Search Results for Sports -- Marketing.

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Sports Marketing.

Fullerton, Sam.

Format:

Books

Publication Date

2010

Excerpt:

Sports Marketing. Fullerton, Sam.

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Sports marketing

Fullerton, S.

Format:

Books

Publication Date

2007

Excerpt:

Sports marketing Fullerton, S.

Available: Copies:

Sports marketing

Fullerton, Sam.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0643/2006014467-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0643/2006014467-d.html

Format:

Books

Publication Date

2007

Excerpt:

Sports marketing / Fullerton, Sam.

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Sports marketing

Shank, Matthew

Format:

Books

Publication Date

2002

Excerpt:

Sports marketing Shank, Matthew

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Sports marketing

Shank, Matthew D.

Format:

Books

Publication Date

2005

Excerpt:

Sports marketing Shank, Matthew D.

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Sports marketing

Shank Matthew D.

Format:

Books

Publication Date

1999

Excerpt:

Sports marketing Shank Matthew D.

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Sports marketing : creating long term value

Davis, John A.

Format:

Books

Publication Date

2013

Excerpt:

Sports marketing : creating long term value / Davis, John A.

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Sports marketing : a strategic perspective

Shank, Matthew D.

Format:

Books

Publication Date

2005

Excerpt:

Sports marketing : a strategic perspective / Shank, Matthew D.

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Sports marketing : a strategic perspective

Shank, Matthew D.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009693152&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2002

Excerpt:

Sports marketing : a strategic perspective / Shank, Matthew D.

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10.

Sports marketing : a strategic perspective

Shank, Matthew D.

Format:

Books

Publication Date

1999

Excerpt:

Sports marketing : a strategic perspective / Shank, Matthew D.

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11.

The marketing handbook for sports & fitness professionals

Martin, Nita A.

Format:

Books

Publication Date

2009

Excerpt:

The marketing handbook for sports & fitness professionals / Martin, Nita A.

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12.

The best things anybody ever said about sports, management, & marketing

Boone, Louis E.

Format:

Books

Publication Date

2006

Excerpt:

The best things anybody ever said about sports, management, & marketing / Boone, Louis E.

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13.

Marketing and football : an international perspective

Desbordes, Michel.

Publisher description http://www.loc.gov/catdir/enhancements/fy0708/2006931692-d.html

Format:

Books

Publication Date

2007

Excerpt:

Sports marketing series

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14.

Sport public relations and communication

Hopwood, Maria.

Format:

Books

Publication Date

2010

Excerpt:

Sports marketing series.

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15.

Introduction to sport marketing

Smith, Aaron, 1972- author.

Format:

Books

Publication Date

2024

Excerpt:

Introduction to sport marketing / Smith, Aaron, 1972- author.

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16.

Introduction to sport marketing

Smith, Aaron, 1972-

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=929036&site=ehost-live

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Books

Publication Date

2015

Excerpt:

Introduction to sport marketing / Smith, Aaron, 1972-

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17.

The handbook of strategic public relations and integrated communications

Caywood, Clarke L., 1947-

Format:

Books

Publication Date

2012

Excerpt:

Communication in marketing.

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18.

Sports media : transformation, integration, consumption

Billings, Andrew C.

Format:

Books

Publication Date

2011

Excerpt:

SPORTS & RECREATION / Sociology of Sports.

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19.

Event management for tourism, cultural, business and sporting events

Van der Wagen, Lynn.

Format:

Books

Publication Date

2010

Excerpt:

marketing; Sponsorship; Promotion; Financial management; Risk management; Planning; Protocol; Choosing the

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20.

How does challenger brand thinking enhance strategic sport sponsorship

Loxton, Guy.

Format:

Manuscript

Publication Date

2009

Excerpt:

How does challenger brand thinking enhance strategic sport sponsorship / Loxton, Guy.

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21.

Club or sponsor : who is the true beneficiary in football with regards to sponsorship deals?

Fuchs, Daren.

Format:

Manuscript

Publication Date

2009

Excerpt:

Branding (Marketing) -- South Africa)

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22.

Strategic sports event management

Masterman, Guy.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018709901&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018709901&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

Strategic sports event management / Masterman, Guy.

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23.

Principles and practice of sport management

Masteralexis, Lisa Pike.

Format:

Books

Publication Date

2009

Excerpt:

Principles and practice of sport management / Masteralexis, Lisa Pike.

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24.

Developing successful sport sponsorship plans

Stotlar, David K.

Format:

Books

Publication Date

2009

Excerpt:

Sports -- United States -- Marketing.

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25.

Thirty bullies : a celebration twenty years of the Rugby World Cup

Kervin, Alison.

Format:

Books

Publication Date

2009

Excerpt:

argue, a loss of innocence as the marketing men have moved in on an increasingly lucrative property. But

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26.

Sport marketing

Mullin, Bernard James.

Table of contents http://catdir.loc.gov/catdir/toc/ecip074/2006035638.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2007

Excerpt:

Sport marketing / Mullin, Bernard James.

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27.

The marketing of sport

Beech, John G., 1947-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0617/2006020025.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016282448&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Books

Publication Date

2007

Excerpt:

The marketing of sport / Beech, John G., 1947-

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28.

Public relations disasters : talespin--inside stories and lessons learnt

McCusker, Gerry, 1962-

Table of contents http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html

Format:

Books

Publication Date

2006 2005

Excerpt:

exposed -- Guerrilla marketing -- Naked ambition -- Healthcare PR 1 -- Open doors policy opens wounds

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29.

The business of tourism management

Beech, John G., 1947-

Format:

Books

Publication Date

2006

Excerpt:

. Marketing in tourism / Beulah Cope -- 7. Finance and accounting for tourism / Helen Atkinson -- 8. Managing

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30.

The management of sport : its foundation and application

Parkhouse, Bonnie L.

Format:

Books

Publication Date

2005

Excerpt:

The management of sport : its foundation and application / Parkhouse, Bonnie L.

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31.

The business of sport management

Beech, John.

Format:

Books

Publication Date

2004

Excerpt:

The business of sport management / Beech, John.

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32.

Sport and leisure operations management

McMahon-Beattie, Una.

Format:

Books

Publication Date

2004

Excerpt:

Sport and leisure operations management / McMahon-Beattie, Una.

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33.

Strategic sports event management : an international approach

Masterman, Guy.

Format:

Books

Publication Date

2004

Excerpt:

Strategic sports event management : an international approach / Masterman, Guy.

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34.

Performance appraisal for sport and recreation managers

MacLean, Joanne, 1959-

Format:

Books

Publication Date

2001

Excerpt:

Performance appraisal for sport and recreation managers / MacLean, Joanne, 1959-

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35.

Sport and event marketing

Pope, Nigel.

Format:

Books

Publication Date

2001

Excerpt:

Sport and event marketing / Pope, Nigel.

Available: Copies:

36.

Nike culture : the sign of the swoosh

Goldman, Robert, 1949-

ebrary http://site.ebrary.com/id/10369665
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Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/98061739-t.html

Format:

Electronic Resources

Publication Date

1998

Excerpt:

Sports -- United States -- Marketing.

Available: Copies:

37.

Sport management : theory and practice

Gouws, Johan S.

Format:

Books

Publication Date

1997

Excerpt:

Sports -- Marketing.

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38.

The ultimate guide to sport event management and marketing

Graham, Stedman.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0602/94033952-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0602/94033952-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0602/94033952-d.html

Format:

Books

Publication Date

1995

Excerpt:

The ultimate guide to sport event management and marketing / Graham, Stedman.

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39.

The sponsored life : ads, TV, and American culture

Savan, Leslie.

Format:

Books

Publication Date

1994

Excerpt:

penetrates beneath the slick surfaces of specific ads and marketing campaigns to show how they reflect and

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