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1. 
Cover image for Marketing management
Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
integrated marketing communications -- Managing mass communications: advertising, sales promotions, events
Available: Copies:
2. 
Cover image for The future of media : resistance and reform in the 21st century
The future of media : resistance and reform in the 21st century
by 
McChesney, Robert Waterman, 1952-
Table of contents http://www.loc.gov/catdir/toc/ecip057/2005003794.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Mass media -- United States -- Forecasting.
Available: Copies:
3. 
Cover image for Convergence design : creating the user experience for interactive television, wireless, and broadband
Convergence design : creating the user experience for interactive television, wireless, and broadband
by 
Curran, Steve.
Format: 
Books
Publication Date 
2003
Excerpt: 
Mass media -- Forecasting.
Available: Copies: