205 Results Found
0000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000IIE
by
Crawford, Merle C.
Format:
Books
Publication Date
2003
Excerpt:
New products management Crawford, Merle C.
by
Crawford, Merle C
Format:
Books
Publication Date
1997
Excerpt:
New Products Management Crawford, Merle C
3.
by
Crawford, C. Merle (Charles Merle), 1924-2012.
Format:
Books
Publication Date
2006
Excerpt:
New products management / Crawford, C. Merle (Charles Merle), 1924-2012.
4.
by
Crawford, C. Merle (Charles Merle), 1924-2012.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/2002025532.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/2002025532.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/2002025532.html
Format:
Books
Publication Date
2003
Excerpt:
New products management / Crawford, C. Merle (Charles Merle), 1924-2012.
by
Cooper, Robert G.
Format:
Books
Publication Date
1993
Excerpt:
Winning at new products Cooper, Robert G.
by
Cooper, Brant.
Format:
Books
Publication Date
2013
Excerpt:
The lean entrepreneur : how visionaries create products, innovate with new ventures, and disrupt
by
King, John P. (John Paul), 1944-
Format:
Books
Publication Date
2010
Excerpt:
Robustness development and reliability growth : value-adding strategies for new products and
by
Minter, David D.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0618/2006024096.html
Format:
Books
Publication Date
2006
Excerpt:
Lightning in a bottle : the proven system to create new ideas and products that work / Minter
by
Clancy, Kevin J., 1942-
Format:
Books
Publication Date
2006
Excerpt:
Market new products successfully : using simulated test marketing technology / Clancy, Kevin J
by
Ettlie, John E.
Table of contents http://www.loc.gov/catdir/toc/ecip0519/2005026257.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0632/2005026257-d.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0632/2005026257-d.html
Format:
Books
Publication Date
2006
Excerpt:
Managing innovation : new technology, new products, and new services in a global economy / Ettlie
by
Anholt, Simon.
Format:
Books
Publication Date
2005
Excerpt:
Brand new justice : how branding places and products can help the developing world / Anholt, Simon.
by
Smith, Preston G., 1941-
Format:
Books
Publication Date
1998
Excerpt:
Developing products in half the time : new rules, new tools / Smith, Preston G., 1941-
by
Cooper, Robert G. (Robert Gravlin), 1943-
Table of contents http://lcweb.loc.gov/catdir/toc/93-18734.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0831/93018734-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0831/93018734-d.html
Format:
Books
Publication Date
1993
Excerpt:
Winning at new products : accelerating the process from idea to launch / Cooper, Robert G. (Robert
by
Toschka, Holger Y., author.
Format:
Books
Publication Date
2025
Excerpt:
New food product development : global strategies and practices for successful innovation / Toschka
15.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2024
Excerpt:
-- Developing new products and managing the product life cycle -- Pricing: understanding and capturing customer
by
Girvan, Lynda author.
Format:
Books
Publication Date
2024
Excerpt:
needs and early delivery of new or enhanced software products.This revised edition reflects the latest
17.
by
Smith, Aaron, 1972- author.
Format:
Books
Publication Date
2024
Excerpt:
, implementation and evaluation, the book introduces the products, services, distribution channels and stakeholders
by
Chaffey, Dave 1963- VerfasserIn.
Format:
Books
Publication Date
2022
Excerpt:
opportunity to expand into new markets, offer new services, interact with audiences in new ways and compete on
19.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2021
Excerpt:
. Products, Services, and Brands: Building Customer Value -- 9. Developing New Products and Managing the
by
Fennis, Bob Michaël, 1968- author.
Format:
Books
Publication Date
2021
Excerpt:
-targeting their advertisements. The new edition also includes new coverage of big data, privacy, personalization
by
Trott, Paul VerfasserIn.
Format:
Books
Publication Date
2021
Excerpt:
Innovation management and new product development Trott, Paul VerfasserIn.
by
Antonites, A. J., author.
Format:
Books
Publication Date
2020
Excerpt:
New products.
by
Bly, Robert W., author.
Format:
Books
Publication Date
2020
Excerpt:
, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the
by
Niedderer, Kristina, editor.
Format:
Books
Publication Date
2020 2018
Excerpt:
New products.
by
Antonites, A. J., author.
Format:
Electronic Resources
Publication Date
2017
Excerpt:
New products.
26.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2017
Excerpt:
economy -- New frameworks for marketing in the digital economy. The new customer path -- Marketing
by
Fennis, Bob Michaël, 1968-
Format:
Books
Publication Date
2016
Excerpt:
implicit, but sometimes blatant and impossible to overlook. This revised and fully updated new edition of
by
Erdis, Cindy, editor.
Format:
Books
Publication Date
2015
Excerpt:
kinds of products to sell ; selecting suppliers and managing stock shrinkage ; setting the correct price
by
Bessant, J. R.
Format:
Books
Publication Date
2015
Excerpt:
case - Leadership and teams - Exploring networks; Developing the venture: Developing new products and
30.
by
Kotler, Philip (Philip J.), 1931-
Format:
Books
Publication Date
2014 2013
Excerpt:
. Consumer-Driven Marketing Strategy -- 8. Products, Services, and Brands: Building Customer Value -- 9. New
by
Deschamps, Jean Philippe, author.
Format:
Books
Publication Date
2014
Excerpt:
New products.
33.
by
Ng, Irene C. L., author.
Format:
Books
Publication Date
2014
Excerpt:
New products.
by
Erwin, Douglas L.
Format:
Books
Publication Date
2014
Excerpt:
-liquid extraction and gas liquid separation vessel sizing and^ rating Green engineering New to the Second Edition
35.
by
Mackey, John, 1954-
Format:
Books
Publication Date
2014
Excerpt:
blueprint for a new system for doing business grounded in a more evolved ethical consciousness. It provides
by
Felton, George, 1947-
Format:
Books
Publication Date
2013
Excerpt:
express them freshly and powerfully. A classic text now in a new edition, George Felton's Advertising
by
Crane, Frederick G.
Format:
Books
Publication Date
2013
Excerpt:
Marketing for entrepreneurs : concepts and applications for new ventures / Crane, Frederick G.
38.
by
Jensen, Marlene.
Format:
Books
Publication Date
2013
Excerpt:
-- Match-Your-Competitors Pricing -- pt. 2 HOW THE MARKET WILL VALUE YOUR NEW PRODUCT -- ch. 3 Analyzing
by
Philp, Richard B.
Format:
Books
Publication Date
2013
Excerpt:
synthetic chemicals employed by humankind as materials, drugs, preservatives for foods and other products
by
Blythe, Jim.
Format:
Books
Publication Date
2013
Excerpt:
innovation -- Consumers as innovators -- Innovative products -- Marketing approaches to new product launches
by
Bergman, Neil.
Format:
Books
Publication Date
2013
Excerpt:
mobile products to market and conduct business transactions via mobile devices, vast new security risks
by
Rayner, Clare.
Format:
Books
Publication Date
2013
Excerpt:
New products.
43.
by
Cohen, William A., 1937-
Format:
Books
Publication Date
2013
Excerpt:
Complementary and May Be Adversarial -- pt. IV New Product and Service Introduction -- 15.How to Do Marketing
44.
by
Kotler, Philip, 1931-
Format:
Books
Publication Date
2013
Excerpt:
marketing -- New products -- Pricing for value -- Marketing channels and logistics networks -- Retailing and
by
Tidd, Joseph, 1960-
Format:
Books
Publication Date
2013
Excerpt:
Commercialization -- 9.3.Differentiating Products -- 9.4.Building Architectural Products -- 9.5.Commercializing
by
McDonald, Malcolm.
Format:
Books
Publication Date
2013
Excerpt:
industrial products ; Marketing service products ; Marketing high-tech products ; Marketing capital goods
by
Shelton, Ted, 1966-
Format:
Books
Publication Date
2013
Excerpt:
: the new digital consumer -- Digitization : the rising value of information in products and services
by
Hertzberg, Richard W., 1937-
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1205/2011051145-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1205/2011051145-t.html
Publisher description http://www.loc.gov/catdir/enhancements/fy1205/2011051145-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy1205/2011051145-t.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1205/2011051145-t.html
Publisher description http://www.loc.gov/catdir/enhancements/fy1205/2011051145-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy1205/2011051145-t.html
Format:
Books
Publication Date
2013 2012
Excerpt:
Product Failure -- 12.1.Introduction to Product Liability -- 12.2.History of Product Liability --
by
Samli, A. Coskun.
Format:
Books
Publication Date
2013
Excerpt:
marketing must learn how to handle these new challenges in order to survive in the 21st century."--Publisher
by
Norman, Donald A., author.
Format:
Books
Publication Date
2013
Excerpt:
it take to introduce a new product?; Two forms of innovation: Incremental and radical; The design of
by
Hayes, Darrell C.
Format:
Books
Publication Date
2013
Excerpt:
Communications Cases -- Case 13-1 The Nashville Symphony Loves Nashville, Starring Our New Maestro -- Case 13-2
by
Trott, Paul
Format:
Books
Publication Date
2012
Excerpt:
Innovation management and new product development Trott, Paul
by
Trott, Paul.
Format:
Books
Publication Date
2012
Excerpt:
Innovation management and new product development / Trott, Paul.
by
Kapferer, Jean-Noël.
Format:
Books
Publication Date
2012
Excerpt:
The new strategic brand management advanced insights and strategic thinking / Kapferer, Jean-Noël.
55.
by
Rhodes, Carl.
Format:
Books
Publication Date
2012
Excerpt:
Organization -- a journal that has been centre stage in creating new vistas through which the 'cultural studies
by
Koenig, David R., 1962-
Format:
Books
Publication Date
2012
Excerpt:
products and services that never existed before as well as invent new and better ways of performing both
57.
by
Kaden, Robert J.
Format:
Books
Publication Date
2012
Excerpt:
/ Howard Moskowitz, Burt Krieger, Linda Ettinger Lieberman -- 5: Behavioral Economics: A Blueprint for New
58.
by
Smith, Roy C., 1938-
Format:
Books
Publication Date
2012
Excerpt:
and mandating the development of new products, new processes, new strategies, and new public policies
59.
by
Swilling, Mark.
Format:
Books
Publication Date
2012
Excerpt:
synthesizes them to illuminate new ways of thinking from a sustainability perspective. It rethinks development
by
Burrows, Robert P. (Robert Penn)
Format:
Books
Publication Date
2012
Excerpt:
The market-driven supply chain : a revolutionary model for sales and operations planning in the new
by
Elsässer, T. (Thomas)
Format:
Books
Publication Date
2012
Excerpt:
-- Auteurism today: signature products, concept-authors and access for all: Avatar -- The persistence of
by
Peery, Gordon F.
Format:
Books
Publication Date
2012
Excerpt:
New Derivatives Law in the United States Products People Taxpayers Whistleblowers Platforms Chapter 5
by
Alter, Benjamin.
Format:
Books
Publication Date
2012
Excerpt:
Guidelines -- 15.4.3.1.New York City DHMH Guidelines -- 15.4.3.2.USEPA Guidelines -- References -- 16.Radon
by
Nickles, Elizabeth.
Format:
Books
Publication Date
2012
Excerpt:
Brandstorm : surviving and thriving in the new consumer-led marketplace / Nickles, Elizabeth.
by
Beckley, Jacqueline H.
Format:
Books
Publication Date
2012
Excerpt:
New products.
by
Plotkin, Robert, 1971-
Format:
Books
Publication Date
2012
Excerpt:
Artificial Neural Networks to Dream Up New Products --
by
Brezet, Han.
Format:
Electronic Resources
Publication Date
2012
Excerpt:
New products -- Environmental aspects.
by
Trott, Paul.
Format:
Books
Publication Date
2012
Excerpt:
Innovation management and new product development / Trott, Paul.
by
Kapferer, Jean-Noël.
Format:
Books
Publication Date
2012
Excerpt:
The new strategic brand management : advanced insights and strategic thinking / Kapferer, Jean-Noël.
70.
by
Scott, David Meerman.
Format:
Books
Publication Date
2011
Excerpt:
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs
by
Gallo, Carmine.
Format:
Books
Publication Date
2011
Excerpt:
New products.
by
Bielecki, Tomasz R., 1955-
Format:
Books
Publication Date
2011
Excerpt:
innovations in portfolio products and hedging and risk management techniques. Provides a coherent presentation
by
Chavan, Apala Lahiri.
Format:
Books
Publication Date
2011
Excerpt:
New products.
Format:
Books
Publication Date
2011
Excerpt:
New products.
75.
by
Schweinitz, Jörg.
Format:
Books
Publication Date
2011
Excerpt:
tradition of linguistic skepticism, and Robert Musil's notion of the "formulaic" -- The readymade products
76.
by
Nwogugu, Michael C. I.
Format:
Books
Publication Date
2011
Excerpt:
new efficient financial products (Mortgage-Alternatives products), and presents a policy framework for
by
McCarthy, Killian.
Format:
Books
Publication Date
2011
Excerpt:
The nature of the new firm : beyond the boundaries of organisations and institutions / McCarthy
78.
by
Isaacson, Walter.
Format:
Regular print
Publication Date
2011
Excerpt:
those around him to fury and despair. But his personality and products were interrelated, just as Apple
79.
by
Isaacson, Walter.
Format:
Regular print
Publication Date
2011
Excerpt:
-- The iPhone : three revolutionary products in one -- Round two : the cancer recurs -- The iPad : into
by
Jooste, C. J. (Christiaan Johannes), 1947-
Format:
Books
Publication Date
2010 2009
Excerpt:
Product management / Jooste, C. J. (Christiaan Johannes), 1947-
81.
by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
, services and brands : building customer value -- New-product development and product life-cycle strategies
by
Johnson, Mark W.
Format:
Books
Publication Date
2010
Excerpt:
New products.
83.
by
Napier, Mark.
Format:
Books
Publication Date
2010
Excerpt:
Real money, new frontiers : case studies of financial innovation in Africa / Napier, Mark.
by
Krishna, Aradhna.
Format:
Books
Publication Date
2010
Excerpt:
New products -- Psychological aspects.
by
Cakim, Idil Miriam, 1974-
Format:
Books
Publication Date
2010
Excerpt:
incremental revenue -- New products, services, and partnerships -- Conversation and connectivity -- How to
by
Crane, Frederick G.
