ
2007
Excerpt:Â
International marketing / Cateora, Philip R.
byÂ
Swarbrooke, John.
Table of contents http://catdir.loc.gov/catdir/toc/fy0707/2006934146.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2006934146-d.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2006934146-d.html
Format:Â
Books
Publication DateÂ
2007
Excerpt:Â
different sectors of tourism -- Researching tourist behaviour : marketing research -- The marketing mix and
byÂ
Riggs, Thomas, 1963-
Format:Â
Books
Publication DateÂ
2007
Excerpt:Â
Advertising campaigns -- United States -- History -- 20th century -- Encyclopedias.
byÂ
Moss, Mark Howard, 1962-
Table of contents only http://www.loc.gov/catdir/toc/ecip075/2006038197.html
Format:Â
Books
Publication DateÂ
2007
Excerpt:Â
-- Shopping as an edu-tainment experience, dressing history : the domain of lauren -- Shopping as a cultural
byÂ
Gundlach, Gregory T. (Gregory Thomas)
Table of contents http://catdir.loc.gov/catdir/toc/ecip076/2006101636.html
Format:Â
Books
Publication DateÂ
2007
Excerpt:Â
Explorations of marketing in society / Gundlach, Gregory T. (Gregory Thomas)
byÂ
Curtis, Adam.
Format:Â
Video disc
Publication DateÂ
2006
Excerpt:Â
Public relations -- History -- 20th century.
byÂ
Cochran, Sherman, 1940-
Table of contents only http://www.loc.gov/catdir/toc/fy0613/2005043546.html
Format:Â
Books
Publication DateÂ
2006
Excerpt:Â
Consumer behavior -- Southeast Asia -- History.
byÂ
Belk, Russell W.
Table of contents only http://www.loc.gov/catdir/toc/ecip068/2006004283.html
Format:Â
Books
Publication DateÂ
2006
Excerpt:Â
Handbook of qualitative research methods in marketing / Belk, Russell W.
byÂ
Parkhouse, Bonnie L.
Format:Â
Books
Publication DateÂ
2005
Excerpt:Â
-- Accounting and budgeting / Lawrence Ham -- Financing sport / Tom H. Regan -- Sport marketing : strategies and
byÂ
Wright, Jean (Jean Ann)
Table of contents http://catdir.loc.gov/catdir/toc/ecip051/2004022863.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1211/2004022863-b.html
Publisher description http://catdir.loc.gov/catdir/description/els051/2004022863.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1211/2004022863-b.html
Publisher description http://catdir.loc.gov/catdir/description/els051/2004022863.html
Format:Â
Books
Publication DateÂ
2005
Excerpt:Â
-boarding. Additionally, it gives advice on marketing and finding work in the industry. Furthermore, it provides exercises
byÂ
Beller, Ken.
Table of contents http://catdir.loc.gov/catdir/toc/ecip053/2004026173.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2004026173-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2004026173-d.html
Format:Â
Books
Publication DateÂ
2005
Excerpt:Â
Techticians An Overview -- The Techticians History Creating Values -- The Techticians Cultural Expressions of
byÂ
Smart, Alan.
Table of contents http://www.loc.gov/catdir/toc/ecip0416/2004008051.html
Format:Â
Books
Publication DateÂ
2005
Excerpt:Â
exploitation and the marketing of a regional economy in Spain / Gavin Smith and Susana Narotzky -- Flexibility
byÂ
Kosareff, Steve.
Table of contents http://www.loc.gov/catdir/toc/ecip053/2004026852.html
Format:Â
Books
Publication DateÂ
2005
Excerpt:Â
Window to the future : the golden age of television marketing and advertising / Kosareff, Steve.
byÂ
Kapur, Jyotsna.
Format:Â
Books
Publication DateÂ
2005
Excerpt:Â
Coining for capital : movies, marketing, and the transformation of childhood / Kapur, Jyotsna.
byÂ
Levinson, Jay Conrad.
Format:Â
Books
Publication DateÂ
2005
Excerpt:Â
Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers /
byÂ
Cateora, Philip R.
Format:Â
Electronic Resources
Publication DateÂ
2005
Excerpt:Â
International marketing / Cateora, Philip R.
byÂ
Straubhaar, Joseph D.
Format:Â
Electronic Resources
Publication DateÂ
2004
Excerpt:Â
? -- Changing media throughout history -- Changing conceptions of the media -- 2. Media theory -- Understanding
byÂ
Krishnamurthy, Sandeep, 1967-
Format:Â
Books
Publication DateÂ
2003
Excerpt:Â
-Auctions -- Amazon.com -- A Business History -- The Failure of Boo.com -- eBay -- A Business History -- Pt. 2. E-Marketing
byÂ
Government of Dubai. Department of Tourism and Commerce Marketing.
Format:Â
Books
Publication DateÂ
2003
Excerpt:Â
Reflections of Dubai. Government of Dubai. Department of Tourism and Commerce Marketing.
byÂ
Hall, Colin Michael, 1961-
Table of contents Kostenfrei
Table of contents http://catdir.loc.gov/catdir/toc/els031/2003041453.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3087839
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3087840&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/els031/2003041453.html
Table of contents http://catdir.loc.gov/catdir/toc/els031/2003041453.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3087839
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3087840&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/els031/2003041453.html
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Books
Publication DateÂ
2003
Excerpt:Â
-school holidays / Liz Sharples -- The lure of tea : history, traditions and attractions / Lee Joliffe -- Food and
byÂ
Gray, William S., 1936-
Format:Â
Books
Publication DateÂ
2003
Excerpt:Â
Staff. The Human Resources Department. Reservations: Systems and Operations. Sales and Marketing
byÂ
Sissors, Jack Zanville, 1919-
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Format:Â
Books
Publication DateÂ
2002
Excerpt:Â
Frequency -- Brief History of Effective Frequency -- Marketing Strategy and Media Planning -- What a Media
50.Â
byÂ
Barney, Robert Knight, 1932-
Format:Â
Books
Publication DateÂ
2002
Excerpt:Â
memoranda written to and by the major figures in Olympic history, the authors track the history of a
byÂ
Cateora, Philip R.
Format:Â
Books
Publication DateÂ
2002
Excerpt:Â
International marketing / Cateora, Philip R.
byÂ
Brake, Laurel, 1941-
Table of contents http://catdir.loc.gov/catdir/toc/hol051/00055678.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol058/00055678.html
Publisher description http://catdir.loc.gov/catdir/description/hol051/00055678.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol058/00055678.html
Publisher description http://catdir.loc.gov/catdir/description/hol051/00055678.html
Format:Â
Books
Publication DateÂ
2001
Excerpt:Â
Print in transition, 1850-1910 : studies in media and book history / Brake, Laurel, 1941-
byÂ
Hofacker, Charles F.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
Cover http://swbplus.bsz-bw.de/bsz08739104xcov.htm
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
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Publication DateÂ
2001
Excerpt:Â
Internet marketing / Hofacker, Charles F.
byÂ
Hardaker, Glenn.
Format:Â
Books
Publication DateÂ
2001
Excerpt:Â
Wired marketing : energizing business for e-commerce / Hardaker, Glenn.
byÂ
McVety, Paul J.
Table of contents http://catdir.loc.gov/catdir/toc/onix05/2001017547.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley044/2001017547.html
Publisher description http://catdir.loc.gov/catdir/description/wiley037/2001017547.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley044/2001017547.html
Publisher description http://catdir.loc.gov/catdir/description/wiley037/2001017547.html
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Books
Publication DateÂ
2001
Excerpt:Â
Restaurant Association's accuracy in menus -- Appendix H: menu marketing characteristics -- Appendix I: menu
byÂ
Lovejoy, Paul E.
