Strategic marketing management : meeting the global marketing challenge

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168015720739	658.802 A545S 2000	1	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168015720770	658.802 A545S 2000	2	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168015720812	658.802 A545S 2000	8	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168015718709	658.802 A545S 2000	9	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168015718790	658.802 A545S 2000	10	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168015714070	658.802 A545S 2000	11	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168015714310	658.802 A545S 2000	12	Searching... Unknown

Offers coverage of marketing management concepts with a special emphasis on change and innovation entering into the twenty-first century.