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1. 
Cover image for Marketing and promotional strategy
Marketing and promotional strategy
by 
Gelder, Darren.
Format: 
Books
Publication Date 
2003
Excerpt: 
Woodcock, Paul.
Available: Copies:
2. 
Cover image for Scenarios in marketing : from vision to decision
Scenarios in marketing : from vision to decision
by 
Ringland, Gill.
Table of contents only
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Scenarios in customer management / Merlin Stone and Neil Woodcock -- Scenarios in brand valuation and brand
Available: Copies:
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