Search Results for Marketing -- United States -- Case studies.

11 Results Found

00000000000IIE

Comparing and contrasting marketing assumptions and advertising strategies in Japan and the United States : case studies

Helgert, Joseph P.

Format:

Books

Publication Date

2005

Excerpt:

Advertising -- United States -- Case studies.

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Cover image for The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership

The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership

Gillis, Tamara L.

Inhaltsverzeichnis Inhaltsverzeichnis

Format:

Books

Publication Date

2011

Excerpt:

Communication in organizations -- United States.

Available: Copies:

Marketing mistakes and successes

Hartley, Robert F., 1927-

Format:

Books

Publication Date

2009

Excerpt:

Marketing -- United States -- Case studies.

Available: Copies:

Consumer behavior : building marketing strategy

Hawkins, Del I.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html

Format:

Electronic Resources

Publication Date

2007

Excerpt:

Consumer behavior -- United States -- Case studies.

Available: Copies:

Consumer behavior : building marketing strategy

Hawkins, Del I.

Inhaltsverzeichnis Consumer behavior

Format:

Electronic Resources

Publication Date

2004

Excerpt:

Consumer behavior -- United States -- Case studies.

Available: Copies:

Opportunities in direct marketing careers

Basye, Anne.

Format:

Books

Publication Date

2000

Excerpt:

Direct marketing -- United States -- Case studies.

Available: Copies:

Marketing mistakes and successes

Hartley, Robert F., 1927-

Table of contents http://catdir.loc.gov/catdir/toc/onix05/97014092.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0706/97014092-d.html

Format:

Books

Publication Date

1998

Excerpt:

Marketing -- United States -- Case studies.

Available: Copies:

Nike culture : the sign of the swoosh

Goldman, Robert, 1949-

ebrary http://site.ebrary.com/id/10369665
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=45541
Google http://books.google.com/books?id=aCGTAAAAIAAJ
MyiLibrary http://www.myilibrary.com?id=255942
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/98061739-t.html

Format:

Electronic Resources

Publication Date

1998

Excerpt:

Advertising -- Social aspects -- United States -- Case studies.

Available: Copies:

Consumer behavior : implications for marketing strategy

Hawkins, Del I.

Format:

Books

Publication Date

1995

Excerpt:

Consumer behavior -- United States -- Case studies.

Available: Copies:

10.

Understanding consumer behavior

Peter, J. Paul.

Table of contents http://www.gbv.de/dms/hbz/toc/ht006687814.pdf

Format:

Books

Publication Date

1994

Excerpt:

Consumer behavior -- United States -- Case studies.

Available: Copies:

11.

Consumer behavior : implications for marketing strategy

Hawkins, Del I.

Format:

Books

Publication Date

1992

Excerpt:

Consumer behavior -- United States -- Case studies.

Available: Copies:

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