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1. 
Cover image for Customer equity management
Customer equity management
by 
Rust, Roland T.
Format: 
Books
Publication Date 
2005
Excerpt: 
Customer equity management / Rust, Roland T.
Available: Copies:
2. 
Cover image for Handbook of service marketing research
Handbook of service marketing research
by 
Rust, Roland T. (DE-588)170262928
Inhaltsverzeichnis
Format: 
Books
Publication Date 
2014
Excerpt: 
Handbook of service marketing research / Rust, Roland T. (DE-588)170262928
Available: Copies:
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