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An exploratory study [to] determine how Mr Price used bloggers to produce branded content to build brand equity
Title:
An exploratory study [to] determine how Mr Price used bloggers to produce branded content to build brand equity
Author:
Davis, Nivenia.
Personal Author:
Publication Information:
2016.
General Note:
Dissertation (honours)--Independent Institute of Education, Sandton, 2016.
Added Corporate Author: