Achieving excellence in selling : a South African approach

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Title:

Achieving excellence in selling : a South African approach

Author:

Blem, Norman.

ISBN:

9780195786484

Personal Author:

Blem, Norman.

Edition:

3rd ed.

Publication Information:

Cape Town ; Oxford : Oxford University Press, 2008.

Physical Description:

p. cm.

General Note:

Previous ed.: 2001.

Subject Term:

Marketing -- South Africa.

Selling.

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... IIEMSA	General Books	33168023676790	658.800968 B646A 2008	1	Searching... Unknown
Searching... IIEMSA	General Books	33168023676808	658.800968 B646A 2008	2	Searching... Unknown

Achieving Excellence in Selling, now its third edition, is an outcomes-based, practical "how to" guide on maximising sales potential. This edition looks at sales and marketing from an increasingly southern African perspective and contains case studies to make the theoretical principles accessible. An increased emphasis on the use of technology throughout the text helps to make the text current.

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