Festival and special event management

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Title:

Festival and special event management

Author:

Allen, Johnny.

ISBN:

9780470804704

Edition:

3rd ed.

Publication Information:

Milton, Qld. : John Wiley & Sons, 2005.

Physical Description:

xvi, 518 p. ; 25 cm.

Series:

Wiley Australia tourism series

Series Title:

Wiley Australia tourism series

General Note:

Includes index.

Previous ed.: McDonnell, Ian. 1999, 2002.

Subject Term:

Festivals -- Management.

Special events -- Management.

Added Author:

Allen, Johnny.

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168023652494	394.26068 M662F 2005	1	Searching... Unknown

Festival and Special Event Management 3rd edition continues the comprehensive overview of the theory and procedures associated with festivals and special events established in the first edition. The new edition introduces new developments, professional 'tools' and regional impacts of festivals and special events.

The role of information technology and economic analysis, regional development and the role of volunteers in festival and special events are all discussed. The new edition has been thoroughly updated to offer students a current, relevant textbook for their study and professional reference. Revised content on the economic impacts of events New chapter on event tourism New end of chapter case studies New chapter on event project management

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