Cover image for International management : managing across borders and cultures
Title:
International management : managing across borders and cultures
Author:
Deresky, Helen.
ISBN:
9780130395566

9780130090539
Personal Author:
Edition:
4th ed., Int'l ed.
Publication Information:
Upper Saddle River, N.J. : Prentice Hall, ©2002.
Physical Description:
xv, 586 pages : color illustrations ; 27 cm
Contents:
The Global Manager's Environment -- Assessing the Environment--Political, Economic, Legal, Technological -- Managing Interdependence: Social Responsibility and Ethics -- Comprehensive Cases -- Aung Sein: An Entrepreneur in Myanmar (formerly Burma) (new and exclusive) -- Treating AIDS: A Global Ethical Dilemma in 2002 (new and exclusive) -- Footwear International (Setting: Indonesia) -- The Cultural Context of Global Management -- Understanding the Role of Culture -- Communicating Across Cultures -- Cross-Cultural Negotiation and Decision Making -- TelSys International: A Marriage of Two Cultures (case or negotiation simulation) (Setting: Malaysia) (new) -- Guanxi in Jeopardy: Joint Venture Negotiations in China (new and exclusive) -- Moto: Coming to America (from Japan) -- Formulating and Implementing Strategy for International and Global Operations -- Formulating Strategy -- Global Alliances and Strategy Implementation -- Organization Structure and Control Systems -- Softbank Corp.: Internet and Web-Related Acquisitions, Market Expansion, and Global Strategy in 2001/2002 (Setting: Japan) (new and exclusive) -- DaimlerChrysler AG.: The Making of a New Transnational Corporation (Setting: Germany/U.S.) (new and exclusive) -- Reorganization at AB Telecom (Setting: Canada) exclusive -- Nouvelles Frontieres in 2000: The Internet Challenge (Setting: France) (new and exclusive) -- Whirlpool Corporation's Global Strategy (2000) (new) -- Global Human Resources Management -- Staffing and Training for Global Operations.
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