Public relations and social theory : key figures and concepts

Select an Action

Title:

Author:

Ihlen, Øyvind.

ISBN:

9780415997867

9780415997850

9780203883235

Publication Information:

New York ; London : Routledge, c2009.

Physical Description:

viii, 376 p. : ill. ; 23 cm.

Series:

Communication series

LEA's communication series.

Contents:

Introduction: Applying social theory to public relations / Øyvind Ihlen and Betteke van Ruler -- On Beck : risk and sub-politics in reflexive modernity / Magnus Fredriksson -- On Berger : a social constructionist perspective on public relations and crisis communication / Mats Heide -- On Bourdieu : public relations in field struggles / Øyvind Ihlen -- On Foucault : a toolbox for public relations / Judy Motion and Shirley Leitch -- On Giddens : interpreting public relations through Anthony Giddens' structuration and late modernity theory / Jesper Falkheimer -- On Goffman : researching relations with Erving Goffman as pathfinder / Catrin Johansson -- On habermas : understanding and public relations / Roland Burkart -- On Latour : actor-network-theory (ANT) and public relations / Piet Verhoeven -- On luhmann : contingency, risk, trust and reflection / Susanne Holmstrøm -- On Mayhew : the demonization of public relations and the validation of the new citizen / Richard Stanton -- On Putnam : bowling together--applying Putnam's theories of community and social capital to public relations / Vilma Luoma-aho -- On feminist theory of public relations : an example from Dorothy E. Smith / Lana F. Rakow and Diana Nastasia -- On Spivak : theorizing resistance : applying Gayatri Chakravorty Spivak in public relations / Mohan Jyoti Dutta -- On weber : legitimacy and legitimation in public relations / Arild Wæraas -- Conclusions on the domain, context, concepts, issues, and empirical avenues of public relations / Øyvind Ihlen and Piet Verhoeven -- Commentary: Linking sociology with public relations--some critical reflections in reflexive times / Günter Bentele and Stefan Wehmeier.

Abstract:

"Public Relations and Social Theory broadens the theoretical scope of public relations through its application of the works of prominent social theorists to the study of public relations. Unique in its approach, the collection demonstrates how the theories of these scholars come to bear on the understanding of public relations as a social activity. Understanding public relations in its societal context entails a focus on such concepts as trust, legitimacy, understanding, and reflection, as well as on issues of power, behavior, and language." "Overall, this volume will enhance understanding of theories and their applications in public relations, expanding the breadth and depth of the theoretic foundations of public relations. It will be of great interest to scholars and graduate students in public relations and strategic communication."--BOOK JACKET.

Subject Term:

Public relations -- Evaluation.

Public relations -- Research.

Social sciences -- Philosophy.

Social scientists.

Added Author:

Ihlen, Øyvind.

Ruler, Betteke van, 1948-

Fredriksson, Magnus.

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168025543980	659.201 I.25P 2009	1	Searching... Unknown

Bound With These Titles

On Order

Summary

Public Relations and Social Theory broadens the theoretical scope of public relations through its application of the works of prominent social theorists to the study of public relations. The volume focuses on the work of key social theorists, including J¿rgen Habermas, Niklas Luhmann, Michel Foucault, Ulrich Beck, Pierre Bourdieu, Anthony Giddens, Robert Putnam, Erving Goffman, Peter L. Berger, Gayatri Chakravorty Spivak, Bruno Latour, Leon Mayhew, Dorothy Smith and Max Weber. Unique in its approach, the collection demonstrates how the theories of these scholars come to bear on the understanding of public relations as a social activity. Understanding public relations in its societal context entails a focus on such concepts as trust, legitimacy, understanding, and reflection, as well as on issues of power, behavior, and language.

Each chapter is devoted to an individual theorist, providing an overview of that theorist¿s key concepts and contributions, and exploring how these concepts can be applied to public relations as a practice. Each chapter also includes a box giving a short and concise presentation of the theorist, along with recommendation of key works and secondary literature.

Overall, this volume will enhance understanding of theories and their applications in public relations, expanding the breadth and depth of the theoretic foundations of public relations. It will be of great interest to scholars and graduate students in public relations and strategic communication.