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1. 
Cover image for Brand activism from purpose to action
by 
Sarkar, Christian, author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Brand activism from purpose to action / Sarkar, Christian, author.
Available: Copies:
by 
Woker, Samantha.
Format: 
Manuscript
Publication Date 
2021
Excerpt: 
The role of brand purpose in talent acquisition : an exploration of best practices in South Africa /
Available: Copies:
4. 
Cover image for Kellogg on branding in a hyper-connected world
by 
Tybout, Alice M. éditeur intellectuel.
Format: 
Books
Publication Date 
2019
Excerpt: 
strategically about your brand. Brand positioning : the foundation for building a strong brand / Alice M. Tybout
Available: Copies:
by 
Cressy, Anastacia
Format: 
Manuscript
Publication Date 
2018
Excerpt: 
Brand purpose
Available: Copies:
6. 
Cover image for Marketing fashion : strategy, branding and promotion
by 
Posner, Harriet, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Introduction to branding : Defining a brand ; The purpose of branding ; Developing and managing brand identity
Available: Copies:
7. 
Cover image for Conscious marketing : how to create an awesome business with a new approach to marketing
by 
Tate, Carolyn, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
, suppliers and investors. These people evangelize, and the brand reach expands exponentially further and to a
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by 
Jacobs, Tamara.
Format: 
Books
Publication Date 
2015
Excerpt: 
(recognized). Success is a planned event! ; Don't honk the wrong horn! Being true to your brand ; Cinderella
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9. 
Cover image for The non-designer's design book : design and typographic principles for the visual novice
by 
Williams, Robin, 1953- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
purpose ; How to get it ; What to avoid -- 4. Repetition : Basic purpose ; How to get it ; What to avoid
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by 
Marais, Liezel.
Format: 
Manuscript
Publication Date 
2013
Excerpt: 
Has online banner advertising lost its message, meaning and purpose in the eyes of South African
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11. 
Cover image for Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.
by 
Baskin, Jonathan Salem.
Format: 
Books
Publication Date 
2009
Excerpt: 
-- The myth of the consumer/producer -- The outsourcing of consent -- Games as purpose, not distraction
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12. 
Cover image for Voluntary madness : my year lost and found in the loony bin
by 
Vincent, Norah.
Format: 
Books
Publication Date 
2009
Excerpt: 
Mobius, and a Buddhist-inspired brand of healing, where Norah is forced to plunge deep into her emotional
Available: Copies:
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