Publisher description http://www.loc.gov/catdir/description/cam0210/99059862.html
Table of contents http://www.loc.gov/catdir/toc/cam026/99059862.html
Table of contents http://www.loc.gov/catdir/toc/cam026/99059862.html
Format:Â
Books
Publication DateÂ
2000
Excerpt:Â
Transformations in slavery : a history of slavery in Africa / Lovejoy, Paul E.
byÂ
Jafari, Jafar.
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0649/99052878-d.html
Format:Â
Books
Publication DateÂ
2000
Excerpt:Â
, economics, education, geography, history, management, marketing, political science, psychology and more
byÂ
Pringle, Hamish.
Table of contents http://catdir.loc.gov/catdir/toc/onix01/99013354.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1233063&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley041/99013354.html
Publisher description http://catdir.loc.gov/catdir/description/wiley031/99013354.html
Cover http://swbplus.bsz-bw.de/bsz076176711cov.htm
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1233063&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley041/99013354.html
Publisher description http://catdir.loc.gov/catdir/description/wiley031/99013354.html
Cover http://swbplus.bsz-bw.de/bsz076176711cov.htm
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Publication DateÂ
1999
Excerpt:Â
Brand spirit : how cause related marketing builds brands / Pringle, Hamish.
byÂ
Kotler, Philip.
Sample text http://catdir.loc.gov/catdir/enhancements/fy0641/98043626-s.html
Table of contents http://lcweb.loc.gov/catdir/toc/98-43626.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/98043626.html
Publisher description http://catdir.loc.gov/catdir/description/simon031/98043626.html
Table of contents http://lcweb.loc.gov/catdir/toc/98-43626.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/98043626.html
Publisher description http://catdir.loc.gov/catdir/description/simon031/98043626.html
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Books
Publication DateÂ
1999
Excerpt:Â
Kotler on marketing : how to create, win, and dominate markets / Kotler, Philip.
byÂ
Morgan, Adam, 1969-
Table of contents http://catdir.loc.gov/catdir/toc/onix02/98028267.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley041/98028267.html
Publisher description http://catdir.loc.gov/catdir/description/wiley032/98028267.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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Books
Publication DateÂ
1999
Excerpt:Â
Marketing.
byÂ
Cateora, Philip R.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html
Format:Â
Books
Publication DateÂ
1999
Excerpt:Â
International marketing / Cateora, Philip R.
byÂ
Gouws, Johan S.
Format:Â
Books
Publication DateÂ
1997
Excerpt:Â
Sports -- Marketing.
byÂ
Lickorish, Leonard J. (Leonard John)
Table of contents http://catdir.loc.gov/catdir/toc/els032/95163139.html
Publisher description http://catdir.loc.gov/catdir/description/els032/95163139.html
Publisher description http://catdir.loc.gov/catdir/description/els032/95163139.html
Format:Â
Books
Publication DateÂ
1997
Excerpt:Â
-- Social and cultural aspects of tourism -- Tourism and the environment -- Tourism trades -- Marketing
byÂ
Burke, Timothy, 1964-
Format:Â
Books
Publication DateÂ
1996
Excerpt:Â
Hygiene products -- Zimbabwe -- Marketing -- History.
byÂ
Cateora, Philip R.
Format:Â
Books
Publication DateÂ
1996
Excerpt:Â
International marketing / Cateora, Philip R.
66.Â
byÂ
Cohen, William A., 1937-
Format:Â
Books
Publication DateÂ
1995
Excerpt:Â
The marketing plan / Cohen, William A., 1937-
byÂ
Bagozzi, Richard P.
Format:Â
Books
Publication DateÂ
1994
Excerpt:Â
Advanced methods of marketing research / Bagozzi, Richard P.
byÂ
Mendelsohn, M. (Martin), 1935-
Format:Â
Books
Publication DateÂ
1992
Excerpt:Â
development of franchising -- Early history -- Categories of franchise -- growth of franchising -- Ch. 3. Why