The Rhetorical Power of Popular Culture : Considering Mediated Texts

Select an Action

Title:

Author:

Sellnow, Deanna D.

ISBN:

9781452229959

Personal Author:

Sellnow, Deanna D.

Edition:

2 Edition.

Physical Description:

xviii, 289 pages : illustrations (some colored) ; 23 cm

Contents:

Preface -- What is popular culture and why study it? -- Expanding the rhetorical tradition -- A narrative perspective -- A dramatistic perspective -- A symbolic convergence perspective -- A neo-marxist perspective -- Feminist perspectives -- A music perspective: the illusion of life -- Visual perspectives -- Media-centered perspectives -- Appendix: writing a popular culture rhetorical essay.

Abstract:

This textbook unites rhetorical criticism with mediated popular cultural texts (film, television, rap music) in ways that relate directly to the experiences of people in society today.

Subject Term:

Popular culture -- Study and teaching.

Rhetorical criticism.

Mass media and public opinion.

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168025783156	302.23 S467R 2014	1	Searching... Unknown

Bound With These Titles

On Order

Summary

This introductory textbook introduces students to rhetorical theory and criticism through studying the persuasive potential of today′s "texts" in popular culture. Each chapter introduces students to a particular rhetorical theory (e.g., narrative, dramatistic, Marxist, feminist), explores examples from popular culture that relate to the theory, and demonstrates how to describe, interpret, and evaluate popular culture texts through rhetorical analysis. Sample student essays in every chapter apply the critical approach of each chapter to a popular culture text to demonstrate rhetorical criticism in practice. Deanna Sellnow offers a step-by-step introduction that makes rhetorical theory and criticism accessible, relevant, and meaningful to students by focusing on the powerful roles that TV programs, advertisements, music, comics, and movies play in influencing our behaviors and beliefs.