Economic principles : a contemporary introduction

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Title:

Economic principles : a contemporary introduction

Author:

McEachern, William A.

ISBN:

9780324579215

9780324579741

Personal Author:

McEachern, William A.

Edition:

8th ed.

Publication Information:

Mason, OH : South-Western Cengage Learning, c2009.

Physical Description:

xxix, 811 p. : ill. ; 26 cm.

Subject Term:

Economics.

Copies:

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Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168025437886	330 M141E 2009	2	Searching... Unknown

Easy to understand and filled with lively real-world examples, ECONOMICS: A CONTEMPORARY APPROACH, Eighth Edition, is your ideal introduction to the principles of economics. McEachern approaches the course by using many economic concepts that you've likely encountered in your own life experiences. These life experiences are then explained as economic concepts through interesting case studies and a clean focused design. The case studies are found throughout the text, giving you genuine insight into how economic principles work in the real world.McEachern's approachable style is enhanced by the powerful learning tools you'll find on Aplia, a web-based educational program designed to improve your understanding and your grade.

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