Cover image for Guerrilla marketing for job hunters 2.0 : 1,001 unconventional tips, tricks, and tactics for landing your dream job
Title:
Guerrilla marketing for job hunters 2.0 : 1,001 unconventional tips, tricks, and tactics for landing your dream job
Author:
Levinson, Jay Conrad.
ISBN:
9780470455845
Personal Author:
Publication Information:
Hoboken, N.J. : John Wiley & Sons, c2009.
Physical Description:
xxxiii, 331 p. : ill. ; 23 cm.
General Note:
Includes index.
Contents:
Why you need to become a guerrilla job-hunter : the new global America -- Your guerrilla mind. Personal branding guerrilla style : shape up your brand with attitude ; Your guerrilla job-hunting strategy : think like a general : work like a sergeant ; Your research plan : research : the guerrilla's competitive edge -- Weapons that make you a guerrilla. Resume writing and cover letter boot camp : how to overhaul your personal marketing materials ; Twenty-first century digital weapons : if you build it, they will come for you-- ; Recruiternomics 2.0 : how to work your job search commandos Tactics that make you a guerrilla. Guerrilla networking : a radical approach ; Fearless warm calling : a fresh alternative ; Creative ways to find a job : breakthrough strategies -- Your guerrilla job-hunting campaign. 3 sample campaigns : the force multiplier effect in action ; Hand-to-hand combat : winning the face-to-face interview ; Negotiating the deal : how to bargain with confidence ; Ready aye ready -- Appendix 1. Call logs -- Appendix 2. eXtreme Makeover resume samples -- Appendix 3. Compensation list.
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