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Marketing management : SA cases and readings
Title:
Marketing management : SA cases and readings
Author:
Abratt, Russell.
ISBN:
9780409107296
Personal Author:
Abratt, Russell.
Publication Information:
Durban : Butterworths, ©1987.
Physical Description:
302 pages ; 25 cm
Subject Term:
Marketing -- South Africa -- Management.

Marketing -- South Africa -- Management -- Case studies.
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