To establish how brand loyalty can be created and sustained within South African online stores Spree, Superbalist and Zando, based on the Constantinides Web experience theory
Title:
To establish how brand loyalty can be created and sustained within South African online stores Spree, Superbalist and Zando, based on the Constantinides Web experience theory
Author:
Mostert, Marike.
Personal Author:
Publication Information:
2015.
Physical Description:
iv, 44 pages
General Note:
Dissertation (honours)--Independent Institute of Education, Sandton, 2015.
Added Corporate Author: