Cover image for Marketing : concepts and strategies
Marketing : concepts and strategies
Title:
Marketing : concepts and strategies
Author:
Pride, William M.
ISBN:
9780395661604
Personal Author:
Edition:
8.ed.
Publication Information:
Boston London : Houghton Mifflin Company, copyr. 1993.
Physical Description:
XXVII, 124 p. : ill. ; 25 cm
Series:
International student edition
Copies: