Cover image for Organizational rhetoric : strategies of resistance and domination
Title:
Organizational rhetoric : strategies of resistance and domination
Author:
Conrad, Charles R.
ISBN:
9780745647166

9780745647173
Personal Author:
Publication Information:
Cambridge : Polity, 2011.
Physical Description:
xiii, 273 p. : ill. ; 22 cm.
Series:
Key themes in organizational communication
General Note:
Formerly CIP.
Contents:
1. What is rhetoric? What is organizational rhetoric? Why are they important? -- 2. Creating Topoi for organizational rhetoric -- 3. Constructing the leadership Mythos -- 4. Organizational rhetoric and public policymaking -- 5. Rhetoric and the management of organizational identities, images, and crises.
Copies: