Future hype : the myths of technology change

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Title:

Author:

Seidensticker, Robert B., 1957-

ISBN:

9781576753705

Personal Author:

Seidensticker, Robert B., 1957-

Edition:

1st ed.

Publication Information:

San Francisco, CA : Berrett-Koehler Publishers, 2006.

Physical Description:

xii, 254 p. ; 23 cm.

Contents:

Introduction : leveling the exponential curve -- 1. The birthday-present syndrome -- 2. The perils of prediction -- 3. The unintended wager -- 4. If it ain't broke, be grateful -- 5. More powerful than a locomotive -- 6. Faster than a speeding bullet -- 7. Leap tall buildings in a single bound -- 8. Corrective lenses -- 9. For better or for worse -- 10. Playing with matches -- 11. Fear and anxiety -- 12. Technologies that touch us -- 13. Innovation stimulation -- 14. What's mine is mine -- Conclusion : vaccinate against the hype.

Subject Term:

Technology assessment.

Technology -- Social aspects.

Technological innovations.

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168025479110	303.483 S458F 2006	1	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168025478955	303.483 S458F 2006	2	Searching... Unknown

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Summary

This fascinating look at innovations past and present-and our sometimes mistaken beliefs about them-"puts technological change into historical perspective" (Henry Petroski, author of The Evolution of Useful Things ).

Everyone knows that today's rate of technological change is unprecedented. With breakthroughs from the Internet to cell phones to digital music and pictures, everyone knows that the social impact of technology has never been as profound or overwhelming. But how much is truth and how much is hype?

Future Hype surveys the past few hundred years to show that many of the technologies we now take for granted transformed society in far more dramatic ways than more recent developments so often touted as unparalleled and historic. In this thoughtful book, Bob Seidensticker exposes the hidden costs of technology-and helps both consumers and businesses take a shrewder position when the next "essential" innovation is trotted out.