Culture and public relations : links and implications

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Title:

Author:

Sriramesh, Krishnamurthy.

ISBN:

9780415887267

9780415887274

9780203149232

Publication Information:

New York : Routledge, 2012.

Physical Description:

vi, 288 p. : ill. ; 24 cm.

Series:

Routledge communication series

Routledge communication series.

General Note:

Formerly CIP.

Contents:

Machine generated contents note: 1.Culture and Public Relations: Formulating the Relationship and Its Relevance to the Practice / Krishnamurthy Sriramesh -- 2.Western Classical Rhetorical Tradition and Modern Public Relations: Culture of Citizenship / Robert L. Heath -- 3.In Praise of Hybridity: Globalization and the Modern Western Paradigm / Ales Debeljak -- 4.A Public Relations Framework for Indigenous Engagement / Shirley Leitch -- 5.Identity and Culture: Implications for Public Relations / Ting-Ling Sha -- 6.Culture and Chinese Public Relations Research / Yi-Hui Christine Huang -- 7.Mago Mago: Nigeria, Petroleum and a History of Mismanaged Community Relations / Nnadozie Izidor -- 8.Public Relations and Culture in Germany: Between the "Iron Cage" and Deliberative Democracy / Jens Seiffert -- 9.Public Relations' Occupational Culture: Habitus, Exclusion and Resistance in the UK Context / Lee Edwards --

Contents note continued: 10.Public Relations in Mexico: Culture and Challenges vis-a-vis Globalization / Marco V. Herrera B. -- 11.When Cultures Collide: Theoretical Issues in Global Public Relations / David M. Dozier -- 12.Critical Interrogations of Global Public Relations: Power, Culture, and Agency / Mohan Jyoti Dutta -- 13.Thinking about Public Relations and Culture: Anthropological Insights and Ethnographic Futures / Jacquie L'Etang -- 14.Corporate Public Relations as a Professional Culture: Between Management and Journalism / Jon White -- 15.Public Relations Firms and Their Three Occupational Cultures / Dejan Vercic.

Abstract:

Culture and Public Relations explores the impact of culture -- societal and organizational -- through the global lens of public relations. Structuring the volume around three themes -- culture as an environment for public relations; the culture of PR globally; and the impact of PR on culture -- the editors bring together compelling discussions on such questions as how spirituality, religion, and culture have affected public relations, and how public relations culture has been affected by the "corporate cultures" of business enterprises. Additionally, the volume provides studies on the effect of culture on public relations practice in specific countries. --Publisher's description.

Subject Term:

Public relations -- Cross-cultural studies.

Intercultural communication.

Added Author:

Sriramesh, Krishnamurthy.

Vercic, Dejan.

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168025544228	303.482 V482C 2012	1	Searching... Unknown

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Summary

Culture and Public Relations explores the impact of culture - societal and organizational - through the global lens of public relations. Structuring the volume around three themes -- culture as an environment for public relations; the culture of PR globally; and the impact of PR on culture -- the editors bring together compelling discussions on such questions as how spirituality, religion, and culture have affected public relations, and how public relations culture has been affected by the "corporate cultures" of business enterprises. Additionally, the volume provides studies on the effect of culture on public relations practice in specific countries.

With contributors from Europe, Asia, Australia, and North America, this collection offers international perspectives on a topic that is growing increasingly important in public relations study and practice. It is required reading for scholars, researchers, and students in public relations and also has much to offer the business discipline, for those seeking to integrate culture and communication to their practices.