Cover image for Consumer behaviour in Australia & New Zealand
Consumer behaviour in Australia & New Zealand
Title:
Consumer behaviour in Australia & New Zealand
Author:
Lawson, Rob.
ISBN:
9780074702598
Personal Author:
Publication Information:
Roseville, N.S.W. ; New York : McGraw-Hill Book Company, 1996.
Physical Description:
776 p. : ill. ; 25 cm.
General Note:
Adapted from: Consumer behavior, concepts and applications, by David L. Loudon, Albert J. Della Bitta, 4th ed., McGraw Hill, New York, 1996.
Copies: