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1.

Cover image for Brands and branding in South Africa : key success stories.

Brands and branding in South Africa : key success stories.

Brands and branding in South Africa : key success stories.

Format:

Books

Publication Date

2025 2024 2023 2022 2021

Excerpt:

Brand name products -- South Africa.

Available: Copies:

2.

To capture and filter information into brand intelligence

To capture and filter information into brand intelligence

Format:

Books

Publication Date

2025 2024 2023 2022 2021

Excerpt:

Brand name products.

Available: Copies:

3.

Brand management : co-creating meaningful brands

by

Beverland, Michael, author.

Format:

Books

Publication Date

2024

Excerpt:

Brand name products.

Available: Copies:

4.

Cover image for Brands and branding South Afirca

Brands and branding South Afirca

Brands and branding South Afirca

by

Affinity Advertising and Publishing

Format:

Books

Publication Date

2023

Excerpt:

Brand name products -- South Africa

Available: Copies:

5.

Advertising media planning : a brand management approach

by

Kelley, Larry D., 1955- author.

Format:

Books

Publication Date

2023

Excerpt:

Brand name products.

Available: Copies:

6.

Brand storytelling : put customers at the heart of your brand story

by

Rodriguez, Miri, author.

Format:

Books

Publication Date

2023

Excerpt:

Brand name products.

Available: Copies:

7.

Make your brand matter : experience-driven solutions to capture customers and keep them loyal

by

Soechtig, Steven G., author.

Format:

Books

Publication Date

2022

Excerpt:

Brand name products.

Available: Copies:

8.

Brand metrics measuring brand efficacy along the customer journey

by

Kall, Jacek VerfasserIn.

Format:

Books

Publication Date

2022

Excerpt:

Brand name products -- Management.

Available: Copies:

9.

Cover image for Brands and branding South Africa 26

Brands and branding South Africa 26

Brands and branding South Africa 26

by

Affirnity Advertising and Publishing

Format:

Books

Publication Date

2021

Excerpt:

Brand name products -- South Africa

Available: Copies:

10.

Brand management : co-creating meaningful brands

by

Beverland, Michael, author.

Format:

Books

Publication Date

2021

Excerpt:

Brand name products.

Available: Copies:

11.

Cover image for Advertising & promotion

Advertising & promotion

by

Hackley, Christopher E., author.

Format:

Books

Publication Date

2021

Excerpt:

Advertising -- Brand name products.

Available: Copies:

12.

Strategic brand management : building, measuring, and managing brand equity

by

Keller, Kevin Lane, 1956- author.

Format:

Books

Publication Date

2020

Excerpt:

Brand name products -- Management.

Available: Copies:

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Author

Affinity Advertising and Publishing.

(14)

(7)

(7)

Kapferer, Jean-Noël.

(6)

Keller, Kevin Lane, 1956-

(6)

Aaker, David A.

(5)

Lindström, Martin, 1970-

(5)

Klein, Naomi, 1970-

(4)

Affinity Advertising & Publishing

(3)

(3)

De Chernatony, L. (Leslie)

(3)

Morgan, Adam, 1969-

(3)

Roberts, Kevin, 1949-

(3)

Taylor, David, 1964-

(3)

Temporal, Paul.

(3)

(3)

Wheeler, Alina.

(3)

Affirnity Advertising and Publishing

(2)

American Institute of Graphic Arts.

(2)

Bedbury, Scott.

(2)

Beverland, Michael, author.

(2)

Buckingham, Ian P., 1967-

(2)

Butterfield, Leslie, 1952-

(2)

Copulsky, Jonathan R.

(2)

(2)

Duncan, Tom (Thomas R.)

(2)

Elliott, Richard H., author.

(2)

Fenichell, Stephen.

(2)

Gilmore, Fiona.

(2)

Goddard, Simon.

(2)

Grant, John, 1964-

(2)

(2)

Hackley, Christopher E.

(2)

Hackley, Christopher E., author.

(2)

Hackley, Rungpaka Amy, author.

(2)

(2)

Holt, Douglas B.

(2)

(2)

Institute of Practitioners in Advertising.

(2)

Joachimsthaler, Erich, 1956-

(2)

Knapp, Duane E.

(2)

McDonald, Malcolm.

(2)

Milligan, Andy.

(2)

Neumeier, Marty.

(2)

Percy, Larry, author.

(2)

Pervan, Simon, author.

(2)

(2)

Rivkin, Steve, 1947-

(2)

Sadler, Eamonn.

(2)

Schmitt, Bernd.

(2)

Seybold, Patricia B.

(2)

Sunday times (Johannesburg, South Africa)

(2)

Upshaw, Lynn B., 1947-

(2)

(2)

Walker, Rob, 1968-

(2)

Aaker, David A. (David Allen), 1938-

(1)

Aaker, David A., 1938-

(1)

Adamson, Allen P.

(1)

Affinity Advertising & Publishing.

(1)

Affinity Advertising and Publishing

(1)

Ahluwalia, Rohini, 1966-

(1)

Ahmad, Sameena.

(1)

Alper, Loretta.

(1)

(1)

(1)

Arvidsson, Adam.

(1)

Ashworth, Chris.

(1)

Ashworth, G. J. (Gregory John)

(1)

Atkin, Douglas.

(1)

Barlow, Janelle, 1943-

(1)

(1)

Bauer, Andreas.

(1)

Benson, Paula, 1967-

(1)

Bertwistle , Gary.

(1)

Beverland, Michael.

(1)

Bjerre, Mogens, 1959-

(1)

Blackwell, Lewis.

(1)

Bouchikhi, Hamid.

(1)

Brands and Branding, South Africa.

(1)

Bueno, Bolivar J.

(1)

(1)

Cankurtaran, Pinar, author.

(1)

(1)

Chan-Olmsted, Sylvia M.

(1)

Chevalier, Michel, 1943-

(1)

Cheverton, Peter.

(1)

Chung, Yongkuk.

(1)

(1)

Cooper, Angela.

(1)

Crainer, Stuart.

(1)

(1)

Cross, Mary, 1934-

(1)

D'Alessandro, David F.

(1)

Dall'Olmo Riley, Francesca.

(1)

Davies, Gary, 1946-

(1)

(1)

Davis, Scott M., 1964-

(1)

Day, Derek, 1949-

(1)

De Chernatony, Leslie, 1953-

(1)

(1)

Dickinson, Paul.

(1)

Dobias, Lisa, author.

(1)

Drawbaugh, Kevin.

(1)

(1)

Duncan, Tom (Thomas R.). IMC.

(1)

Duncan, Tom (Thomas R.). Principles of advertising & IMC. 2nd ed.

(1)

(1)

(1)

Eberl, Nikolaus.

(1)

Edwards, Helen, 1965-

(1)

Elliott, Richard, 1950-

(1)

(1)

Fioroni, Michele.

(1)

Fisher-Buttinger, Claudia.

(1)

Foley, John, 1955-

(1)

(1)

Freundt, Tjark, author.

(1)

(1)

Georgson, Mats.

(1)

Gerstman, Richard.

(1)

Gerzema, John, 1961-

(1)

(1)

Grinten, Jaap van der.

(1)

Healey, Matthew.

(1)

(1)

Houston, Michael J.

(1)

(1)

International Marketing Council of South Africa.

(1)

(1)

Joachimsthaler, Erich.

(1)

(1)

Joseph, Ugesh Anthony, author.

(1)

Jugenheimer, Donald W.

(1)

Jugenheimer, Donald W., author.

(1)

Kall, Jacek VerfasserIn.

(1)

Kapferer, Jean-Noël. Strategic brand management.

(1)

Kavaratzis, Mihalis.

(1)

Keller, Kevin Lane, 1956- Strategic brand management.

(1)

Keller, Kevin Lane, 1956- author.

(1)

Kelley, Larry D., 1955-

(1)

Kelley, Larry D., 1955- author.

(1)

Kellogg School of Management.

(1)

Kendrick, Julie.

(1)

Kiddon, Joan, 1949-

(1)

Kimberly, John R. (John Robert), 1942-

(1)

King-Gordon, Stacey.

(1)

Kirk, Tristain.

(1)

Klein, Naomi, 1970- No logo.

(1)

Klingmann, Anna.

(1)

Klopper, H. B., 1974-

(1)

Knudtzen, Charlotte F.

(1)

Koranda, David E., author.

(1)

Kornberger, Martin, 1974-

(1)

(1)

(1)

Kumar, Nirmalya.

(1)

Laforet, Sylvie.

(1)

(1)

(1)

(1)

Lebar, Ed, 1943-

(1)

(1)

Lewis, Jeffrey M.

(1)

(1)

Lindemann, Jan.

(1)

Loken, Barbara.

(1)

(1)

Mark, Margaret.

(1)

Marshak, Ronni T.

(1)

Martinez Onaindia, Carlos.

(1)

Maskey, Bhawana.

(1)

Maughan, Esther.

(1)

Mazzalovo, Gerald.

(1)

McCracken, Grant David, 1951-

(1)

Media Education Foundation.

(1)

Meyers, Herbert M.

(1)

Miletsky, Jason I.

(1)

Miller, Jon, 1971-

(1)

Millward Brown (Firm)

(1)

Monash University. Dept. of Marketing.

(1)

(1)

(1)

Morris, Michael, 1959-

(1)

Moser, Mike, 1953-

(1)

Muir, David, 1971-

(1)

Myers, Abbey-Jessica.

(1)

Nadeau, Raymond.

(1)

Neal, William D. (William Douglas), 1943-

(1)

(1)

Nichols, David, 1967-

(1)

North, E. (Ernest)

(1)

Olins, Wally, 1930-2014.

(1)

Oosthuizen, Thomas Henry.

(1)

Owens, Michele.

(1)

Pearson, Carol, 1944-

(1)

(1)

Perrey, Jesko, author.

(1)

(1)

(1)

Peters, Thomas J.

(1)

Format

(234)

Electronic Resources

(3)

(3)

(2)

(1)

Item Category 1

Material Type

Language

(243)

Library

Shelf Location

Publication Date

Subject

Brand name products.

(125)

Branding (Marketing)

(75)

Brand name products -- Management.

(62)

Advertising -- Brand name products.

(32)

Product management.

(31)

Brand name products -- South Africa.

(23)

(18)

Brand name products -- Case studies.

(12)

Corporations -- South Africa.

(12)

(12)

Business names.

(10)

(10)

(10)

(10)

Brand name products -- Marketing -- Management.

(9)

Consumers' preferences -- South Africa.

(8)

Brand name products -- Marketing.

(7)

Consumers' preferences.

(7)

Corporate image.

(7)

Internet marketing.

(7)

Trademarks -- Design.

(7)

Trademarks -- South Africa.

(7)

(6)

Brand name products -- Planning.

(6)

Success in business.

(6)

Brand name products -- Forecasting.

(5)

New products -- Management.

(5)

Brand name products -- Great Britain.

(4)

Brand name products -- United States.

(4)

Branding (Marketing) -- Management.

(4)

Branding (Marketing) -- South Africa.

(4)

(4)

Customer relations.

(4)

International business enterprises -- Political aspects.

(4)

(4)

Produits de marque.

(4)

Strategic planning.

(4)

Strategisch management.

(4)

Strategisches Management.

(4)

Advertising -- Psychological aspects.

(3)

Advertising -- Social aspects.

(3)

(3)

Brand name products -- South Africa

(3)

Brand name products -- Political aspects.

(3)

Brand name products -- Psychological aspects.

(3)

Brand name products -- Public opinion.

(3)

Brand name products -- South Africa

(3)

Brand name products -- Valuation -- Management.

(3)

Brand name products -- Valuation.

(3)

Branding (Marketing) -- United States.

(3)

Commercial art.

(3)

Consumer behavior.

(3)

Corporate culture.

(3)

Corporations -- South Africa

(3)

(3)

Creative ability in business.

(3)

(3)

(3)

(3)

(3)

Marques de commerce.

(3)

(3)

(3)

Popular culture.

(3)

Productos de marca -- Administración.

(3)

Produit de marque.

(3)

Produits de marque -- Gestion.

(3)

Relationship marketing.

(3)

Sales promotion.

(3)

Senses and sensation.

(3)

(3)

Advertising -- Brand name products -- South Africa.

(2)

Advertising media planning.

(2)

Aeronautics, Commercial -- Great Britain -- History.

(2)

Bedrijfsbeleid.

(2)

(2)

Brand name products -- Developing countries.

(2)

Brand name products -- Social aspects.

(2)

Branding (Marketing) -- Case studies.

(2)

Branding (Marketing) -- Developing countries.

(2)

Branson, Richard.

(2)

Business names -- Management.

(2)

Businessmen -- Great Britain -- Biography.

(2)

Communication in marketing.

(2)

Conflict of generations.

(2)

Corporate identity.

(2)

Customer loyalty.

(2)

Customer relations -- Management.

(2)

Customer services.

