Mugging giants : exploring pavement café's as intimate brand models and comparing their brand value against franchised café models
Title:
Mugging giants : exploring pavement café's as intimate brand models and comparing their brand value against franchised café models
Author:
Myers, Abbey-Jessica.
Personal Author:
Publication Information:
2012.
General Note:
Dissertation (honours)--Independent Institute of Education, Sandton, 2012.
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