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1. 
Cover image for Market-driven thinking : achieving contextual intelligence
Market-driven thinking : achieving contextual intelligence
by 
Woodside, Arch G.
Table of contents http://www.loc.gov/catdir/toc/ecip054/2004028555.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Market-driven thinking : achieving contextual intelligence / Woodside, Arch G.
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2. 
Cover image for Essays by distinguished marketing scholars of the Society for Marketing Advances
Essays by distinguished marketing scholars of the Society for Marketing Advances
by 
Woodside, Arch G.
Full text available online via ScienceDirect Books (restricted access)
Format: 
Electronic Resources
Publication Date 
2002
Excerpt: 
Essays by distinguished marketing scholars of the Society for Marketing Advances / Woodside, Arch G.
Available: Copies:
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