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1. 
Cover image for Internet marketing : integrating online & offline strategies
by 
Zahay, Debra L., author.
Format: 
Books
Publication Date 
2018
Excerpt: 
advertising -- Mobile marketing -- Demand generation and conversion in B2B markets -- Customer relationship
Available: Copies:
3. 
Cover image for Design thinking for visual communication
by 
Ambrose, Gavin, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
. Identifying drivers ; Information gathering ; Target groups ; Samples and feedback -- Idea generation. Basic
Available: Copies:
4. 
Cover image for Marketing strategy : the thinking involved
by 
Hill, Mark E., 1957-
Format: 
Books
Publication Date 
2013
Excerpt: 
Thinking -- Creating Value Through Practices -- A Brand Community -- Marketing Thinking in Practice: How
Available: Copies:
5. 
Cover image for Internet marketing : integrating online and offline strategies
by 
Roberts, Mary Lou.
Format: 
Books
Publication Date 
2013 2012
Excerpt: 
media marketing -- Lead generation and conversion in B2B markets -- Customer relationship development
Available: Copies:
6. 
Cover image for Leadership in health care
by 
Barr, Jill.
Format: 
Books
Publication Date 
2012
Excerpt: 
; Intelligence or problem analysis ; Role of creative/intuitive approach in problem solving ; Idea generation or
Available: Copies:
7. 
Cover image for The Facebook era : tapping online social networks to market, sell, and innovate
by 
Shih, Clara Chung-wai.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Flattening effect -- Creating new value from network effects -- Part 2: Social Networking Across Your
Available: Copies:
8. 
Cover image for The new edge in knowledge : how knowledge management is changing the way we do business
by 
O'Dell, Carla S., 1950-
Format: 
Books
Publication Date 
2011
Excerpt: 
social computing ; Revealing new facets of information ; The new generation of self-service: the digital
Available: Copies:
9. 
Cover image for Banking strategy, credit appraisal, and lending decisions : a risk-return framework
by 
Bhattacharyya, Hrishikes.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Introduction -- Financing the total operation: Fourth concept -- Sources and uses of funds -- Generation of
Available: Copies:
10. 
Cover image for Modern cost-benefit analysis of hydropower conflicts
by 
Johansson, Per-Olov, 1949-
Format: 
Books
Publication Date 
2011
Excerpt: 
responses / Jun Yu -- 6.Energy in a bathtub: electricity trade between countries with different generation
Available: Copies:
11. 
Cover image for Business model generation : a handbook for visionaries, game changers, and challengers
by 
Osterwalder, Alexander.
Format: 
Electronic Resources
Publication Date 
2010
Excerpt: 
Business model generation : a handbook for visionaries, game changers, and challengers /
Available: Copies:
12. 
Cover image for Towards the third generation university : Managing the university in transition.
by 
Wissema, J. G.
Format: 
Books
Publication Date 
2009
Excerpt: 
Towards the third generation university : Managing the university in transition. Wissema, J. G.
Available: Copies:
13. 
Cover image for The dynamics between entrepreneurship, environment and education
by 
Fayolle, Alain.
Format: 
Books
Publication Date 
2008
Excerpt: 
models / Jorunn Grande -- 12. The impact of global value chains on Andalusian tourism SMEs / Pilar Tejada
Available: Copies:
14. 
Cover image for Marketing success stories : South African case studies
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2008
Excerpt: 
Solidarity -- Debonairs Pizza -- The Hotdog Café Story -- Low-cost airlines -- Value-based competiton in the
Available: Copies:
15. 
Cover image for Re-imagine!
by 
Peters, Thomas J.
Format: 
Books
Publication Date 
2006 2003
Excerpt: 
value-added bedrock -- In search of excellence : a three-generation report card -- Pursuing excellence
Available: Copies:
16. 
Cover image for Lead generation for the complex sale : boost the quality and quantity of leads to increase your ROI
by 
Carroll, Brian J. (Brian James), 1970-
Format: 
Books
Publication Date 
2006
Excerpt: 
Lead generation for the complex sale : boost the quality and quantity of leads to increase your ROI /
Available: Copies:
17. 
Cover image for Convergence journalism : writing and reporting across the news media
by 
Kolodzy, Janet, 1955-
Format: 
Books
Publication Date 
2006
Excerpt: 
. Print basics : value plus -- 7. Online basics : tying it all together -- 8. Participatory journalism
Available: Copies:
19. 
Cover image for The consistent consumer : predicting future behavior through lasting values
by 
Beller, Ken.
Format: 
Books
Publication Date 
2005
Excerpt: 
-- Understanding the Ages -- Getting To Know The Value Populations -- The Patriots An Overview -- The Patriots
Available: Copies:
20. 
Cover image for Re-imagine! : [business excellence in a disruptive age]
by 
Peters, Thomas J.
Format: 
Books
Publication Date 
2003
Excerpt: 
: Think weird: the high value-added bedrock -- In search of excellence: a three-generation report card
Available: Copies:
21. 
Cover image for Financial accounting
by 
Meigs, Robert F.
Format: 
Books
Publication Date 
2001
Excerpt: 
Appendices: -- A.A new generation: Tootsie Roll annual report -- B. The time value of money: future
Available: Copies:
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