Strategy! : a step by step approach to the development and presentation of world class business strategy
Title:
Strategy! : a step by step approach to the development and presentation of world class business strategy
Author:
Daniell, Mark Haynes, 1955-
ISBN:
9781403942883
Personal Author:
Publication Information:
Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2004.
Physical Description:
xx, 300 p. ; 25 cm.
Contents:
Bk. 1. Recovering the lost art of strategy -- Ch. 1. The evolution of business strategy -- Ch. 2. Principles of the new paradigm -- Ch. 3. Setting priorities, rethinking risk -- Ch. 4. Mastering the growth challenge -- Ch. 5. Integrating strategy and responsibility -- Ch. 6. An alternative model of organization -- Ch. 7. A new approach to leadership -- Bk. 2. Developing your own world class strategy -- Ch. 1. Shared elements of world class strategy -- Ch. 2. The process of strategy -- Ch. 3. Content phase I : diagnosis -- Ch. 4. Content phase II : design -- Ch. 5. Content phase III : implementation -- Ch. 6. The executive summary -- Ch. 7. Getting started on your own strategy.
Abstract:
"Strategy is the first book from a leading strategy consultant and successful business person that takes the reader through a practical step-by-step approach to the development and presentation of world class strategy. Providing clear explanations and examples from start to finish, Strategy describes the highest priority elements in modern strategy formulation and explains how those ideas can fit into a winning approach to master your own strategic challenges. The proven Strategy approach integrates strategic diagnosis, design and implementation into one seamless flow from initial insight to completed action."--BOOK JACKET.
Electronic Access:
Table of contents http://www.loc.gov/catdir/toc/fy053/2004051639.html