Designing research questionnaires : for business and management students

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Title:

Designing research questionnaires : for business and management students

Author:

Ekinci, Yuksel.

ISBN:

9781446273562

9781446273579

Personal Author:

Ekinci, Yuksel.

Edition:

1. publ.

Publication Information:

Los Angeles, Calif. [u.a.] : Sage, 2015.

Physical Description:

XII, 163 S. : Ill., graph. Darst.

Series:

Mastering business research methods

General Note:

Literaturangaben.

Subject Term:

Business -- Research.

Interviewing.

Electronic Access:

Inhaltsverzeichnis

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168025758547	650.0723 E36D 2015	1	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168025777323	650.0723 E36D 2015	2	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168025799830	650.0723 E36D 2015	3	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168025756301	650.0723 E36D 2015	4	Searching... Unknown

In Designing Research Questionnaires, Yuksel Ekinci guides you through origins, types of questionnaire, basic components, types of questions and properties of measurement scales, how to design a questionnaire, sequence of questions, layout decisions and pilot testing, examples and strengths and limitations. Ideal for Business and Management students reading for a Master's degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. Part of SAGE's Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.

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