by
Weaver, Jason D.
Format:
Books
Publication Date
2013
Excerpt:
Manager's guide to online marketing / Weaver, Jason D.
by
Zahay, Debra L., author.
Format:
Books
Publication Date
2018
Excerpt:
Internet marketing : integrating online & offline strategies / Zahay, Debra L., author.
by
Newlands, Murray.
Format:
Books
Publication Date
2011
Excerpt:
Online marketing : a user's manual / Newlands, Murray.
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Gay, Richard.
Format:
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Publication Date
2007
Excerpt:
Online marketing : a customer-led approach / Gay, Richard.
by
Richardson, Paul, 1962-
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00056868.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00056868.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00056868.html
Format:
Books
Publication Date
2001
Excerpt:
Internet marketing : readings and online resources / Richardson, Paul, 1962-
by
Roberts, Mary Lou.
Format:
Books
Publication Date
2013 2012
Excerpt:
Internet marketing : integrating online and offline strategies / Roberts, Mary Lou.
by
Stokes, Rob (eMarketing specialist)
Format:
Books
Publication Date
2009
Excerpt:
EMarketing : the essential guide to online marketing / Stokes, Rob (eMarketing specialist)
by
Stokes, Rob (eMarketing specialist)
Format:
Books
Publication Date
2008
Excerpt:
EMarketing : the essential guide to online marketing / Stokes, Rob (eMarketing specialist)
by
Chaffey, Dave, 1963- author.
Format:
Books
Publication Date
2023
Excerpt:
Digital marketing excellence : planning, optimizing and integrating online marketing / Chaffey
by
Smith, P. R. (Paul Russell), 1957- author.
Format:
Books
Publication Date
2017
Excerpt:
Digital marketing excellence : planning, optimizing and integrating online marketing / Smith, P. R
by
Sakutukwa, Anesu.
Format:
Manuscript
Publication Date
2016
Excerpt:
Rise of the social media influencers : an investigation into the emergence of online super
by
Bester, Karle Marcell.
Format:
Manuscript
Publication Date
2015
Excerpt:
The art of online art marketing : consumer dynamics in online art purchasing : a South African
by
Scott, David Meerman, author.
Contributor biographical information https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html
Publisher description https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html
Table of contents only https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html
Publisher description https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html
Table of contents only https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html
Format:
Books
Publication Date
2015
Excerpt:
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs
by
Lewis, Mike, 1975-
Format:
Books
Publication Date
2013
Excerpt:
Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an
by
Scott, David Meerman author.
Format:
Books
Publication Date
2013
Excerpt:
The new rules of marketing & PR : how to use social media, online video, mobile applications
by
Tsai, Annie, 1979-
Format:
Books
Publication Date
2013
Excerpt:
The small business online marketing handbook : converting online conversations to offline sales /
by
Fox, Vanessa, 1972-
Format:
Books
Publication Date
2012
Excerpt:
Marketing in the age of Google : your online strategy IS your business strategy / Fox, Vanessa
by
Smith, P. R. (Paul Russell), 1957-
Format:
Books
Publication Date
2011
Excerpt:
Marketing communications : integrating offline and online with social media / Smith, P. R. (Paul
by
Scott, David Meerman.
Format:
Books
Publication Date
2011
Excerpt:
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs
by
Reed, Jon, 1971-
Format:
Books
Publication Date
2011
Excerpt:
Get up to speed with online marketing : how to use websites, blogs, social networking and much more /
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Wessén, Fredrik.
Format:
Books
Publication Date
2010
Excerpt:
On target marketing in mobile devices online with smartphones and netbooks Wessén, Fredrik.
by
Cakim, Idil Miriam, 1974-
Format:
Books
Publication Date
2010
Excerpt:
Implementing word of mouth marketing : online strategies to identify influencers, craft stories
by
Forrester, Duane.
Format:
Books
Publication Date
2010
Excerpt:
Turn clicks into customers : proven marketing techniques for converting online traffic into revenue /
by
Troup, Nicola J.
Format:
Books
Publication Date
2010
Excerpt:
Green marketing perceptions and opinions : an online multiple comparative company case study of
by
Gillin, Paul.
Format:
Books
Publication Date
2009
Excerpt:
Secrets of social media marketing : how to use online conversations and customer communities to
by
Scott, David Meerman.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html
Format:
Books
Publication Date
2007
Excerpt:
The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing
by
Miller, Roger LeRoy.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2001035512-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001035512-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001035512-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001035512-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001035512-t.html
Format:
Books
Publication Date
2002
Excerpt:
Marketing and e-commerce : the online legal environment / Miller, Roger LeRoy.
by
Benun, Ilise, 1961-
Format:
Books
Publication Date
2001
Excerpt:
Self-promotion online : marketing your creative services using web sites, e-mail, and digital
by
Rowles, Daniel author http://id.loc.gov/authorities/names/n2013051374
Format:
Books
Publication Date
2025
Excerpt:
Digital branding : how to successfully build and measure a brand online / Rowles, Daniel author
by
Rudansky-Kloppers, S
Format:
Books
Publication Date
2025
Excerpt:
Social media marketing for Small Businesses/ Rudansky-Kloppers, S
by
Sponder, Marshall, author.
Format:
Books
Publication Date
2024
Excerpt:
Digital analytics for marketing / Sponder, Marshall, author.
by
Tuten, Tracy L., 1967- author.
Format:
Books
Publication Date
2024
Excerpt:
Social media marketing / Tuten, Tracy L., 1967- author.
by
Knight, Hanne, author.
Format:
Books
Publication Date
2023
Excerpt:
Digital marketing in practice : design, implement and measure effective campaigns / Knight, Hanne
by
Budree, Adheesh author.
Format:
Books
Publication Date
2023 2018
Excerpt:
Internet marketing.
by
Zahay, D
Format:
Books
Publication Date
2023
Excerpt:
DIGITAL MARKETING FOUNDATIONS AND STRATEGY. Zahay, D
by
Rowles, Daniel, author.
Format:
Books
Publication Date
2022
Excerpt:
Branding (Marketing)
by
Berndt, A. (Adele), 1966- editor.
Format:
Books
Publication Date
2022
Excerpt:
Services marketing : a contemporary approach / Berndt, A. (Adele), 1966- editor.
by
Hanlon, Annmarie, editor.
Format:
Books
Publication Date
2022
Excerpt:
The SAGE handbook of digital marketing / Hanlon, Annmarie, editor.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2021
Excerpt:
Principles of marketing / Kotler, Philip, author.
by
Fennis, Bob Michaël, 1968- author.
Format:
Books
Publication Date
2021
Excerpt:
instructors. Suitable for psychology, advertising, marketing, and media courses. it is also a valuable guide
by
Holtzhausen, Derina Rhoda, author.
Format:
Books
Publication Date
2021
Excerpt:
Marketing.
by
Tuten, Tracy L., 1967- author.
Format:
Books
Publication Date
2021
Excerpt:
Social media marketing / Tuten, Tracy L., 1967- author.
by
McDaniel, Carl, Jr., 1941- author.
Format:
Books
Publication Date
2021
Excerpt:
Marketing research : using analytics to develop market insights / McDaniel, Carl, Jr., 1941- author.
by
Thompson, Arthur A., 1940- author.
Format:
Books
Publication Date
2020
Excerpt:
Strength to Fight Off Aggressive Rivals? -- Walmart's Expansion into Specialty Online Retailing -- Amazon
by
Bly, Robert W., author.
Format:
Books
Publication Date
2020
Excerpt:
The content marketing handbook : how to double the results of your marketing campaigns / Bly
by
Bly, Robert W., author.
Format:
Books
Publication Date
2020
Excerpt:
pages -- Writing E-mail marketing -- Writing online ads -- Writing for social media -- Writing for video
by
Tuten, Tracy L., 1967- author.
Format:
Books
Publication Date
2019 2017
Excerpt:
Social media marketing / Tuten, Tracy L., 1967- author.
by
Sethna, Zubin, author.
Format:
Books
Publication Date
2019
Excerpt:
international consumer behaviour in action, and provides open access online resources to encourage student
by
Tybout, Alice M. éditeur intellectuel.
Format:
Books
Publication Date
2019
Excerpt:
the online age / Brian Sternthal -- Digital brand storytelling / Mohanbir Sawhney -- Branding services
by
Mooij, Marieke K. de, 1943- author.
Format:
Books
Publication Date
2019
Excerpt:
Global marketing & advertising : understanding cultural paradoxes / Mooij, Marieke K. de, 1943
by
Hanlon, Annmarie, author.
Format:
Books
Publication Date
2019
Excerpt:
Digital marketing : strategic planning & integration / Hanlon, Annmarie, author.
by
Stokes, Rob (eMarketing specialist)
redandyellow https://www.redandyellow.co.za/textbook/
Format:
Books
Publication Date
2018 2011
Excerpt:
eMarketing : the essential guide to marketing in a digital world / Stokes, Rob (eMarketing
by
Laudon, Kenneth C., 1944- author.
Format:
Books
Publication Date
2018
Excerpt:
Internet marketing.
by
Berndt, A. (Adele), 1966- editor.
Format:
Books
Publication Date
2018
Excerpt:
Services marketing : a contemporary approach / Berndt, A. (Adele), 1966- editor.
by
Tuten, Tracy L., 1967- author.
Format:
Books
Publication Date
2018
Excerpt:
Social media marketing / Tuten, Tracy L., 1967- author.
by
Pritchard, Maritha, editor.
Format:
Books
Publication Date
2018
Excerpt:
Connect : writing for online audiences / Pritchard, Maritha, editor.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2017
Excerpt:
Marketing for hospitality and tourism / Kotler, Philip, author.
by
Barker, Melissa S., author.
Format:
Books
Publication Date
2017
Excerpt:
Social media marketing : a strategic approach / Barker, Melissa S., author.
by
Farris, Paul W., author.
Format:
Books
Publication Date
2017
Excerpt:
Bendle, Neil T. Marketing metrics : the manager's guide to measuring marketing performance.
by
Myers, Brady Hudson.
Format:
Manuscript
Publication Date
2016
Excerpt:
Online Marketing
by
Kotler, Philip, author.
Format:
Books
Publication Date
2016
Excerpt:
Marketing management / Kotler, Philip, author.
by
Fennis, Bob Michaël, 1968-
Format:
Books
Publication Date
2016
Excerpt:
students, as well as researchers and lecturers in social psychology, marketing, and communications. It is
by
Buttle, Francis.
Format:
Books
Publication Date
2015
Excerpt:
as relationship marketing, database marketing or key account management, the book is equally valuable
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2015
Excerpt:
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
by
Keegan, Warren J. author.
Format:
Books
Publication Date
2015
Excerpt:
Global marketing / Keegan, Warren J. author.
by
Dahl, Stephan, author.
Format:
Books
Publication Date
2015
Excerpt:
Social media marketing : theories & applications / Dahl, Stephan, author.
by
Tuten, Tracy L., 1967- author.
Format:
Books
Publication Date
2015
Excerpt:
Social media marketing / Tuten, Tracy L., 1967- author.
by
Kelley, Larry D., 1955-
Format:
Electronic Resources
Publication Date
2015
Excerpt:
Marketing.
by
Posner, Harriet, author.
Format:
Books
Publication Date
2015
Excerpt:
Marketing fashion : strategy, branding and promotion / Posner, Harriet, author.
by
Nayer, Priya.
Format:
Manuscript
Publication Date
2015
Excerpt:
The importane of technology in traditional and online travel agencies in South Africa / Nayer
by
Armstrong, Gary (Gary M.), author.
Format:
Books
Publication Date
2015
Excerpt:
Marketing : an introduction / Armstrong, Gary (Gary M.), author.
by
Schaefer, Mark W.
Format:
Books
Publication Date
2014
Excerpt:
Online social networks.
by
Clow, Kenneth E.
Format:
Books
Publication Date
2014
Excerpt:
Essentials of marketing research : putting research into practice / Clow, Kenneth E.
by
Shimp, Terence A.
Format:
Books
Publication Date
2014
Excerpt:
Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.
by
Kotler, Philip (Philip J.), 1931-
Format:
Books
Publication Date
2014 2013
Excerpt:
Principles of marketing / Kotler, Philip (Philip J.), 1931-
by
Tuten, Tracy L., 1967- author.
Format:
Books
Publication Date
2014
Excerpt:
Social media marketing / Tuten, Tracy L., 1967- author.
by
Choi, Tsan-Ming, editor.
Format:
Books
Publication Date
2014
Excerpt:
Branding (Marketing)
by
Ryan, Damian, author.
Format:
Books
Publication Date
2014
Excerpt:
The best digital marketing campaigns in the world II / Ryan, Damian, author.
by
Burke, Sandra.
Format:
Books
Publication Date
2013
Excerpt:
production cycle -- Sources of finance -- Small business accounts -- Project management skills -- Online
by
Cincotta, Sal.
Format:
Books
Publication Date
2013
Excerpt:
occasionally frustrating territories of business, marketing, pricing, and contracts. In this book, you will
by
Wiid, Jan.
Format:
Books
Publication Date
2013
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Marketing channels -- Management.
by
Barker, Rachel, 1958- editor.
Format:
Electronic Resources
Publication Date
2013
Excerpt:
Communication in marketing.
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Goldman, Jeremy.
Format:
Books
Publication Date
2013
Excerpt:
Online social networks.
by
Theobald, Theo, 1957-, author.
Format:
Regular print
Publication Date
2013
Excerpt:
Online social networks.
by
Chaffey, Dave, 1963-
Format:
Books
Publication Date
2013
Excerpt:
Emarketing excellence : planning and optimizing your digital marketing / Chaffey, Dave, 1963-
by
Zimmerman, Jan.
Format:
Books
Publication Date
2013
Excerpt:
Social media marketing all-in-one for dummies. Zimmerman, Jan.
by
Morris, Sally, 1948-
Format:
Books
Publication Date
2013
Excerpt:
professionals, covering all aspects of journal publishing, both online and in print. Changes in recent years in
by
McDaniel, Carl, Jr., 1941-
Format:
Books
Publication Date
2013
Excerpt:
Marketing Research. McDaniel, Carl, Jr., 1941-
by
Kotler, Philip, 1931-
Format:
Books
Publication Date
2013
Excerpt:
Marketing / Kotler, Philip, 1931-
by
Hill, Mark E., 1957-
Format:
Books
Publication Date
2013
Excerpt:
Marketing strategy : the thinking involved / Hill, Mark E., 1957-
by
Riggulsford, Myc.
Format:
Books
Publication Date
2013
Excerpt:
officer, press relations manager -- Publicist, promotions, photo opportunities -- Online and social media
by
Hantula, Donald A.
Format:
Books
Publication Date
2013
Excerpt:
.Trick or Treat? An Examination of Marketing Relationships in a Nondeceptive Counterfeit Market / Michael
by
Stay, Jesse.
Format:
Books
Publication Date
2013
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Google+ marketing for dummies / Stay, Jesse.
by
Samli, A. Coskun.
Format:
Books
Publication Date
2013
Excerpt:
International consumer behavior in the 21st century : impact on marketing strategy development /
by
Argenti, Paul A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html
Format:
Books
Publication Date
2013
Excerpt:
-- Marketing and Distribution at Coors -- Management-Labor Relations at Coors -- Nationwide Boycott -- Federal
by
Stokes, Rob (eMarketing specialist)
Format:
Books
Publication Date
2013 2011
Excerpt:
eMarketing : the essential guide to marketing in a digital world / Stokes, Rob (eMarketing
by
Barker, Rachel, 1958-
Format:
Books
Publication Date
2013
Excerpt:
Communication in marketing.
by
Pasqua, Rachel.
Format:
Books
Publication Date
2013
Excerpt:
Mobile marketing : an hour a day / Pasqua, Rachel.
by
Davis, John, 1960 February 17- author.
Format:
Books
Publication Date
2013
Excerpt:
Measuring marketing : 110+ key metrics every marketer needs / Davis, John, 1960 February 17- author.
by
Shimp, Terence A.
Format:
Books
Publication Date
2013
Excerpt:
Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.
by
Houston, Jonathan.
Format:
Books
Publication Date
2013
Excerpt:
Internet marketing for entrepreneurs : using Web strategy for business success / Houston, Jonathan.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2012
Excerpt:
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
by
Schneider, Gary P., 1952-
Format:
Books
Publication Date
2012
Excerpt:
-Mail Technologies -- E-Business Revenue Models -- Selling to Consumers Online -- Selling to Businesses Online
by
Proulx, Mike.
Format:
Books
Publication Date
2012
Excerpt:
Television programs -- Internet marketing.
by
Belz, Frank-Martin.
Format:
Books
Publication Date
2012
Excerpt:
Sustainability marketing : a global perspective / Belz, Frank-Martin.
by
Close, Angeline, editor.
Format:
Books
Publication Date
2012
Excerpt:
Online consumer behavior : theory and research in social media, advertising, and e-tail / Close
by
Dutta, Kirti.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html
Format:
Books
Publication Date
2012
Excerpt:
Branding (Marketing)
by
Goodman, Gail F., 1960-
Format:
Books
Publication Date
2012
Excerpt:
Engagement marketing : how small business wins in a socially connected world / Goodman, Gail F
by
Chaffey, Dave, 1963-
Format:
Books
Publication Date
2012
Excerpt:
Digital marketing : strategy, implementation and practice / Chaffey, Dave, 1963-
by
Kaden, Robert J.
Format:
Books
Publication Date
2012
Excerpt:
Leading edge marketing research : 21st-century tools and practices / Kaden, Robert J.
by
Zimmerman, Jan.
Format:
Books
Publication Date
2012
Excerpt:
Social marketing for dummies / Zimmerman, Jan.
by
Makhanya, Nomfundo.
Format:
Manuscript
Publication Date
2012
Excerpt:
Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales
by
Shih, Clara Chung-wai.
Format:
Books
Publication Date
2011
Excerpt:
The Facebook era : tapping online social networks to market, sell, and innovate / Shih, Clara Chung
by
Bester, Karel Marcell.
Format:
Manuscript
Publication Date
2011
Excerpt:
Exchange (JSE) online share-trading websites / Bester, Karel Marcell.
by
Gunelius, Susan.
Format:
Books
Publication Date
2011
Excerpt:
30-minute social media marketing : step-by-step techniques to spread the word about your business
by
Smith, Mari, 1966-
Format:
Books
Publication Date
2011
Excerpt:
The new relationship marketing : how to build a large, loyal, profitable network using the social
by
Dann, Stephen, 1973-
Format:
Books
Publication Date
2011
Excerpt:
E-marketing : theory and application / Dann, Stephen, 1973-
by
Chase, Landy.
Format:
Books
Publication Date
2011
Excerpt:
, and closing more sales through online networking / Chase, Landy.
by
Thompson, Teresa L.
Format:
Books
Publication Date
2011
Excerpt:
interactions, access to popular media and advertising, and individual searches online for information and
by
Kerpen, Dave.
Format:
Books
Publication Date
2011
Excerpt:
Online social networks.
121.
by
Berndt, A. (Adele), 1966-
Format:
Books
Publication Date
2011
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Marketing research / Berndt, A. (Adele), 1966-
by
Baines, Paul, 1973-
Format:
Books
Publication Date
2011
Excerpt:
Marketing / Baines, Paul, 1973-
by
Pizam, Abraham.
Format:
Books
Publication Date
2010
Excerpt:
revises 25% of the entries and has an additional 20 new entries. New online material makes it the most up
by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
Principles of marketing / Kotler, Philip.
by
Schepp, Brad.
Format:
Books
Publication Date
2010
Excerpt:
Online social networks.
by
Poynter, Ray.
Format:
Books
Publication Date
2010
Excerpt:
The handbook of online and social media research : tools and techniques for market researchers /
by
McDaniel, Carl, Jr., 1941-
Format:
Books
Publication Date
2010
Excerpt:
Marketing research essentials. / McDaniel, Carl, Jr., 1941-
by
Zimmerman, Jan.
Format:
Regular print
Publication Date
2010
Excerpt:
Social media marketing all-in-one for dummies / Zimmerman, Jan.
by
Richardson, Neil.
Format:
Books
Publication Date
2010
Excerpt:
A quick start guide to social media marketing : high impact low-cost marketing that works /
by
Safko, Lon.
Format:
Books
Publication Date
2010
Excerpt:
Online social networks -- Economic aspects.
by
Sterne, Jim, 1955-
Format:
Books
Publication Date
2010
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Social media metrics : how to measure and optimize your marketing investment / Sterne, Jim, 1955-
by
Solis, Brian.
Kazalo vsebine http://catdir.loc.gov/catdir/toc/fy0904/2008041937.html
Format:
Books
Publication Date
2010 2009
Excerpt:
"marketing" roles -- Community managers and customer service 2.0 -- Socialization of communication and
by
Young, Antony, 1964-
Format:
Books
Publication Date
2010
Excerpt:
Online-Marketing.
by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
Marketing for hospitality and tourism / Kotler, Philip.
by
Qualman, Erik, 1972-
View this book online, via DawsonERA, both on- and off-campus
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
2009
Excerpt:
Internet marketing.
by
Lutze, Heather, 1969-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008038668.html
Format:
Books
Publication Date
2009
Excerpt:
The findability formula : the easy, non-technical approach to search engine marketing / Lutze
by
Chaffey, Dave, 1963-
Format:
Books
Publication Date
2009
Excerpt:
Internet marketing : strategy, implementation and practice / Chaffey, Dave, 1963-
by
Kakhobwe, Gregory.
Format:
Manuscript
Publication Date
2009
Excerpt:
implication it may have in the propagation of brands online / Kakhobwe, Gregory.
by
Schneider, Gary P., 1952-
Format:
Books
Publication Date
2009
Excerpt:
-- Business-to-business online strategies -- Online auctions, virtual communities, and Web portals -- The
by
Comm, Joel.
Format:
Books
Publication Date
2009
Excerpt:
Online social networks.
by
Weber, Larry.
Format:
Books
Publication Date
2009
Excerpt:
Marketing to the social web : how digital customer communities build your business / Weber, Larry.
by
Chaney, Paul, 1955-
Format:
Books
Publication Date
2009
Excerpt:
Online social networks -- Economic aspects.
by
Springer, Paul.
Format:
Books
Publication Date
2009
Excerpt:
landscape -- 8. The new job landscape -- 9. Closer -- 10. Where advertising stops...and marketing begins.
by
Strauss, Judy.
Format:
Books
Publication Date
2009
Excerpt:
E-marketing / Strauss, Judy.
by
Clapperton, Guy.
Format:
Books
Publication Date
2009
Excerpt:
Online social networks -- Economic aspects.
by
Stielstra, Greg.
Format:
Books
Publication Date
2009
Excerpt:
Faith-based marketing : the guide to reaching 140 million Christian consumers / Stielstra, Greg.
by
Zimmerman, Jan.
Format:
Books
Publication Date
2009
Excerpt:
Web marketing for dummies / Zimmerman, Jan.
by
Clark, Ronald.
Format:
Books
Publication Date
2008
Excerpt:
Online social networks.
149.
by
Geoghegan, Michael W. (Michael Woodland), 1968-
Format:
Books
Publication Date
2008
Excerpt:
Podcast academy : the business podcasting book : launching, marketing, and measuring your Podcast /
by
Jank, Wolfgang, 1970-
Publisher description http://www.loc.gov/catdir/enhancements/fy0808/2007050394-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0808/2007050394-t.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0808/2007050394-t.html
Format:
Books
Publication Date
2008
Excerpt:
-- Optimization of search engine marketing bidding strategies using statistical techniques / Alon Matas and Yoni
by
Parkin, Godfrey.
Format:
Books
Publication Date
2008
Excerpt:
Doing business digitally : eight steps to online success / Parkin, Godfrey.
by
Chaffey, Dave, 1963-
Format:
Books
Publication Date
2008
Excerpt:
EMarketing eXcellence : planning and optimizing your digital marketing / Chaffey, Dave, 1963-
by
Wertime, Kent.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html
Format:
Books
Publication Date
2008
Excerpt:
DigiMarketing : the essential guide to new media & digital marketing / Wertime, Kent.
by
Beech, John G., 1947-
Format:
Books
Publication Date
2007
Excerpt:
The marketing of sport / Beech, John G., 1947-
by
Awad, Elias M.
Table of contents http://www.loc.gov/catdir/toc/ecip0519/2005026161.html
Format:
Books
Publication Date
2007
Excerpt:
. Internet marketing -- Ch. 10. Web portals and Web services -- Ch. 11. Business-to-business E-commerce -- Ch
by
Weber, Larry.
Table of contents only http://www.loc.gov/catdir/toc/ecip0711/2007007064.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2007007064-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2007007064-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2007007064-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2007007064-d.html
Format:
Books
Publication Date
2007
Excerpt:
Marketing to the social web : how digital customer communities build your business / Weber, Larry.
by
Arruda, William, 1961-
Table of contents only http://www.loc.gov/catdir/toc/ecip075/2006039541.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2006039541-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2006039541-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2006039541-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2006039541-d.html
Format:
Books
Publication Date
2007
Excerpt:
Professions -- Marketing.
by
Hanson, Ward A.
Format:
Books
Publication Date
2007
Excerpt:
Internet marketing & e-commerce / Hanson, Ward A.
by
Napier, H. Albert, 1944-
Format:
Books
Publication Date
2006
Excerpt:
Taking advantage of affiliate marketing -- Online affiliate marketing programs -- Affiliate
by
Arvidsson, Adam.
Table of contents http://www.loc.gov/catdir/toc/ecip0510/2005009512.html
Format:
Books
Publication Date
2006
Excerpt:
Branding (Marketing)
by
Kirby, Justin.
Format:
Books
Publication Date
2006
Excerpt:
Connected marketing : the viral, buzz and word of mouth revolution / Kirby, Justin.
by
Rich, Jason.
Format:
Books
Publication Date
2006
Excerpt:
The unofficial guide to starting a business online / Rich, Jason.
by
Rosales, Rey G.
Format:
Books
Publication Date
2006
Excerpt:
The elements of online journalism / Rosales, Rey G.
by
Goldblatt, Joe Jeff, 1952-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004008519.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-d.html
Format:
Books
Publication Date
2005
Excerpt:
, public relations, promotions, and sponsorship -- Online marketing -- Risk management : legal and
by
Levinson, Jay Conrad.
Format:
Books
Publication Date
2005
Excerpt:
Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers /
by
Teten, David.
Table of contents http://www.loc.gov/catdir/toc/ecip058/2005002638.html
Format:
Books
Publication Date
2005
Excerpt:
The virtual handshake : opening doors and closing deals with online social networking / Teten
by
Meyers, Herbert M.
Table of contents http://catdir.loc.gov/catdir/toc/hol052/2004057787.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol059/2004057787.html
Publisher description http://catdir.loc.gov/catdir/description/hol054/2004057787.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol059/2004057787.html
Publisher description http://catdir.loc.gov/catdir/description/hol054/2004057787.html
Format:
Books
Publication Date
2005
Excerpt:
Marketing.
by
Mohammed, Rafi.
Digital material
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0643/2002043195-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2002043195-d.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0643/2002043195-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2002043195-d.html
Format:
Books
Publication Date
2004
Excerpt:
Online-Marketing.
by
Czinkota, Michael R.
Format:
Books
Publication Date
2004
Excerpt:
International marketing / Czinkota, Michael R.
by
Dikel, Margaret F.
Format:
Books
Publication Date
2004
Excerpt:
interesting jobs in the most promising companies and apply for those jobs with confidence, online or on paper.
by
Chipp, Kerry.
Format:
Books
Publication Date
2004
Excerpt:
Internet marketing -- Africa, Southern.
by
Rawlins, Andrew. editor.
Format:
Books
Publication Date
2004
Excerpt:
-- Interactive. Internet Sites ; Online Ads ; Online Films ; Integrated Campaigns.
by
Cappo, Joe.
Table of contents http://catdir.loc.gov/catdir/toc/fy038/2003041335.html
Table of contents http://swbplus.bsz-bw.de/bsz10739149Xinh.htm
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2003041335.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2003041335.html
Table of contents http://swbplus.bsz-bw.de/bsz10739149Xinh.htm
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2003041335.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2003041335.html
Format:
Books
Publication Date
2003
Excerpt:
-the-line" marketing techniques and why agencies who choose to ignore this emerging truth do so at their peril." "Among
by
Forrest, Edward.
Table of contents http://www.loc.gov/catdir/toc/mh031/2002026484.html
Publisher description http://www.loc.gov/catdir/description/mh031/2002026484.html
Publisher description http://www.loc.gov/catdir/description/mh031/2002026484.html
Format:
Books
Publication Date
2003
Excerpt:
Internet marketing intelligence : research tools, techniques, and resources / Forrest, Edward.
by
Crouch, Sunny.
Publisher description http://www.loc.gov/catdir/description/els031/2003045189.html
Table of contents http://www.loc.gov/catdir/toc/els031/2003045189.html
Table of contents http://www.loc.gov/catdir/toc/els031/2003045189.html
Format:
Books
Publication Date
2003
Excerpt:
Marketing research for managers / Crouch, Sunny.
Format:
Books
Publication Date
2003
Excerpt:
Customers -- Growing Your Business -- Working Online -- Selling Online -- Managing Yourself and Others
by
Shimp, Terence A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html
Format:
Books
Publication Date
2003
Excerpt:
Advertising, promotion & supplemental aspects of integrated marketing communications / Shimp
by
Wells, William, 1926-
Format:
Books
Publication Date
2003
Excerpt:
planning and buying -- Print media -- Broadcast and interactive online media -- pt. 4. Creative advertising
by
Krishnamurthy, Sandeep, 1967-
Format:
Books
Publication Date
2003
Excerpt:
. 9. Permission Marketing -- Ch. 10. Pricing and Distributing Digital Products -- Ch. 11. Online
by
Woodside, Arch G.
Format:
Electronic Resources
Publication Date
2002
Excerpt:
Essays by distinguished marketing scholars of the Society for Marketing Advances / Woodside, Arch G.
by
Drew, Keith.
Format:
Books
Publication Date
2002
Excerpt:
Internet marketing -- Case studies.
by
Dru, Jean-Marie.
Table of contents http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html
Format:
Books
Publication Date
2002
Excerpt:
Marketing -- Guides, manuels, etc.
by
Seitel, Fraser P.
Format:
Books
Publication Date
2001
Excerpt:
. Defining Key Cyberspace Terms -- App. F. On-Line Databases -- App. G. Leading Media Directories -- App. H
by
Phillips, David.
Format:
Books
Publication Date
2001
Excerpt:
Online public relations / Phillips, David.
by
Deitel, Harvey M., 1945-
Format:
Books
Publication Date
2001
Excerpt:
Models Getting a Loan Online Recruiting on the Web Online News Services Online Travel Services Online
by
Hofacker, Charles F.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
Cover http://swbplus.bsz-bw.de/bsz08739104xcov.htm
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
Cover http://swbplus.bsz-bw.de/bsz08739104xcov.htm
Format:
Books
Publication Date
2001
Excerpt:
Online-Marketing.
by
Jones, Don, 1971-
Table of contents http://catdir.loc.gov/catdir/toc/wiley024/2001091992.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley044/2001091992.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/2001091992.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley044/2001091992.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/2001091992.html
Format:
Books
Publication Date
2001
Excerpt:
What They Want: Service! -- Ch. 12. Cashing In: Processing and Fulfilling Online Transactions -- Ch. 13
by
Hardaker, Glenn.
Format:
Books
Publication Date
2001
Excerpt:
Wired marketing : energizing business for e-commerce / Hardaker, Glenn.
by
Meyers, Herbert M.
Table of contents http://catdir.loc.gov/catdir/toc/hol051/2001036552.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol056/2001036552.html
Publisher description http://catdir.loc.gov/catdir/description/hol052/2001036552.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol056/2001036552.html
Publisher description http://catdir.loc.gov/catdir/description/hol052/2001036552.html
Format:
Books
Publication Date
2001
Excerpt:
Marketing on-line.
by
Kotler, Philip.
Format:
Electronic Resources
Publication Date
2001
Excerpt:
Principles of marketing / Kotler, Philip.
by
Wells, William, 1926-
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
2000 1999
Excerpt:
Advertising. 14. Direct-Response Marketing -- Pt. V. Integrating Marketing Communication Elements. 15
by
Hanson, Ward A.
Format:
Books
Publication Date
2000
Excerpt:
Principles of internet marketing / Hanson, Ward A.
by
Janal, Daniel S.
Table of contents http://catdir.loc.gov/catdir/toc/onix03/99015787.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008929649&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0706/99015787-b.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008929649&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0706/99015787-b.html
Format:
Books
Publication Date
2000
Excerpt:
Dan Janal's guide to marketing on the Internet : getting people to visit, buy, and become customers
by
Siebel, Thomas M.
Format:
Books
Publication Date
1999
Excerpt:
-Enterprises -- Ch. 8. The Net Will Move from Communities to "Customerization" -- Ch. 9. The Sales and Marketing
by
Stein, Donna Baier.
Format:
Books
Publication Date
1997
Excerpt:
: TV, Radio, and Telephone Marketing -- Ch. 11. Copywriting for Online Media -- Ch. 12. The Ethics of
by
Lescher, John F.
Format:
Books
Publication Date
1995
Excerpt:
Online market research : cost-effective searching of the Internet and online databases / Lescher
Limit Search Results