Format:
Books
Publication Date
2010
Excerpt:
Marketing for entrepreneurs : concepts and applications for new ventures / Crane, Frederick G.
by
Hopf, Leo.
Format:
Books
Publication Date
2010
Excerpt:
transition to the new business model -- Avoiding traps along the way -- Building renewal capabilities in the
by
Banerjee, Preeta M.
Format:
Books
Publication Date
2010
Excerpt:
/ Ameeta Soni -- Developing green innovation : DeCopier paper cleaning products / Sushil Bhatia -- New
89.
by
Hassanien, Ahmed.
Format:
Regular print
Publication Date
2010
Excerpt:
-- Learning objectives -- Introduction -- New product development concept -- New product or service
by
Tidd, Joseph, 1960-
Table of contents http://www.gbv.de/dms/zbw/585834911.pdf
Format:
Books
Publication Date
2009
Excerpt:
-- Decision making under uncertainty -- Building the innovation case -- Creating new products and services
by
Esslinger, Hartmut, 1944-
Format:
Books
Publication Date
2009
Excerpt:
New products.
92.
by
Hage, Jerald, 1932-
Format:
Books
Publication Date
2009
Excerpt:
New products -- Management -- Congresses.
93.
by
Fox, Jennifer.
Format:
Video disc
Publication Date
2009
Excerpt:
New products -- Drama.
by
Anthony, Scott D.
Format:
Books
Publication Date
2009
Excerpt:
New products -- Case studies.
by
Dringoli, Angelo, 1947-
Format:
Books
Publication Date
2009
Excerpt:
New products -- Decision making.
by
Morgan, Adam, 1969-
Format:
Books
Publication Date
2009
Excerpt:
New products.
97.
by
Christians, Clifford G.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0815/2008015150.html
Format:
Books
Publication Date
2009
Excerpt:
: prescription drugs as consumer products? -- Shopping to save the world -- Making the same different: Branding
98.
by
Godin, Seth.
Format:
Books
Publication Date
2009 2007
Excerpt:
Meatball sundae : how new marketing is transforming the business world (and how to thrive in it) /
99.
by
Keller, Kevin Lane, 1956-
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip079/2007003552.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016319388&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015748274&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=015748274&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Table of contents http://catdir.loc.gov/catdir/toc/ecip079/2007003552.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016319388&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015748274&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=015748274&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Format:
Books
Publication Date
2008
Excerpt:
Brand name products -- Management.
by
Kapferer, Jean-Noël.
Klappentext
Klappentext
Table of contents http://catdir.loc.gov/catdir/toc/ecip0727/2007037849.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Klappentext
Table of contents http://catdir.loc.gov/catdir/toc/ecip0727/2007037849.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
2008
Excerpt:
The new strategic brand management : creating and sustaining brand equity long term / Kapferer
by
Young, Laurie, 1955-
Format:
Books
Publication Date
2008
Excerpt:
New products.
by
Loch, C. (Christoph)
Format:
Books
Publication Date
2008
Excerpt:
New products -- United States -- Management -- Handbooks, manuals, etc.
by
Foster, Robert John, 1957-
Publisher description http://www.loc.gov/catdir/enhancements/fy0809/2007026773-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0730/2007026773-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0730/2007026773-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0730/2007026773-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0730/2007026773-t.html
Format:
Books
Publication Date
2008
Excerpt:
Coca-globalization : following soft drinks from New York to New Guinea / Foster, Robert John, 1957-
by
Lippincott Williams & Wilkins
Publisher description http://www.loc.gov/catdir/enhancements/fy0730/2007027982-d.html
Format:
Books
Publication Date
2008
Excerpt:
fluids and electrolytes a cinch, including: a new chapter on acute pancreatitis and a new appendix on
by
Heyman, Jay H., 1939-
Publisher description http://www.loc.gov/catdir/enhancements/fy0806/2007052407-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0808/2007052407-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0828/2007052407-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0808/2007052407-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0828/2007052407-b.html
Format:
Books
Publication Date
2008
Excerpt:
having to invent new products, increase sales forces, or find new distribution channels. Informal
by
Lester, David.
Format:
Books
Publication Date
2008
Excerpt:
New business enterprise -- Case studies.
107.
by
Prandelli, Emanuela.
Format:
Books
Publication Date
2008
Excerpt:
New products.
108.
by
Bhargava, Rohit.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0812/2008008582.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-b.html
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Publisher description http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-d.html
Format:
Books
Publication Date
2008
Excerpt:
businesses have redefined themselves in the new customer universe." "Personality Not Included is a powerhouse
109.
by
Bhargava, Rohit.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0812/2008008582.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-b.html
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Format:
Books
Publication Date
2008
Excerpt:
businesses have redefined themselves in the new customer universe." "Personality Not Included is a powerhouse
by
Bodeker, Gerard.
