Cultural studies

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Title:

Cultural studies

Author:

Rojek, Chris.

ISBN:

9780745636849

9780745636832

Personal Author:

Rojek, Chris.

Publication Information:

Cambridge : Polity Press, c2007.

Physical Description:

ix, 172 p. : ill. ; 24 cm.

Series:

Short introductions

Series Title:

Short introductions

Contents:

1. Culture Counts.-- 2. Doing Cultural Studies. --3. Culture Is Structured Like a Language. --4. Zeroing-In On Culture. --5. The Four 'Moments' In Cultural Studies. --6. Situating Yourself In Culture. --7. Cultural Distortion. --8. Neat Capitalism. --9. Neat Publishing. --10. Conclusion: The "Long March" of the Cultural Imaginary.

Abstract:

What has the death Corporal Patrick D. Tillman of the US Army Rangers in an incident of 'friendly fire' in Afghanistan in 2004 got to do with culture? How has the study of ideology, coding, theming and representation by Cultural Studies helped us to understand Reality TV, the Internet, Mobile Phones, the iPod and leading brands in 'neat capitalism' like Virgin, The Body Shop and Apple? This lively and assured book provides a concise and authoritative critical guide to Cultural Studies. It demonstrates that the field has moved through four 'moments': the 'National/Popular', the 'Textual/Representational', 'Global/Post Essentialism' and 'Governmentality/Policy'. It illustrates the meaning of each of these moments by a discussion of representative texts and concrete examples from popular culture. As such, it achieves a novel and accessible account of the origins and development of the field. The book also shows how the reader's personal experience can be systematically situated in cultural forces and used as a resource to clarify how culture works, through the analysis of on-location practice, embodiment, emplacement and context.Packed with illuminating examples, and a clear and compelling prose style, the book is the antidote to abstract, hazy accounts of the meaning and value of Cultural Studies--Publisher.

Subject Term:

Culture -- Sociological aspects.

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168025459476	306 R741C 2007	1	Searching... Unknown

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Summary

What has the death of Corporal Patrick D. Tillman of the US Army Rangers in an incident of friendly fire in Afghanistan in 2004 got to do with culture? How has the study of ideology, coding, theming and representation by Cultural Studies helped us to understand Reality TV, the Internet, mobile phones, the iPod and leading brands in neat capitalism like Virgin, The Body Shop and Apple?

This lively and assured book provides a concise and authoritative critical guide to Cultural Studies. It demonstrates that the field has moved through four moments': the National/Popular, the Textual/Representational, Global/Post Essentialism and Governmentality/Policy. It illustrates the meaning of each of these moments by a discussion of representative texts and concrete examples from popular culture. As such, it achieves a novel and accessible account of the origins and development of the field.

The book also shows how the readers personal experience can be systematically situated in cultural forces and used as a resource to clarify how culture works, through the analysis of on-location practice, embodiment, emplacement and context. Packed with illuminating examples, and a clear and compelling prose style, the book is the antidote to abstract, hazy accounts of the meaning and value of Cultural Studies. It is the ideal text for readers new to the field, but it will also be appreciated by established practitioners as good to think with.