(2)

(2)

Employee motivation.

(2)

(2)

International business enterprises -- Public opinion.

(2)

Internet advertising.

(2)

(2)

Product management -- United States.

(2)

Productontwikkeling.

(2)

Produits de marque -- Commercialisation.

(2)

Public relations.

(2)

(2)

(2)

Relations publiques.

(2)

(2)

Success in business -- Great Britain -- Case studies.

(2)

Success in business -- South Africa.

(2)

(2)

Virgin Group -- History.

(2)

Added Value (Firm)

(1)

Advertising -- Brand name products -- Pictorial works.

(1)

Advertising -- Brand name products -- South Africa -- Case studies.

(1)

Advertising -- Brand name products -- United States -- History -- 20th century.

(1)

Advertising -- Forecasting.

(1)

Advertising -- Research.

(1)

Advertising -- United States -- History -- 20th century.

(1)

Advertising and children.

(1)

Architecture -- Economic aspects.

(1)

Arkitektur -- ekonomiska aspekter.

(1)

Arkitekturteori.

(1)

(1)

BIens incorporels -- Evaluation -- Etats-Unis.

(1)

Beckham, David, 1975-

(1)

Biens incorporels -- États-Unis -- Gestion.

(1)

(1)

Brand choice -- Psychological aspects.

(1)

Brand choice -- Research.

(1)

Brand name products -- Asia -- Case studies.

(1)

Brand name products -- Asia -- Marketing.

(1)

Brand name products -- Asia.

(1)

Brand name products -- Case Studies.

(1)

Brand name products -- Computer network resources.

(1)

Brand name products -- Economic aspects.

(1)

Brand name products -- Europe -- Management.

(1)

Brand name products -- Germany.

(1)

Brand name products -- Humor.

(1)

Brand name products -- Law and legislation -- Europe.

(1)

Brand name products -- Law and legislation.

(1)

Brand name products -- Management -- Case studies.

(1)

Brand name products -- Religious aspects -- Islam.

(1)

Brand name products -- Research.

(1)

Brand name products -- Social aspects -- Asia.

(1)

Brand name products -- Social aspects -- United States.

(1)

Brand name products -- South Africa -- Case studies.

(1)

Brand name products -- South Africa -- History.

(1)

Brand name products -- South Africa -- Management.

(1)

Brand name products -- South Africa -- Marketing.

(1)

Brand name products -- United States -- Management.

(1)

Brand name products -- Valuation -- United States -- Management.

(1)

Brand name products Valuation Management United States

(1)

Branding (Marketing) -- Germany.

(1)

Branding (Marketing) -- Social aspects.

(1)

Branding (Marketing) -- South Africa -- History.

(1)

Broadcasting -- Management.

(1)

Business and Management.

(1)

Business consultants.

(1)

Business ethics.

(1)

Business forecasting.

(1)

(1)

(1)

Chief executive officers.

(1)

Child consumers.

(1)

Church marketing -- United States.

(1)

Clothing and dress -- Symbolic aspects.

(1)

Coca-Cola Company.

(1)

Compétitivité.

(1)

(1)

Consommateurs -- Comportement.

(1)

Consommateurs -- Fidélité

(1)

Consultants -- Marketing.

(1)

Consumentengedrag.

(1)

Consumer behavior -- Research.

(1)

Consumer behavior -- South Africa.

(1)

Consumer satisfaction.

(1)

Consumers -- Psychology.

(1)

Consumers' preferences -- Forecasting.

(1)

Consumption (Economics) -- United States -- History -- 20th century.

(1)

Copyrights -- Europe.

(1)

Corporations -- Growth.

(1)

Corporations -- Public relations.

(1)

Créativité dans les affaires.

(1)

Customer services -- Management.

(1)

Customers -- United States.

(1)

DESIGN -- Graphic Arts -- General.

(1)

Design industriel -- Gestion.

(1)

Documentary films.

(1)

Education -- Marketing.

(1)

Electronic commerce.

(1)

Entreprises -- Image.

(1)

(1)

(1)

Export marketing -- Social aspects.

(1)

Fehlentscheidung.

(1)

Future, The, in popular culture -- Pictorial works.

(1)

Företagsprofiler.

(1)

Gebrauchsgraphik

(1)

Generationskonflikter.

(1)

Germany -- Commerce.

(1)

(1)

(1)

(1)

Gunning, Siobhan

(1)

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