Personal brands : manage your life with talent and turn it into a unique experience

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Title:

Personal brands : manage your life with talent and turn it into a unique experience

Author:

Álvarez del Blanco, Roberto.

ISBN:

9780230252639

Personal Author:

Álvarez del Blanco, Roberto.

Publication Information:

Basingstoke : Palgrave Macmillan, 2010.

Physical Description:

p. cm.

Subject Term:

Branding (Marketing)

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... Cataloguing	Unknown	43584-1002	NO CONFIGURATION	2	Searching... Unknown

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Summary

Summary

The personal brand, like commercial brands, can become a means of affirming identity, highlighting ability and establishing reputation. Successful, stand-out people build their personal brand and make it count in their professional and personal lives. This book shows how to build and manage your personal brand.

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