Format:
Books
Publication Date
2008
Excerpt:
Schweder -- -- PART 3 : Product. Branding and spas / Samantha Foster -- Spa retail / Mark Wuttke and Marc
111.
by
Mullin, Bernard James.
Table of contents http://catdir.loc.gov/catdir/toc/ecip074/2006035638.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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2007
Excerpt:
vibrant subject to study. The text has been thoroughly updated with a comprehensive ancillary package, new
112.
by
Malhotra, Naresh K.
Format:
Books
Publication Date
2007
Excerpt:
marketing research on diffusion of new products / Deepa Chandrasekaran and Gerard J. Trellis -- On the
by
Terziovski, Mile.́
Format:
Books
Publication Date
2007
Excerpt:
New products -- Case studies.
114.
by
Parry, Martin L.
Format:
Electronic Resources
Publication Date
2007
Excerpt:
observed changes and responses in natural and managed systems -- 2. New assessment methodologies and the
115.
by
Hutt, Michael D.
Table of contents Kostenfrei
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Format:
Books
Publication Date
2007
Excerpt:
-- Managing Innovation and New Industrial Product Development -- Managing Services for Business Markets
by
Cohen, William A., 1937-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0512/2005012593.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0653/2005012593-b.html
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Publication Date
2006
Excerpt:
product or service -- 10. How to price your products and services for maximum profits -- 11. How to build
by
Kotler, Philip.
Format:
Books
Publication Date
2006
Excerpt:
development and product life-cycle strategies -- Pricing products : pricing considerations and strategies
118.
by
Napier, H. Albert, 1944-
Format:
Books
Publication Date
2006
Excerpt:
greater business visibility -- Maximize customer relationships and improve responsiveness -- Create new
by
McCracken, Grant David, 1951-
Table of contents http://www.loc.gov/catdir/toc/ecip068/2006005243.html
Format:
Books
Publication Date
2006
Excerpt:
New products.
Table of contents http://www.loc.gov/catdir/toc/ecip068/2006003969.html
Format:
Books
Publication Date
2006
Excerpt:
New products.
by
Pruitt, John.
Table of contents http://www.loc.gov/catdir/toc/ecip066/2006000795.html
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Publisher description http://www.loc.gov/catdir/enhancements/fy0629/2006000795-d.html
Format:
Books
Publication Date
2006
Excerpt:
New products.
by
Chesbrough, Henry William.
Table of contents only http://www.loc.gov/catdir/toc/ecip071/2006030362.html
Format:
Books
Publication Date
2006
Excerpt:
Open business models : how to thrive in the new innovation landscape / Chesbrough, Henry William.
by
Hanlon, Patrick.
Sample text http://catdir.loc.gov/catdir/enhancements/fy0640/2005044708-s.html
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2006
Excerpt:
preference for new or existing products. Primal branding presents a world of new possibility for everyone
by
Kelley, Tom, 1955-
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0625/2005049388-b.html
Companion web site http://www.tenfacesofinnovation.com
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Companion web site http://www.tenfacesofinnovation.com
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Format:
Books
Publication Date
2006
Excerpt:
New products.
by
Barlow, Janelle, 1943-
Format:
Books
Publication Date
2006 2004
Excerpt:
Branded customer service : the new competitive edge / Barlow, Janelle, 1943-
126.
by
Cravens, David W.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html
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Books
Publication Date
2006
Excerpt:
-- App. 7A. Customer relationship management (CRM) -- Ch. 8. Planning for new products -- Ch. 9
by
Julier, Guy.
Format:
Books
Publication Date
2005
Excerpt:
are technological advances, new materials and techniques, and influential movements in modern culture
by
Leslie, David.
Format:
Books
Publication Date
2005
Excerpt:
Heritage and cultural tourism and products -- Operations and facilities management -- Environmental
129.
by
Kim, W. Chan.
Table of contents http://www.loc.gov/catdir/toc/ecip0422/2004020857.html
Format:
Books
Publication Date
2005
Excerpt:
New products.
by
Markides, Constantinos.
Publisher description http://www.loc.gov/catdir/description/wiley042/2004010443.html
Format:
Books
Publication Date
2005
Excerpt:
New products -- Management.
131.
by
Cooper, Robert G. (Robert Gravlin), 1943-
Table of contents http://www.loc.gov/catdir/toc/ecip0420/2004017395.html
Format:
Books
Publication Date
2005
Excerpt:
New products -- Management.
by
Lewis, James P., 1941-
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/2004012343.html
Format:
Books
Publication Date
2005
Excerpt:
New products -- Management.
133.
by
Katsaros, John.
Table of contents http://www.loc.gov/catdir/toc/ecip051/2004022505.html
Format:
Books
Publication Date
2005
Excerpt:
New products -- Management.
by
Gamble, Paul R.
Format:
Books
Publication Date
2005
Excerpt:
Marketing revolution : the radical new approach to transforming the business, the brand & the
by
Goffin, Keith.
Format:
Books
Publication Date
2005
Excerpt:
. Prioritization : selecting and managing the portfolio -- 7. Implementation of new products, processes and
136.
by
Karamchedu, Varada Raj.
Table of contents http://www.loc.gov/catdir/toc/fy054/2005297455.html
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Publisher description http://www.loc.gov/catdir/enhancements/fy0663/2005297455-d.html
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Books
Publication Date
2005
Excerpt:
New products -- Management.
137.
by
Danziger, Pamela N.
Format:
Books
Publication Date
2005
Excerpt:
to the new luxury consumers -- 6. Luxury home products - the products that deliver to people
138.
by
Levinson, Jay Conrad.
Format:
Books
Publication Date
2005
Excerpt:
Day 28. Plan execution and implementation -- Day 29. Expansion/new markets/new income streams/new
by
Butler, John M. (John Marshall), 1969-
Format:
Books
Publication Date
2005
Excerpt:
forensic DNA analysis methods used today. Ten new chapters have been added to accommodate the explosion of
by
Ries, Al.
Format:
Books
Publication Date
2005 2004
Excerpt:
The origin of brands : how product evolution creates endless possibilities for new brands / Ries
142.
by
Ind, Nicholas.
Format:
Books
Publication Date
2005 2003
Excerpt:
Beyond branding : how the new values of transparency and integrity are changing the world of brands /
143.
by
Heimann, Jim, 1948-
Format:
Books
Publication Date
2005
Excerpt:
frenzy and a craze for new technology that required ad campaigns to match. The nuclear age left its mark
144.
by
Jooste, C. J. (Christiaan Johannes), 1947-
Format:
Books
Publication Date
2005
Excerpt:
Product management / Jooste, C. J. (Christiaan Johannes), 1947-
by
Kapferer, Jean-Noël.
Table of contents http://swbplus.bsz-bw.de/bsz119879484inh.htm
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Publication Date
2004
Excerpt:
The new strategic brand management : creating and sustaining brand equity long term / Kapferer
146.
by
Hutt, Michael D.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html
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Publication Date
2004
Excerpt:
for business markets. -- 12. Managing innovation and new industrial product development. -- 13
by
Nunes, Paul, 1963-
Table of contents http://www.loc.gov/catdir/toc/ecip0415/2004002471.html
Format:
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Publication Date
2004
Excerpt:
Mass affluence : seven new rules of marketing to today's consumer / Nunes, Paul, 1963-
by
Oberlin, Cliff, 1956-
Table of contents http://www.loc.gov/catdir/toc/ecip0411/2003025544.html
Format:
Books
Publication Date
2004
Excerpt:
. Making the change : transitioning to a new broker-dealer -- 11. Look before you leave : going independent
by
Fuad-Luke, Alastair.
Format:
Books
Publication Date
2004
Excerpt:
Green products -- Directories.
150.
by
Norman, Donald A.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip043/2003010123.html
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Publication Date
2004
Excerpt:
better." "In the last decade, the design community has made products easier to use, largely due to Donald
by
Zelezny, John D., 1955-
Format:
Books
Publication Date
2004
Excerpt:
Products -- Greater New Orleans Broadcasting Association, Inc. v. United States -- FTC v. Colgate
by
Ries, Al.
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Format:
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Publication Date
2004
Excerpt:
New products -- Management.
by
Emsley, John.
ebrary http://site.ebrary.com/id/10180683
MyiLibrary http://www.myilibrary.com?id=75217
Table of contents http://catdir.loc.gov/catdir/toc/fy051/2004041450.html
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2004
Excerpt:
Vanity, vitality, and virility : the science behind the products you love to buy / Emsley, John.
by
Kotler, Philip.
Format:
Books
Publication Date
2003
Excerpt:
. Making Marketing Decisions -- 10. Developing, Positioning, and Differentiating Products Through the Life
by
Bedbury, Scott.
Format:
Books
Publication Date
2003 2002
Excerpt:
New products -- Management.
by
Kennedy, Michael N.
Format:
Books
Publication Date
2003
Excerpt:
New products -- Management -- Case studies.
158.
by
Annacchino, Marc A.
Publisher description http://www.loc.gov/catdir/description/els031/2003051881.html
Table of contents http://www.loc.gov/catdir/toc/els031/2003051881.html
Table of contents http://www.loc.gov/catdir/toc/els031/2003051881.html
Format:
Books
Publication Date
2003
Excerpt:
New product development : from initial idea to product management / Annacchino, Marc A.
by
Osborne, Deborah.
Format:
Books
Publication Date
2003
Excerpt:
Analysis Products -- Ch. 6. Advice for the New Crime Analyst -- Ch. 7. Creating a Crime Analysis Unit -- Ch
Format:
Books
Publication Date
2003
Excerpt:
New products -- Management.
by
Silverstein, Michael J.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0720/2003048675-t.html
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Publication Date
2003
Excerpt:
Trading up : the new American luxury / Silverstein, Michael J.
by
Moser, Mike, 1953-
Table of contents http://catdir.loc.gov/catdir/toc/fy042/2002152610.html
Format:
Books
Publication Date
2003
Excerpt:
New products -- Management.
by
Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
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Publication Date
2002
Excerpt:
, services, and ideas -- Strategies for new products and the product life cycle -- The nature of the supply
by
Cravens, David W.
Format:
Electronic Resources
Publication Date
2002
Excerpt:
case). Medical Products Inc.: Developing New Products for the Twenty-First Century. The Boston Red Sox
by
Baskin, Merry.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2003268680-b.html
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Publication Date
2002
Excerpt:
Brand new brand thinking : brought to life by 11 experts who do / Baskin, Merry.
by
Rivkin, Steve, 1947-
Format:
Books
Publication Date
2002 2001
Excerpt:
New products -- Marketing.
by
Bedbury, Scott.
Sample text http://catdir.loc.gov/catdir/enhancements/fy0719/2001046559-s.html
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Publication Date
2002
Excerpt:
New products -- Management.
by
Gummesson, Evert, 1936-
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2002
Excerpt:
, place--of traditional marketing management to the 30Rs--the thirty relationships--of a new marketing
by
Hall, Colin Michael, 1961-
Format:
Books
Publication Date
2002 2000
Excerpt:
-- Diversifying wine tourism products : an evaluation of linkages between wine and cycle tourism / Nigel Morpeth
170.
by
Jooste, C. J.
Format:
Books
Publication Date
2002
Excerpt:
Product management / Jooste, C. J.
by
Lavin, Maud.
Format:
Books
Publication Date
2001
Excerpt:
Clean new world : culture, politics, and graphic design / Lavin, Maud.
by
Richardson, Paul, 1962-
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00056868.html
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Publisher description http://catdir.loc.gov/catdir/description/mh021/00056868.html
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2001
Excerpt:
brand image, enhance customer relations, and create entirely new distribution channels for products and
173.
by
D'Alessandro, David F.
Format:
Books
Publication Date
2001
Excerpt:
Brand warfare : 10 rules for building the killer brand : lessons for new and old economy players /
by
Kapferer, Jean-Noël.
Format:
Books
Publication Date
2001
Excerpt:
(Re)inventing the brand : can top brands survive the new market realities? / Kapferer, Jean-Noël.
by
Lodish, Leonard M.
Format:
Electronic Resources
Publication Date
2001
Excerpt:
New business enterprises -- Management.
by
Gobé, Marc.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0908/00053428-b.html
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2001
Excerpt:
Emotional branding : the new paradigm for connecting brands to people / Gobé, Marc.
177.
by
Hardaker, Glenn.
Format:
Books
Publication Date
2001
Excerpt:
Evolution of buyer behaviour concepts on the World Wide Web Hypermedia support for new media based buyer
by
Kuczmarski, Thomas D., 1951-
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0707/00034869-b.html
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Publisher description http://catdir.loc.gov/catdir/description/mh021/00034869.html
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2001 2000
Excerpt:
recognized experts in the marketing of new products and services. Their Guaranteed Innovation System has
by
Kotler, Philip.
Format:
Electronic Resources
Publication Date
2001
Excerpt:
strategy -- New-product development and product life-cycle strategies --Pricing products: pricing
by
Wright, Graham A. N., 1960-
Format:
Books
Publication Date
2000
Excerpt:
Principles of Microfinance -- Ch. 2. Beyond Basic Credit and Savings: Developing New Financial Service
by
Gladwell, Malcolm, 1963-
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0914/99047576-d.html
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2000
Excerpt:
suddenly and unexpectedly. Ideas, behavior, messages, and products, he argues, often spread like outbreaks
by
Deitel, Harvey M., 1945-
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2000
Excerpt:
-- Bartering Model -- Rebates -- Offering Free Products and Services -- B2B E-Commerce and EDI -- Click
by
Allen, Kathleen R.
Table of contents http://catdir.loc.gov/catdir/toc/wiley022/99069708.html
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Publication Date
2000
Excerpt:
! -- Information technology: the new competitive advantage -- Global business: fun and profit in Kathmandu -- Look
184.
by
Woods, John A.
Format:
Books
Publication Date
1999
Excerpt:
-- Introducing a new sales person -- Introducing your replacement -- New product -- Offering a membership
185.
by
Aldrich, Douglas F.
Format:
Books
Publication Date
1999
Excerpt:
Mastering the digital marketplace : practical strategies for competitiveness in the new economy /
by
Holtz, Herman.
