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1. 
Cover image for Business marketing management : a strategic view of industrial and organizational markets
by 
Hutt, Michael D.
Format: 
Books
Publication Date 
2004
Excerpt: 
Business marketing management : a strategic view of industrial and organizational markets / Hutt
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by 
Whitehead, Geoffrey.
Format: 
Books
Publication Date 
1991 1989
Excerpt: 
Organisation and administration for business. Whitehead, Geoffrey.
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3. 
Cover image for Managing brand equity : capitalizing on the value of a brand name
by 
Aaker, David A.
Format: 
Books
Publication Date 
1991
Excerpt: 
Marketing -- organization & administration.
Available: Copies:
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