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1. 
Cover image for Digital marketing analytics : making sense of consumer data in a digital world
by 
Hemann, Chuck, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
analytics to inform marketing programs -- Improving customer service -- Using digital analytics to
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by 
Hartzer, Tegan
Format: 
Manuscript
Publication Date 
2017
Excerpt: 
Brand customer service -- Research
Available: Copies:
3. 
Cover image for Handbook of marketing research methodologies for hospitality and tourism
by 
Nykiel, Ronald A.
Format: 
Books
Publication Date 
2007
Excerpt: 
Handbook of marketing research methodologies for hospitality and tourism / Nykiel, Ronald A.
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