Table of Contents http://www.loc.gov/catdir/toc/onix03/98044989.html
Publisher description http://www.loc.gov/catdir/description/wiley033/98044989.html
Contributor biographical information http://www.loc.gov/catdir/bios/wiley041/98044989.html
Publisher description http://www.loc.gov/catdir/description/wiley033/98044989.html
Contributor biographical information http://www.loc.gov/catdir/bios/wiley041/98044989.html
Format:
Books
Publication Date
1999
Excerpt:
. Consulting Processes and Procedures -- 16. Final Reports, Presentations, and other Products -- 17. Fees and
by
Roman, Steven.
Format:
Electronic Resources
Publication Date
1999
Excerpt:
understand and put the software to effective use. This is particularly true of a powerful database product
by
Morgan, Adam, 1969-
Table of contents http://catdir.loc.gov/catdir/toc/onix02/98028267.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley041/98028267.html
Publisher description http://catdir.loc.gov/catdir/description/wiley032/98028267.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley041/98028267.html
Publisher description http://catdir.loc.gov/catdir/description/wiley032/98028267.html
Format:
Books
Publication Date
1999
Excerpt:
New products.
by
Baker, Michael John.
Format:
Books
Publication Date
1999
Excerpt:
New products -- Management -- Case studies.
by
Trott, Paul.
Format:
Books
Publication Date
1998
Excerpt:
Innovation management and new product development / Trott, Paul.
191.
by
Brierty, Edward G., 1925-
Format:
Books
Publication Date
1998
Excerpt:
--Ch. 11. Strategic Innovation and New Product Development -- Ch. 12. Business Services Marketing --Ch
by
Harris, Thomas L., 1931-
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html.
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html.
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html.
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html.
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/97037323.html
Format:
Books
Publication Date
1998
Excerpt:
Breaks. 7. Introducing High-Tech and Health-Care Products. 8. Introducing New Products When There Is No
by
Meeker, William Q.
Publisher description http://www.loc.gov/catdir/description/wiley031/97039270.html
Contributor biographical information http://www.loc.gov/catdir/bios/wiley041/97039270.html
Table of Contents http://www.loc.gov/catdir/toc/onix01/97039270.html
Contributor biographical information http://www.loc.gov/catdir/bios/wiley041/97039270.html
Table of Contents http://www.loc.gov/catdir/toc/onix01/97039270.html
Format:
Books
Publication Date
1998
Excerpt:
improves established techniques as it demonstrates how to apply the new graphical, numerical, or simulation
by
Freedman, Alan, 1942-
Format:
Books
Publication Date
1998
Excerpt:
brand new information on Internet and Web terminology. With 2,000 new and revised entries (for a grand
by
Trott, Paul
Format:
Books
Publication Date
1998
Excerpt:
Innovation management and new product development Trott, Paul
by
Kotler, Philip.
Format:
Books
Publication Date
1997
Excerpt:
Product Lines, Brands, and Packaging -- 16. Managing Service Businesses and Product Support Services -- 17
by
Morgan, Gareth, 1943-
Format:
Books
Publication Date
1997
Excerpt:
Imaginization : new mindsets for seeing, organizing and managing / Morgan, Gareth, 1943-
by
Kelley, Robin D. G.
Format:
Books
Publication Date
1997
Excerpt:
products of, oppression. Ultimately, this is a hopeful book. Kelley reveals how new multiracial social
199.
by
Lovelock, Christopher H.
Format:
Books
Publication Date
1996
Excerpt:
Palmas Resort -- Ch. 7. Creating and Delivering Services -- Ch. 8. Adding Value to Core Products with
by
Olson, David R., 1935-
Format:
Books
Publication Date
1996 1994
Excerpt:
our understanding of ourselves are by-products of our ways of creating and interpreting written texts
by
Chisnall, Peter M.
Inhaltsverzeichnis Strategic business marketing
Format:
Books
Publication Date
1995
Excerpt:
products and services, businesses and public sector undertakings. It includes new material on
by
Upshaw, Lynn B., 1947-
Table of contents http://catdir.loc.gov/catdir/toc/onix04/95017302.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/95017302.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/95017302.html
Cover http://swbplus.bsz-bw.de/bsz050216503cov.htm
Inhaltsverzeichnis Building brand identity
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/95017302.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/95017302.html
Cover http://swbplus.bsz-bw.de/bsz050216503cov.htm
Inhaltsverzeichnis Building brand identity
Format:
Books
Publication Date
1995
Excerpt:
Brand name products -- Management.
Format:
Books
Publication Date
1994
Excerpt:
Commissioner Lee P. Brown / Alan M. Webber -- The New Old-Fashioned Banking / Ronald Grzywinski -- Profits with
by
Gruenwald, George
Format:
Books
Publication Date
1992
Excerpt:
New product development Gruenwald, George
by
Kotler, Philip.
Table of contents http://www.gbv.de/dms/bowker/toc/9780135561508.pdf
Format:
Books
Publication Date
1988
Excerpt:
marketplace -- Developing, testing, and launching new products and services -- Managing products, product
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