Introduction to mass communication : media literacy and culture

Select an Action

Cover image for Introduction to mass communication : media literacy and culture

Title:

Introduction to mass communication : media literacy and culture

Author:

Baran, Stanley J.

ISBN:

9780070169135

Personal Author:

Baran, Stanley J.

Edition:

6th ed., International student ed.

Publication Information:

New York : McGraw-Hill Higher Education, c2010.

Physical Description:

xxiv, 450, [42] p. : col. ill. : 28 cm.

Subject Term:

Mass media and culture.

Media literacy.

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... IIEMSA	General Books	33168025445640	302.23 B225.I 2010	1	Searching... Unknown

Bound With These Titles

On Order

Summary

Summary

Helps students to take active roles as media consumers and gives them an understanding of the role that the media play in both shaping and reflecting culture.

Copyright 2020 Sirsi Corporation - Portfolio Version 5.0.2