
Assessment and planning in health programs
Title:
Assessment and planning in health programs
Author:
Hodges, Bonni C.
ISBN:
9780763790097
Personal Author:
Edition:
2nd ed.
Publication Information:
Sudbury, MA : Jones & Bartlett Learning, c2011.
Physical Description:
xiii, 265 p. : ill. ; 23 cm.
Contents:
Needs assessment : the big picture -- Paint a picture of your target population : assessing assets and problems -- Data collection strategies for assessment and evaluation -- Program planning : the big picture -- Social marketing -- The importance and use of theories in health education and health -- Promotion -- Identifying and writing mission statements, goals, and objectives -- Identifying strategies and activities -- Program implementation -- Program evaluation : the basics.
Added Author: