Business communication essentials

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Title:

Author:

Bovée, Courtland L.

ISBN:

9780132971324

9780133373080

Personal Author:

Bovée, Courtland L.

Edition:

6th ed.

Publication Information:

Boston : Pearson, c2014.

Physical Description:

xxxiv, 483 p. : col. ill. ; 29 cm.

General Note:

Includes index.

Contents:

Understanding business communication in today's workplace -- Mastering team skills and interpersonal communication -- Planning business messages -- Writing business messages -- Completing business messages -- Crafting messages for electronic media -- Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Understanding and planning reports and proposals -- Writing and completing reports and proposals -- Developing oral and online presentations -- Building careers and writing resumes -- Applying and interviewing for employment.

Subject Term:

Business communication.

Business writing.

Business presentations.

Added Author:

Thill, John V.

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168025740487	651.7 B783B 2014	1	Searching... Unknown

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Summary

Directed primarily toward undergraduate business college/university majors, this text also provides practical content to current and aspiring industry professionals.

Only Bovée/Thill texts thoroughly address the new-media skills that employees are expected to have in today's business environment. Business Communication Essentials presents these technologies in the context of proven communication strategies and essential business English skills.

0133098826 / 9780133098822 Business Communication Essentials Plus MyBCommLab with Pearson eText -- Access Card Package

Package consists of

0132971321 / 9780132971324 Business Communication Essentials

0132992345 / 9780132992343 MyBCommLab with Pearson eText -- Access Card -- for Business Communication Essentials