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2. 
Cover image for Managing product life cycle in a supply chain : context, a prescription based on empirical research
by 
Kumar, Sameer.
Format: 
Books
Publication Date 
2005
Excerpt: 
Managing product life cycle in a supply chain : context, a prescription based on empirical research /
Available: Copies:
3. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
-- Developing new products and managing the product life cycle -- Pricing: understanding and capturing customer
Available: Copies:
4. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Product Life Cycle -- 10. Pricing: Understanding and Capturing Customer Value -- 11. Pricing Strategies
Available: Copies:
5. 
Cover image for Organizational crisis communication
by 
Frandsen, Finn, 1956- author.
Format: 
Books
Publication Date 
2017
Excerpt: 
-- Chapter overview -- Introduction -- Box 10.1 The life cycle of a disaster: a field guide for journalists
Available: Copies:
by 
Wiid, J. A. author.
Format: 
Books
Publication Date 
2016
Excerpt: 
. Customer experience management as a marketing strategy -- 10. Market strategies -- 11. Product life cycle
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7. 
Cover image for International business : competing in the global marketplace
by 
Hill, Charles W. L., author.
Format: 
Books
Publication Date 
2015 2014
Excerpt: 
-- Product Life-Cycle Theory in the 21st century -- New Trade Theory -- Increasing Product Variety and
Available: Copies:
8. 
Cover image for Systems engineering handbook : a guide for system life cycle processes and activities
by 
Walden, David D., editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
Product life cycle -- Handbooks, manuals, etc.
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9. 
Cover image for Principles of marketing
by 
Kotler, Philip (Philip J.), 1931-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Product Development and Product Life-Cycle Strategies -- 10. Pricing: Understanding and Capturing Customer
Available: Copies:
10. 
Cover image for Quantitative methods for business and management
by 
Wall, Stuart, 1946-
Format: 
Books
Publication Date 
2014
Excerpt: 
industry/electric cars) -- Maturity stage of product life cycle -- Business modelling : linear
Available: Copies:
11. 
Cover image for Information technology project management
by 
Schwalbe, Kathy.
Format: 
Regular print
Publication Date 
2014 2013
Excerpt: 
-- The Need for Organizational Standards -- Project Phases and the Project Life Cycle -- Product Life
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12. 
Cover image for Strategic marketing : theory and aplication for competitive advantage
by 
Venter, Peet.
Format: 
Books
Publication Date 
2014
Excerpt: 
attractive market segments -- 6. Marketing strategies in the life cycle -- 7. Product and service innovation
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