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1. 
Cover image for Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Social media marketing / Tuten, Tracy L., 1967- author.
Available: Copies:
2. 
Cover image for Brand activism from purpose to action
Brand activism from purpose to action
by 
Sarkar, Christian, author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Branding (Marketing) -- Social aspects.
Available: Copies:
3. 
Cover image for Consumer behaviour.
Consumer behaviour.
by 
Sethna, Zubin, author.
Format: 
Books
Publication Date 
2019
Excerpt: 
consumer behavior and features coverage of social media, digital consumption and up to date marketing
Available: Copies:
4. 
Cover image for Social media marketing : theories & applications
Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Companion website http://study.sagepub.com/businessandmanagement
Format: 
Books
Publication Date 
2018
Excerpt: 
Social media marketing : theories & applications / Dahl, Stephan, author.
Available: Copies:
5. 
Cover image for Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Social media marketing / Tuten, Tracy L., 1967- author.
Available: Copies:
6. 
Cover image for Advertising and integrated brand promotion
Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Format: 
Books
Publication Date 
2015
Excerpt: 
advertising and brand promotion -- 4. Social, ethical, and regulatory aspects of advertising and promotion
Available: Copies:
7. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
8. 
Cover image for Social media marketing : theories & applications
Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Internet marketing -- Social aspects.
Available: Copies:
9. 
Cover image for The Routledge handbook of events
The Routledge handbook of events
by 
Page, Stephen J.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Managing uncertainty : (re)conceptualising aspects of operations for events / Julia Tum -- The private
Available: Copies:
10. 
Cover image for The social employee : how great companies make social media work
The social employee : how great companies make social media work
The social employee : how great companies make social media work
by 
Burgess, Cheryl.
Format: 
Books
Publication Date 
2014
Excerpt: 
The social employee : how great companies make social media work / Burgess, Cheryl.
Available: Copies:
11. 
Cover image for Handbook of research on marketing and corporate social responsibility
Handbook of research on marketing and corporate social responsibility
by 
Hill, Ronald Paul, editor of compilation.
Format: 
Books
Publication Date 
2014
Excerpt: 
Marketing -- Social aspects.
Available: Copies:
12. 
Cover image for Social media intelligence
Social media intelligence
by 
Moe, Wendy.
Format: 
Books
Publication Date 
2014
Excerpt: 
Internet marketing -- Social aspects.
Available: Copies:
13. 
Cover image for Genetics as social practice : transdisciplinary views on science and culture
Genetics as social practice : transdisciplinary views on science and culture
by 
Prainsack, Barbara, editor.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026919422&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2014
Excerpt: 
Genetics -- Social aspects.
Available: Copies:
14. 
Cover image for Marketing and the common good : essays from Notre Dame on societal impact
Marketing and the common good : essays from Notre Dame on societal impact
by 
Murphy, Patrick E., 1948-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Marketing -- Moral and ethical aspects.
Available: Copies:
15. 
Cover image for Integrated organisational communication
Integrated organisational communication
Integrated organisational communication
by 
Barker, Rachel, 1958-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
Communication in marketing.
Available: Copies:
16. 
Cover image for Sustainable enterprise : a macromarketing approach
Sustainable enterprise : a macromarketing approach
Sustainable enterprise : a macromarketing approach
by 
Peterson, Mark, 1956-
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing -- Social aspects.
Available: Copies:
18. 
Cover image for Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence
Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence
by 
Lewis, Mike, 1975-
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing -- Social aspects.
Available: Copies:
19. 
Cover image for The science of marketing : when to tweet, what to post, how to blog, and other proven strategies
The science of marketing : when to tweet, what to post, how to blog, and other proven strategies
The science of marketing : when to tweet, what to post, how to blog, and other proven strategies
by 
Zarrella, Dan.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing -- Social aspects.
Available: Copies:
20. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
21. 
Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future
Winning the story wars : why those who tell--and live--the best stories will rule the future
by 
Sachs, Jonah, author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing -- Social aspects.
Available: Copies:
22. 
Cover image for E-business
E-business
E-business
by 
Schneider, Gary P., 1952-
Format: 
Books
Publication Date 
2012
Excerpt: 
in China and the developing world, social media and online marketing strategies, technology
Available: Copies:
23. 
Cover image for Best before : videogames, supersession and obsolescence
Best before : videogames, supersession and obsolescence
Best before : videogames, supersession and obsolescence
by 
Newman, James (James A.)
Format: 
Books
Publication Date 
2012
Excerpt: 
Video games -- Social aspects.
Available: Copies:
24. 
Cover image for Marketing death : culture and the making of a life insurance market in China
Marketing death : culture and the making of a life insurance market in China
Marketing death : culture and the making of a life insurance market in China
by 
Chan, Cheris Shun-ching.
Format: 
Books
Publication Date 
2012
Excerpt: 
Life insurance -- Social aspects -- China.
Available: Copies:
25. 
Cover image for We first : how brands and consumers use social media to build a better world
We first : how brands and consumers use social media to build a better world
We first : how brands and consumers use social media to build a better world
by 
Mainwaring, Simon, 1967-
Format: 
Books
Publication Date 
2012
Excerpt: 
Social media -- Economic aspects.
Available: Copies:
26. 
Cover image for The social media strategist : build a successful program from the inside out
The social media strategist : build a successful program from the inside out
The social media strategist : build a successful program from the inside out
by 
Barger, Christopher.
Format: 
Books
Publication Date 
2012
Excerpt: 
Social media -- Economic aspects.
Available: Copies:
27. 
Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail
Online consumer behavior : theory and research in social media, advertising, and e-tail
by 
Close, Angeline, editor.
Format: 
Books
Publication Date 
2012
Excerpt: 
Online consumer behavior : theory and research in social media, advertising, and e-tail / Close
Available: Copies:
28. 
Cover image for Social marketing for dummies
Social marketing for dummies
by 
Zimmerman, Jan.
Format: 
Books
Publication Date 
2012
Excerpt: 
Social marketing for dummies / Zimmerman, Jan.
Available: Copies:
29. 
Cover image for The conversation company : boost your business through culture, people and social media
The conversation company : boost your business through culture, people and social media
by 
Van Belleghem, Steven.
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing -- Social aspects.
Available: Copies:
30. 
Cover image for Good works! : marketing and corporate initiatives that build a better world-- and the bottom line
Good works! : marketing and corporate initiatives that build a better world-- and the bottom line
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing -- Social aspects.
Available: Copies:
31. 
Cover image for Advertising : an integrated marketing communication perspective
Advertising : an integrated marketing communication perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
Advertising : an integrated marketing communication perspective / Belch, George E. (George Edward
Available: Copies:
32. 
Cover image for Five roads to freedom from apartheid to the World Cup
Five roads to freedom from apartheid to the World Cup
Five roads to freedom from apartheid to the World Cup
by 
Benger, Robin.
Format: 
Video disc
Publication Date 
2011 2010
Excerpt: 
World Cup (Soccer) (2010 : South Africa) -- Social aspects.
Available: Copies:
35. 
Cover image for Social media metrics : how to measure and optimize your marketing investment
Social media metrics : how to measure and optimize your marketing investment
by 
Sterne, Jim, 1955-
Format: 
Books
Publication Date 
2010
Excerpt: 
Social media metrics : how to measure and optimize your marketing investment / Sterne, Jim, 1955-
Available: Copies:
36. 
Cover image for Social media strategies for professionals and their firms : the guide to establishing credibility and accelerating relationships
Social media strategies for professionals and their firms : the guide to establishing credibility and accelerating relationships
by 
Golden, Michelle.
Format: 
Books
Publication Date 
2010
Excerpt: 
Social media -- Economic aspects.
Available: Copies:
37. 
Cover image for A quick start guide to social media marketing : high impact low-cost marketing that works
A quick start guide to social media marketing : high impact low-cost marketing that works
A quick start guide to social media marketing : high impact low-cost marketing that works
by 
Richardson, Neil.
Format: 
Books
Publication Date 
2010
Excerpt: 
A quick start guide to social media marketing : high impact low-cost marketing that works /
Available: Copies:
38. 
Cover image for The social media bible : tactics, tools, and strategies for business success
The social media bible : tactics, tools, and strategies for business success
The social media bible : tactics, tools, and strategies for business success
by 
Safko, Lon.
Format: 
Books
Publication Date 
2010
Excerpt: 
Online social networks -- Economic aspects.
Available: Copies:
39. 
Cover image for The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change
The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change
The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change
by 
Aaker, Jennifer Lynn.
Format: 
Books
Publication Date 
2010
Excerpt: 
The dragonfly effect : quick, effective, and powerful ways to use social media to drive social
Available: Copies:
40. 
Cover image for Advertising and promotion : in integrated marketing communications
Advertising and promotion : in integrated marketing communications
by 
Hackley, Christopher E.
Format: 
Books
Publication Date 
2010
Excerpt: 
Advertising -- Social aspects.
Available: Copies:
41. 
Cover image for No logo : no space, no choice, no jobs
No logo : no space, no choice, no jobs
No logo : no space, no choice, no jobs
by 
Klein, Naomi, 1970-
Format: 
Books
Publication Date 
2010
Excerpt: 
Branding (Marketing) -- Social aspects.
Available: Copies:
42. 
Cover image for Ethics and morality in sport management
Ethics and morality in sport management
by 
DeSensi, Joy Theresa.
Format: 
Books
Publication Date 
2010
Excerpt: 
Sports administration -- Moral and ethical aspects.
Available: Copies:
43. 
Cover image for The new influencers : a marketer's guide to the new social media
The new influencers : a marketer's guide to the new social media
The new influencers : a marketer's guide to the new social media
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2009
Excerpt: 
Social media -- Economic aspects.
Available: Copies:
45. 
Cover image for Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!
Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!
Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2009
Excerpt: 
Secrets of social media marketing : how to use online conversations and customer communities to
Available: Copies:
46. 
Cover image for The digital handshake : seven proven strategies to grow your business using social media
The digital handshake : seven proven strategies to grow your business using social media
The digital handshake : seven proven strategies to grow your business using social media
by 
Chaney, Paul, 1955-
Format: 
Books
Publication Date 
2009
Excerpt: 
Online social networks -- Economic aspects.
Available: Copies:
47. 
Cover image for Beyond Hofstede : culture frameworks for global marketing and management
Beyond Hofstede : culture frameworks for global marketing and management
Beyond Hofstede : culture frameworks for global marketing and management
by 
Nakata, Cheryl.
Format: 
Books
Publication Date 
2009
Excerpt: 
International trade -- Social aspects.
Available: Copies:
48. 
Cover image for This is social media : tweet, blog, link and post your way to business success
This is social media : tweet, blog, link and post your way to business success
by 
Clapperton, Guy.
Format: 
Books
Publication Date 
2009
Excerpt: 
Online social networks -- Economic aspects.
Available: Copies:
49. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0816/2008018250.html
http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2626837&custom_att_2=simple_viewer
Format: 
Books
Publication Date 
2009
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
51. 
Cover image for Gravitational marketing : the science of attracting customers
Gravitational marketing : the science of attracting customers
by 
Vee, Jimmy, 1975-
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2007034467-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0743/2007034467-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0808/2007034467-b.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Marketing -- Social aspects.
Available: Copies:
52. 
Cover image for Marketing ethics
Marketing ethics
by 
Brenkert, George G.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0805/2007033955-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0805/2007033955-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0805/2007033955-t.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Marketing -- Social aspects.
Available: Copies:
53. 
Cover image for Global TV : exporting television and culture in the world market
Global TV : exporting television and culture in the world market
by 
Bielby, Denise D.
Format: 
Books
Publication Date 
2008
Excerpt: 
Television broadcasting -- Social aspects.
Available: Copies:
54. 
Cover image for Contemporary advertising
Contemporary advertising
by 
Arens, William F.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html
Format: 
Books
Publication Date 
2008
Excerpt: 
aspects of advertising -- The scope of advertising : from local to global -- Marketing and consumer
Available: Copies:
55. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2007
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
56. 
Cover image for Explorations of marketing in society
Explorations of marketing in society
by 
Gundlach, Gregory T. (Gregory Thomas)
Table of contents http://catdir.loc.gov/catdir/toc/ecip076/2006101636.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Marketing -- Social aspects.
Available: Copies:
57. 
Cover image for Tourism and the branded city : film and identity on the Pacific Rim
Tourism and the branded city : film and identity on the Pacific Rim
Tourism and the branded city : film and identity on the Pacific Rim
by 
Donald, Stephanie.
Table of contents only http://www.loc.gov/catdir/toc/ecip0712/2007009694.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Tourism -- Social aspects -- New South Wales -- Sydney.
Available: Copies:
58. 
Cover image for Con$umed : how markets corrupt children, infantilize adults, and swallow citizens whole
Con$umed : how markets corrupt children, infantilize adults, and swallow citizens whole
Con$umed : how markets corrupt children, infantilize adults, and swallow citizens whole
by 
Barber, Benjamin R., 1939-
Table of contents http://catdir.loc.gov/catdir/toc/ecip075/2006039751.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Materialism -- Social aspects -- United States.
Available: Copies:
59. 
Cover image for Consumer behaviour
Consumer behaviour
by 
Evans, Martin (Martin J.)
Format: 
Books
Publication Date 
2006
Excerpt: 
Teenagers' Clothing Choice, Journal of Consumer Behaviour 3(3), 231-264 -- Social and group aspects of
Available: Copies:
60. 
Cover image for Packaging girlhood : rescuing our daughters from marketers' schemes
Packaging girlhood : rescuing our daughters from marketers' schemes
by 
Lamb, Sharon.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0659/2006002304-b.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Children's paraphernalia -- Marketing -- Social aspects -- United States.
Available: Copies:
61. 
Cover image for Marketing and multicultural diversity
Marketing and multicultural diversity
by 
Rao, C. P.
Table of contents http://www.loc.gov/catdir/toc/ecip0519/2005026816.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Marketing -- Social aspects.
Available: Copies:
62. 
Cover image for The cult of the luxury brand : inside Asia's love affair with luxury
The cult of the luxury brand : inside Asia's love affair with luxury
The cult of the luxury brand : inside Asia's love affair with luxury
by 
Chadha, Radha.
Table of contents only http://www.loc.gov/catdir/toc/ecip0613/2006015486.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Brand name products -- Social aspects -- Asia.
Available: Copies:
64. 
Cover image for The rebel sell : how the counterculture became consumer culture
The rebel sell : how the counterculture became consumer culture
by 
Heath, Joseph, 1967-
Table of contents http://www.gbv.de/dms/bowker/toc/9781841126555.pdf
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
Marketing -- Social aspects.
Available: Copies:
65. 
Cover image for Brand new justice : how branding places and products can help the developing world
Brand new justice : how branding places and products can help the developing world
Brand new justice : how branding places and products can help the developing world
by 
Anholt, Simon.
Format: 
Books
Publication Date 
2005
Excerpt: 
Export marketing -- Social aspects.
Available: Copies:
66. 
Cover image for Marketing across cultures
Marketing across cultures
by 
Usunier, Jean-Claude.
Format: 
Books
Publication Date 
2005
Excerpt: 
Export marketing -- Social aspects.
Available: Copies:
67. 
Cover image for The rebel sell : why the culture can't be jammed
The rebel sell : why the culture can't be jammed
The rebel sell : why the culture can't be jammed
by 
Heath, Joseph, 1967-
Format: 
Books
Publication Date 
2005
Excerpt: 
Marketing -- Social aspects.
Available: Copies:
68. 
Cover image for The rebel sell : why the culture can't be jammed
The rebel sell : why the culture can't be jammed
by 
Heath, Joseph, 1967-
Format: 
Books
Publication Date 
2005
Excerpt: 
Marketing -- Social aspects.
Available: Copies:
69. 
Cover image for Imagining the academy : higher education and popular culture
Imagining the academy : higher education and popular culture
by 
Edgerton, Susan Huddleston, 1955-
Table of contents only http://www.loc.gov/catdir/toc/fy052/2004009275.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0647/2004009275-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Education, Higher -- Social aspects -- United States.
Available: Copies:
70. 
Cover image for Creative industries
Creative industries
Creative industries
by 
Hartley, John, 1948-
Table of contents http://www.loc.gov/catdir/toc/ecip0420/2004016925.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Industries -- Social aspects.
Available: Copies:
71. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
72. 
Cover image for Contemporary advertising
Contemporary advertising
by 
Arens, William F.
Format: 
Books
Publication Date 
2004
Excerpt: 
McGraw-Hill/Irwin series in marketing.
Available: Copies:
73. 
Cover image for Branded nation : the marketing of megachurch, college, inc., and museumworld
Branded nation : the marketing of megachurch, college, inc., and museumworld
by 
Twitchell, James B., 1943-
Inhaltsverzeichnis
Sample text http://catdir.loc.gov/catdir/enhancements/fy0652/2004052147-s.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0631/2004052147-t.html
Publisher description http://catdir.loc.gov/catdir/description/simon051/2004052147.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Brand name products -- Social aspects -- United States.
Available: Copies:
74. 
Cover image for Psychology and consumer culture : the struggle for a good life in a materialistic world
Psychology and consumer culture : the struggle for a good life in a materialistic world
by 
Kasser, Tim.
Format: 
Books
Publication Date 
2004
Excerpt: 
Social Marketing.
Available: Copies:
75. 
Cover image for Contemporary sport management
Contemporary sport management
by 
Parks, Janet B., 1942-
Format: 
Books
Publication Date 
2003
Excerpt: 
functional areas of sport management -- 10 Sport marketing -- 11 Public relations in the sport industry -- 12
Available: Copies:
76. 
Cover image for Contemporary advertising
Contemporary advertising
by 
Arens, William F.
A related resource is available on the Internet.
Format: 
Electronic Resources
Publication Date 
2002
Excerpt: 
The McGraw-Hill/Irwin series in marketing
Available: Copies:
77. 
Cover image for Contemporary advertising
Contemporary advertising
Contemporary advertising
by 
Arens, William F.
Format: 
Books
Publication Date 
1998
Excerpt: 
Marketing and Advertising Strategies. 4. Marketing and Consumer Behavior: The Foundations of Advertising. 5
Available: Copies:
78. 
Cover image for Nike culture : the sign of the swoosh
Nike culture : the sign of the swoosh
Nike culture : the sign of the swoosh
by 
Goldman, Robert, 1949-
ebrary http://site.ebrary.com/id/10369665
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=45541
Google http://books.google.com/books?id=aCGTAAAAIAAJ
MyiLibrary http://www.myilibrary.com?id=255942
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/98061739-t.html
Format: 
Electronic Resources
Publication Date 
1998
Excerpt: 
Advertising -- Social aspects -- United States -- Case studies.
Available: Copies:
79. 
Cover image for Sport management : theory and practice
Sport management : theory and practice
Sport management : theory and practice
by 
Gouws, Johan S.
Format: 
Books
Publication Date 
1997
Excerpt: 
Sports -- Social aspects.
Available: Copies:
80. 
Cover image for An introduction to tourism
An introduction to tourism
by 
Lickorish, Leonard J. (Leonard John)
Table of contents http://catdir.loc.gov/catdir/toc/els032/95163139.html
Publisher description http://catdir.loc.gov/catdir/description/els032/95163139.html
Format: 
Books
Publication Date 
1997
Excerpt: 
-- Social and cultural aspects of tourism -- Tourism and the environment -- Tourism trades -- Marketing
Available: Copies:
81. 
Cover image for Marketing in a multicultural world : ethnicity, nationalism, and cultural identity
Marketing in a multicultural world : ethnicity, nationalism, and cultural identity
by 
Costa, Janeen Arnold.
Format: 
Books
Publication Date 
1995
Excerpt: 
Communication in marketing -- Social aspects.
Available: Copies:
82. 
Cover image for African art in transit
African art in transit
by 
Steiner, Christopher Burghard.
Table of contents http://catdir.loc.gov/catdir/toc/cam021/92047387.html
Publisher description http://catdir.loc.gov/catdir/description/cam025/92047387.html
Format: 
Books
Publication Date 
1994
Excerpt: 
Cambridge studies in social and cultural anthropology ;
Available: Copies:
83. 
Cover image for Global marketing management
Global marketing management
by 
Keegan, Warren J.
Table of contents http://www.gbv.de/dms/bowker/toc/9780133572605.pdf
Format: 
Books
Publication Date 
1989
Excerpt: 
Keegan, Warren J. Multinational marketing management.
Available: Copies:
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Belch, George E. (George Edward), 1951-
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Belch, Michael A.
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Arens, William F.
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Gillin, Paul.
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Heath, Joseph, 1967-
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Internet marketing.
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Advertising.
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Consumer behavior.
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