Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines

The nuclear family and household goods : a qualitative study exploring the perceptions of women in Cape Town's townships

Qualitative research study on nation branding : construction of a theoretical nation branding model with application to two African countries

A study to explore whether colorism in cosmetic branding contributes to racial segmentation and stereotyping among women in Cape Town, South Africa

Brand longevity in South African music industry : a case study of Idols South Africa since its inception in 2002

What has been the role of Telkom SA's corporate rebranding in changing customer's perception of the brand amongst the selected group of Telkom SA customers?

Kaleidoscope youth : an explorative study looking at South Africa's brand image amongst tertiary students in a post-apartheid society

An investigative research focusing on nation branding and the impact of the inefficient standards in South African soccer

What is the impact of the branding strategy of His People City Bowl Christian Church on the perceptions of their target audience?

Marketing success stories : South African case studies