Cover image for A sense of urgency
Title:
A sense of urgency
Author:
Kotter, John P., 1947-
ISBN:
9781422179710

9781422152300
Personal Author:
Publication Information:
Boston, Mass. : Harvard Business Press, ©2008.
Physical Description:
xii, 196 pages : illustrations ; 22 cm
Contents:
It all starts with a sense of urgency -- Complacency and false urgency -- Increasing true urgency: one strategy, four tactics -- Tactic one: bring the outside in -- Tactic two: behave with urgency every day -- Tactic three: find opportunity in crises -- Tactic four: deal with NoNos -- Keeping urgency up -- The future: begin today.
Abstract:
In his international bestseller "Leading Change," Kotter provided an action plan for implementing successful transformations. Now, he shines the spotlight on the crucial first step in his framework: creating a sense of urgency by getting people to actually see and feel the need for change.
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