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1.

Cover image for Key marketing metrics : the 50+ metrics every manager needs to know

Key marketing metrics : the 50+ metrics every manager needs to know

by

Farris, Paul W.

Table of contents http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html
Table of contents http://www.gbv.de/dms/zbw/58325909X.pdf

Format:

Books

Publication Date

2009

Excerpt:

Marktforschung.

Available: Copies:

2.

Cover image for Marketing research : tools & techniques

Marketing research : tools & techniques

Marketing research : tools & techniques

by

Bradley, Nigel, 1958-

Klappentext
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2007 2006

Excerpt:

Marktforschung.

Available: Copies:

3.

Cover image for The long tail : how endless choice is creating unlimited demand

The long tail : how endless choice is creating unlimited demand

by

Anderson, Chris, 1961-

Format:

Books

Publication Date

2007

Excerpt:

Marktforschung.

Available: Copies:

4.

Cover image for Marketing research

Marketing research

by

Aaker, David A.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-d.html

Format:

Books

Publication Date

2007

Excerpt:

Marktforschung.

Available: Copies:

5.

Cover image for Marketing to moviegoers : a handbook of strategies used by major studios and independents

Marketing to moviegoers : a handbook of strategies used by major studios and independents

Marketing to moviegoers : a handbook of strategies used by major studios and independents

by

Marich, Robert.

Format:

Books

Publication Date

2005

Excerpt:

Marktforschung.

Available: Copies:

6.

Cover image for Understanding and designing market research

Understanding and designing market research

Understanding and designing market research

by

Webb, John R. (John Richard), 1949-

04 http://www.gbv.de/dms/hbz/toc/ht013413453.pdf

Format:

Books

Publication Date

2002

Excerpt:

Marktforschung.

Available: Copies:

7.

Cover image for Marketing research

Marketing research

by

Aaker, David A.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/onix03/97021710.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007932683&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0706/97021710-d.html
Inhaltsverzeichnis Marketing research

Format:

Books

Publication Date

1998

Excerpt:

Marktforschung.

Available: Copies:

8.

Cover image for Researching the South African market

Researching the South African market

Researching the South African market

by

Nel, P. A.

Format:

Books

Publication Date

1988

Excerpt:

Marktforschung -- Südafrika.

Available: Copies:

9.

Cover image for Marketing research

Marketing research

Marketing research

by

Chisnall, Peter M.

Format:

Books

Publication Date

1986

Excerpt:

Marktforschung.

Available: Copies:

10.

Cover image for Marketing and society; text and cases

Marketing and society; text and cases

Marketing and society; text and cases

by

Gist, Ronald R.

Format:

Books

Publication Date

1974

Excerpt:

Marktforschung.

Available: Copies:

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